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Lead Capture Software: Top Tools for Converting Sales Prospects

Zoominfo

Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels. Integration : Most lead capture tools seamlessly integrate with CRM systems and other marketing automation platforms, creating a cohesive ecosystem for lead management.

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Go-to-Market (GTM) AI Has Brought the End of the Conventional B2B Buyer’s Journey

Zoominfo

But generative AI tools have empowered them in ways GTM teams can scarcely imagine. To succeed, B2B leaders must flip the power dynamic back, reclaiming control through smarter strategies driven by data, signals, and their own use of AI. Are you integrating third-party intent signals from tools like ZoomInfo?

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B2B Sales Training That Works: 10 Best Practices to Boost Performance

Allego

B2B sales isnt what it used to be. The average B2B buying group now includes 11 active stakeholders , each with their own priorities, concerns, and influence on the final decision. The average B2B buying group now includes 11 active stakeholders , each with their own priorities, concerns, and influence on the final decision.

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B2B Event Marketing Strategy: How to Build a Winning Go-to-Market Plan 

Zoominfo

After 18 years in B2B marketing, Ive seen this song and dance before. And lets face it, most B2B marketing teams didnt exactly have a foolproof plan to ensure ROI. Train your team on engagement tactics, from quick pitches to in-depth demos. These tools simplify engagement and provide real-time data on interactions.

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Product Sales Training – Transformed for Results

Traditional product sales training doesn’t always work for dispersed sales reps who can’t attend Demo Days or Lunch ‘N Learns. Online on-demand training should be a B2B rep's tool of choice. Deliver training on their laptops, where they need it. Deliver training on their laptops, where they need it.

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7 Simple Ways Chatbots Convert Leads on Your B2B Website

Zoominfo

Chatbots in B2B marketing and sales are the perfect lead generation tool for digital activities that lead prospects onto your website. However, Optimizing your chat tool to maximize your team’s efficiency and generate leads requires finding the balance between automated and human touchpoints in your chat platform’s programming.

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To Get B2B Leads, Pick Up the Damn Phone!

No More Cold Calling

Ten years later, his advice is even more relevant than it was back then—for college graduates starting their careers, and for salespeople looking to get B2B leads. Successful sales professionals understand that technology is a must-have business tool. They don’t fill your pipeline with qualified B2B leads. Don’t believe me?

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.