Zoominfo

MAY 1, 2020

says Director of Sales Michael Veschio. A lot of companies struggle to get prospects to show up to sales demos. Effective salespeople focus on solution sales instead, which includes a thoughtful demo process that addresses issues specific to the customer. Software Sales Demo Tips & Best Practices.

Software 236

Software Software Lead Rank Top of Funnel 236

Sales and Marketing Management

JUNE 16, 2019

So why drown your B2B sales team in administrative tasks better served by artificial intelligence? The more your sales folks can concentrate on the art of selling, the better. AI Is Stoking the Sales Field Fires. You don’t have to reinvent any wheels to begin adding AI into your sales process. Want proof?

B2B 232

B2B Top of Funnel Hiring Ideal Customer Profile 232

Zoominfo

JULY 11, 2018

When executed correctly, content marketing can attract, engage, and retain new customers– Yet, despite the various benefits of content marketing, many B2B organizations have miles to go before they can build a successful content marketing program. B2B Content Marketing Strategy. B2B Content Marketing Maturity.

Top of Funnel 255

Top of Funnel B2B Marketing Social Media 255

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! Check it out! DiscoverOrg.

Research 233

Research B2B Tools Company 233

Sales and Marketing Management

JUNE 22, 2020

Author: Kaveri Kalavath Implementing enterprise software has never been easy. And this hasn’t changed, even with software as a service (SaaS) and cloud-based technology. Top Risk Factors in B2B SaaS Customer Success. Managing the technology, however, is just the first hurdle.

B2B 207

B2B Customer Vendor Enterprise 207

Zoominfo

AUGUST 2, 2021

How do you get visitors’ attention and start a productive sales conversation? Chatbots in B2B marketing and sales are the perfect lead generation tool for digital activities that lead prospects onto your website. How to Optimize Chatbots for B2B Lead Generation. Provide Your Best Prospects with the Fast Lane to Sales.

B2B 246

B2B Sales Qualified Lead Lead Rank Lead Scoring 246

Zoominfo

MARCH 2, 2021

The B2B Mobile Payments Landscape. B2B mobile payment processing systems have gone from a cool new tool to a downright necessity. They charge card swipe or transaction fees, are accessible on almost all mobile devices, and have compatibility with point-of-sale (PoS) hardware. All Shopify plans have monthly terms.

B2B 244

B2B Nonprofit Enterprise Enterprise 244

Sales and Marketing Management

SEPTEMBER 17, 2018

Because of these obstacles, it takes dogged persistence coupled with sales skills to start a meaningful conversation. Although many sales emails are quickly zapped into electronic junkyards, some companies are highly successful in implementing cold email campaigns. Forget about the sales mantra “Always Be Closing.”

Conversion 293

Conversion Sales Qualified Lead Direct Mail B2B 293

Zoominfo

AUGUST 6, 2024

Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. This is where lead capture software comes into play, offering a powerful solution for businesses looking to streamline their lead generation processes, boost their sales pipeline , and track key sales metrics.

Lead Capture 130

Lead Capture Software Software Sales Qualified Lead 130

Zoominfo

OCTOBER 27, 2020

The statistics speak for themselves: 77% of B2B sales and marketing professionals believe that personalization builds better customer relationships. 55% of B2B sales and marketing professionals said that personalization can bring higher conversion rates and growth. It Boosts Sales And Conversions.

B2B 246

B2B Marketing Segment Scale 246

Zoominfo

AUGUST 12, 2020

On building a sales organization as sophisticated as contemporary B2B buyers …. Every B2B trade publication, analyst, and even company (Hi!) Here’s a secret: Contemporary sales leaders are just as well equipped as their counterparts in procurement. How Do You Improve Retention Rates for B2B Sales Teams?

B2B 200

B2B Lead Rank Sales Qualified Lead Top of Funnel 200

Zoominfo

AUGUST 27, 2024

This is the value of marketing account intelligence software. With marketing account intelligence software, teams can focus their efforts on accounts with the highest probability of converting into loyal customers. Lead Forensics Lead Forensics is a B2B marketing solution that improves how businesses engage with their website visitors.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

SBI Growth

SEPTEMBER 18, 2020

September 14, 2020 | Dallas, TX – Sales Benchmark Index (SBI), a management consultancy specializing in B2B revenue growth, today announced the publication of their latest research report, “Revitalizing Growth: Accelerate While Others Stand Still.” ” The report uncovers how market leaders.

Research 267

Research Competition Software Software 267

Zoominfo

JULY 16, 2019

Brands constantly design, redesign, optimize, and test their B2B websites on the never-ending journey to perfection. Take a look at the following statistics, and you’ll understand why B2B companies heavily prioritize website design ( source ): 38% of people will stop engaging with a website if the content or layout is unattractive.

B2B 232

B2B Scale SalesForce Hubspot 232

SBI Growth

SEPTEMBER 29, 2021

With executives facing the same challenges and experiences, and in this unique time, on a level playing field. Clarity is needed for the C-Suite in terms of Marketing. Many CEOs have placed digital investments on the back burner and now.

B2B 333

B2B Marketing Ideal Customer Profile Account Based Marketing 333

Zoominfo

JULY 28, 2020

Putting together a B2B marketing team kind of feels like assembling a superhero group. It all goes back to supporting growth through personalization in strategy, and partnership with sales. Using pods creates agility within marketing and enables the team to more closely align with sales goals. Outsourced marketing services.

Outsourcing Services 246

Outsourcing Services B2B Hiring Marketing 246

No More Cold Calling

MAY 25, 2023

Referrals help you stand out in a sea of B2B sellers. How do B2B buyers tell one internet security company from another? One marketing platform or sales enablement app? There’s nothing unique and certainly no reason for B2B buyers to spend time hearing their pitches. But that’s not happening in most sales organizations.

B2B 177

B2B Buyer Referrals Sales Qualified Lead 177

Zoominfo

NOVEMBER 20, 2018

The modern B2B customer journey is more complex and multilayered than ever before. Example: A prospect sees a paid Facebook advertisement for a recent blog post about essential tools for modern sales reps. Once they’ve finished reading your post, the reader submits subscribes to your sales newsletter. Last-touch attribution.

Lead Rank 236

Lead Rank B2B Top of Funnel Marketing 236

No More Cold Calling

APRIL 15, 2021

Every sales leader says their #1 prospecting challenge is getting leads in the pipe. And as of July 2020, 69 percent of B2B reps didn’t have enough leads in their pipeline to meet their annual quotas, according to a survey by ValueSelling Associates. B2B salespeople all look the same to our buyers. Try this instead.

Lead Gen 397

Lead Gen Sales Qualified Lead Leads Marketing Qualified Lead 397

Zoominfo

JUNE 24, 2019

We recently discussed AI in the following post: The Impact of Artificial Intelligence on B2B Marketing. Today John Holland, Chief Content Officer of CustomerCentric Selling, helps us cover the other side of the coin—artificial intelligence within the sales process. The Problem with B2B Artificial Intelligence and Sales.

Forecasting 272

Forecasting B2B CRM Quota 272

Zoominfo

SEPTEMBER 17, 2024

What is Lead Mining Software? Lead mining software is designed to unearth valuable business opportunities from vast pools of data. A goldmine of qualified leads that can significantly boost your sales pipeline and drive business growth.

Sales Qualified Lead 130

Sales Qualified Lead Software Software Lead Rank 130

Hubspot Sales

SEPTEMBER 12, 2024

A 2024 HubSpot Blog Survey of 422 B2B professionals in the U.S. who make purchasing decisions for their teams (hereafter the 2024 B2B Buyer survey) found that half of them find the B2B buying experience outdated. Table of Contents What Is a B2B Buyer? B2B Buyers vs. B2C Buyers Who Are Your B2B Buyers?

Hubspot 116

Hubspot B2B Buyer Data 116

Zoominfo

NOVEMBER 1, 2024

Personalization, precision and performance are the keys to modern B2B marketing. And account-based marketing software is what helps your team nail all three with perfection. ABM software tools tend to have similar capabilities and characteristics. What is Account-Based Marketing Software?

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

OCTOBER 28, 2020

Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. For instance, if you sell a collaboration software for small businesses with fewer than 1,000 employees, you probably don’t care if Walmart is surging on collaboration software. Let me translate the excerpt in the simple terms: .

Intent Data 208

Intent Data Buyer Intent Intent Data 208

Zoominfo

DECEMBER 6, 2024

Live chat software fulfills this need, allowing businesses to connect with website visitors and customers in real-time. Weve pulled together top solutions based on third-party reviews, customer validation, and our own product expertise for this guide to the top live chat software tools for B2B marketing and sales.

Software 130

Software Software Sales Qualified Lead Customer 130

Revegy

NOVEMBER 28, 2023

The B2B enterprise landscape has undergone a significant transformation over the years, with organizations placing a heightened emphasis on their customers. The digital […] The post B2B Enterprises and the Rise of Customer-Centricity Software appeared first on Revegy.

Enterprise 108

Enterprise Enterprise Software Software 108

Zoominfo

JULY 29, 2020

Sales professionals are always on the lookout for ways to step up their game. One of the best ways to improve sales numbers involves something everyone dreads — cold calling. Why do Sales Cold Calling Scripts Matter? Having a variety of cold calling scripts on handmakes sales training easier for new hires as well.

Cold Calling 240

Cold Calling Data Hiring Intent Data 240

Sales and Marketing Management

DECEMBER 14, 2020

In fact, Kavadellas, CEO of Georgia-based Orasi, a software developer, reseller and consulting firm, was scheduled to play a round with a client and a prospect the day after we spoke with him in November for this story. But Kavadellas recognizes the golf course doesn’t suit everyone as an effective setting for a sales meeting.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

Zoominfo

NOVEMBER 18, 2024

Visitor identification software offers a powerful solution, helping your go-to-market team transform anonymous website visitors into qualified prospects, leads, and revenue. What is Visitor Identification Software? Unlike basic analytics, this software bridges the gap between raw traffic data and actionable sales intelligence.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Software 130

Zoominfo

AUGUST 6, 2020

Encountering passive candidates Finding and attracting qualified candidates Conducting candidate research Building a talent pipeline Using the right data Choosing the right recruitment software. All of these obstacles can render recruitment ineffective because they ultimately waste time.

Hiring 221

Hiring B2B Intent Data Face-to-face 221

Allego

DECEMBER 20, 2023

I’m willing to bet you’re like me when it comes to buying something, whether it’s a new pair of boots or enterprise software. Today’s B2B buyers are the same. This presents a significant challenge for sales teams that struggle to adapt to these evolving expectations. What Is Digital Sales Room Software?

Software 125

Software Software Lead Rank Vendor 125

SBI Growth

JULY 25, 2020

With the shift towards retention being the new growth, companies have increasingly seen the incremental value that Customer Success brings. If you are still assessing the benefits of a CS function in today’s world, you will fall behind your peers.

Software 305

Software Software Customer Retention 305

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Hiring 269

Hiring Top of Funnel B2B Lead Rank 269

Zoominfo

AUGUST 18, 2020

If your goal is to increase sales productivity, start by asking yourself: “how much time do I waste on non-selling activities?”. In fact, there are a host of obstacles that keep sales reps from being their most productive selves. Where Do Sales Reps Waste The Most Time? Here are three obstacles to time management in sales.

Ideal Customer Profile 264

Ideal Customer Profile Decision Maker Analysis CRM 264

SBI Growth

JULY 4, 2020

For years, the evolution of Marketing leaders has transformed drastically. Today, those changes are even more significant than what their role looked like nearly 90 days ago. Still, there is no telling what the second half of the year will.

Software 227

Software Software Marketing Analysis 227

Zoominfo

MARCH 4, 2021

The B2B selling process is slow but steady. On the other hand, a faster sales cycle keeps your buyer’s attention on your offering. Understanding the sales cycle in separate stages helps predict buyer behavior and selling outcomes. Today we’re sharing tips and tricks to shorten the sales cycle, broken down by stage.

Sales Cycle 246

Sales Cycle Ideal Customer Profile Lead Rank Lead Scoring 246

SBI Growth

JULY 4, 2021

Organizations have had to drastically reimagine their revenue model since last year to accommodate the new era of digital. However, some companies anticipated this shift much earlier in advance and were able to adapt and scale quicker than their competitors.

Scale 257

Scale Software Software Strategy 257