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Sales people must continually expand the penetration of their accounts. In their key accounts, they had huge penetration of this segment of their customers. For example, if our core market has been providing manufacturing equipment to automotive manufacturers, we might be able to grow into industrial equipment suppliers.
Penetration pricing. With clients in spaces from automotive to chemicals to manufacturing, Pricefx has extensive B2B and B2C experience. Loss leader pricing. Competition pricing. Dynamic pricing. Freemium pricing. Hourly pricing. Demand pricing. Price skimming. Bundle pricing. Psychological pricing. Even-odd pricing.
We see automotive companies expanding their offering to address different regional preferences, different target customer segments, and so forth. In basic materials companies, we see the companies expanding the materials offerings or customizing the offerings for unique markets/customers.
Julia Bourne is leading a team in the Automotive Aftermarket industry focused on driving global revenue within our brands. I am recognized as a ROI-driven Sales Executive with global experience across multiple countries, leading sales strategies focused on large multinational Tier 1 customers and penetrating new and emerging markets.
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