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As I pivot to selling, please watch this two-minute video before continuing the article. When prospecting doesn’t take place on a daily basis, salespeople fail to build their pipelines. Whether you call it cold-calling, prospecting, outbound, or hunting, the name doesn’t change what it is or how difficult it is.
In case you missed this, I received the following email last week: Dear Mike: The people have spoken and your article, “3 Keys to Dealing with Difficult Prospects,” has won 2nd place in our 2020 Sales Pro Central MVP Awards Social Selling category!” Here’s what I teach: Prospects have all the answers.
As I wrote in this article , Sales Process is a framework for consistent, predictable, repeatable results and the framework is best deployed as a staged, milestone-centric, buyer-focused sequence of events. A well designed sales process has so many benefits.
This is not an article about COVID but I will begin by asking which COVID policy you believe is the most stupid. Like I said, this is not a COVID article because if it was, I could write a book about the data, science, policies and hypocrisies. Have you or your salespeople ever been told by a prospect that they can't:
Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group
This could be in the form of an article you shared on LinkedIn, a comment to their post, or a card sent on their birthday. Showing your prospects the value you bring to their lives, will help to make you successful and build a brand that is bigger than you. How to hyper-personalize information. What channels to use and how to use them.
Every once in a while, the conversation with a prospect is going to die down and never pick back up — but you don't have to take those fizzle-outs lying down. There are some strategies you can leverage to give yourself a fighting chance at re-engaging a prospect who seems like a lost cause. Let's see what they had to say!
Or, if those conditions do not apply, prospecting continues into perpetuity. Most salespeople who entered sales more than fifteen years ago and had to prospect for new business, have forgotten how to do it and if we are being honest, may not have been very willing or effective at this when they were expected to prospect.
If you’ve been reading this Blog for more than a couple of years, or since 2006, then you know that every December I post the best articles of the past year. Not listed among the best articles of 2024 is the page that has the top 250 articles of all-time. Whipped Cream!
This is a 2018 article about 24 and how you can double your revenue. Circling back again, another topic I tackled in the past was this 2018 article about BANT. The first page of this Google search reveals 10 articles written about BANT in 2024 alone. Some suggest that it’s a great qualifying process.
If your sales pipeline is colder than a Siberian spigot in January, it’s time to rethink your sales prospecting techniques. Here’s the thing though, reps need actionable techniques and tips to make their prospecting systematic, smooth, and, of course, profitable. What are Prospecting Techniques? How did you find those prospects?
Here's a look at the “clear strategy” I use to ensure I get the most out of my LinkedIn prospecting efforts. Ingram's Tested, 10-Step Process for Nailing Prospecting on LinkedIn Your LinkedIn profile is your first digital impression, and you don‘t want to waste your shot with a lackluster profile. Unpack your ICP's pain points.
Want prospects to respond with lightning speed? The triple touch is a tactic that salespeople use to engage prospects. The ‘touches’ include contacting the prospect three different ways, each time building trust, getting on their radar, and moving them further into the sales funnel. . What is the Triple Touch in Sales?
I created an analogy for my first article when I wrote about scaling, hiring and firing salespeople , based on what I read in Genesis. Today’s article is about on boarding and coaching salespeople, an analogy I created from what I read so far in Exodus.
Sure, they understand value from an intellectual standpoint, but they are asking prospects to behave in a way that contradicts how they normally behave. But all of this talk about Buy Cycle is a conversation that we already had in another article. Back to the sales leaders.
At least, that’s what many prospects have come to believe. How Your Prospects Choose Whom to Trust. How Your Prospects Choose Whom to Trust. Joe Galvin, chief research officer at Vistage, clarifies the meaning of trust in his article, “ Trust in the Time of COVID-19.” Top salespeople are different.
I began debunking sales articles when the first ones predicting the death of selling appeared circa 2008. Later, articles predicting the end of selling became both more prolific and more specific including the certain death of: Solution Selling Cold Calling Consultative Selling Sales Process SPIN Selling and more. They average only 1.5
Waking up today, there is a lot of uncertainty in your world as sales leaders. The way you are interacting with customers and even your own sales team have changed overnight. As my colleague points out in his recent post,
It serves as a validator for offering up contact information and a promotional space for other content, such as relevant articles, newsletters, and social media channels. Keep in mind that potential prospects may already be interested in your competitors — and your current customers could jump ship. An example of a landing page design.
Consultative Approach to Selling Call Reluctance is Just as Popular as Ever! Consultative Approach to Selling Call Reluctance is Just as Popular as Ever! Does Being a Strong Qualifier Correlate to Having a Strong Pipeline? 4 Reasons Why Salespeople Suck at Consultative Selling.
That’s my favorite quote from David Meerman Scott’s insightful article, “ The 2020s: From the Lonely Chaos of Digital to an Era of Humanity.”. I wrote that book because I was horrified when reps started telling me they didn’t need to talk to prospects and clients anymore. Please take care of yourself. “
Photo by Geralt via Pixabay Attract the Right Job or Clientele: Prospects Can Direct Us to A Better Path for Sales Long ago, salespeople were advised to generate many cold calls daily to find one or two interested parties. Its critical to realize that we are each unique individuals, prospects included, with varying thinking and abilities.
Unless you address the broken links in your prospecting system, your sales reps will continue to struggle with closing the deal. Other reasons why salespeople fail to close sales include: The initial prospects were unqualified. This is not how you wow buyers, build relationships, and convert prospects into clients.
In 2015, I wrote about my encounter with Chris Cagle, but that article was about how he was opening doors for the new business he had launched. Before we dive deeper into timing, please check out this article from four years ago about urgency alignment. Bugs in My Whiskey Thanks to Country Music Timing is everything!
Note to my readers: Because of my heavy client load, I am reducing my blog articles to bi-weekly starting today. Wouldn’t it be convenient to have a list of 5 questions you could use to get your prospect talking, to get them to open up about how they’re feeling and what you might need to concentrate on? Get Access Today.
I found it challenging to write this article. Imagine my surprise when the first video described hacking operations as businesses with outbound prospecting operations whose goal is to convert their emails, texts and calls into paying customers.
Outbound sales prospecting insights that will assist any salesperson to connect and engage with target prospects in their sales activity. Our outbound sales prospecting course isn’t a mere refresh of past strategies; it’s a modern take on what it takes to win new customers. What Is Outbound Sales Prospecting?
Despite YoY plummeting win rates, based on my feeds, the biggest challenge facing sellers is not winning, but seems to be prospecting, engaging customers in conversations, hopefully finding and qualifying new opportunities. So what do win rates have to do with prospecting? It is completely independent of our prospecting!”
Sales technology might help you identify prospects, but it won’t solve your sales execution challenges. In his article, “ How the Best CEOS Drive Their Strategy to the Salesforce ,” he shares startling data about ineffective sales execution and specific steps to ensure this doesn’t happen in your company. What’s going wrong?
Message to cold callers: Pestering strangers is NOT the way to prospect. You might think you’ve been able to avoid sounding like a telemarketer, but that is exactly what you’re doing, and your prospect knows it. To gain access, sales professionals must abide by the new rules of prospecting.”. STOP Cold Calling.
This is my third article using the Bible as an analogy to sales and I am currently reading Numbers. What is Numbers if not God’s mandate to Moses about, well, the required numbers for success?
Typically, when a salesperson doesn't win an account it's due to a few different factors; the prospect didn't have a compelling reason to make a change, the salesperson didn't do enough to uncover their capacity to invest, or the incumbent wasn't properly eliminated from the running.
For the other 98%, you’ll need to follow up again and again, communicating key selling points and differentiators, overcoming objections, and most critically, delivering as much value as possible to the prospect. It’s a time consuming but necessary process, which means mastering the AI sales follow-up can be a game-changer.
Short article today. Prospects don't pay a lot of attention so the less you say the better. But prospects aren't the only ones who don't listen. It helps them listen and comprehend more of what you share with them when you use fewer words. Salespeople don't listen very well either.
Your prospects will be confused about how your solution is different from the next guy’s. The key to differentiation is getting in early—ideally before your prospects even know they have a need. Bob Apollo shares his take on the 57 percent stat in his recent article, “ When your customers DO want to speak to a sales person.”
Research from XANT looked at the optimal “cadence” for prospecting based on the masses of data available to them through companies’ usage of their software. After 12 days XANT found that it is optimal to take a break for four to five days then start another sequence of eight attempts to reach your prospect.
Question for you: How often do you take notes while you’re on Mute and your prospect is revealing their buying motives? If not, start using it today: search my blog to read articles on how to do that.). Make a much better connection with your prospect or client because they will feel listened to and heard. You don’t take notes?
Salespeople must differentiate between what is important to their prospects and customers, versus what is important only to them. I know that much of what salespeople share with their prospects falls into the category of, “boring” and “who cares?” If it is not important, than why did I bring it up?
B2B social selling is the process where salespeople use social media to connect with prospects. You can use social networks like LinkedIn, Twitter, and even Instagram to find your best prospects, form relationships with them, and build trust. Answer their questions and share their articles with your own networks.
He also explores the practical applications of AI in sales, including prospecting, customer retention, and pre-call planning. The interactive podbook below contains videos, audio, articles, summaries, transcripts, and YouTube shorts from this podcast episode. He also emphasized the time-saving aspect of AI in prospecting.
New readers might want to catch up on the six prior articles about Bob. Regular readers are familiar with Bob, one of the worst salespeople on the planet. Part 1 Part 2 Part 3 Part 4 Part 5 Part 6. So what did Bob get himself into this time?
agrees and shares his thoughts in a recent HubSpot article. And having a third party vouch that you have those qualities can really boost your credibility to prospects. And case studies can show you have the experience needed to help a prospect with specific issues. Nitin Khanna, president of N3 Business Advisors Inc.,
That means enhancing and reinforcing their sales skills, budgeting for them to attend conferences and business events, brainstorming before prospect and client meetings, conducting joint calls, and ensuring clarity around accountability. The job of a sales manager is to provide reps with the tools to succeed. million per manager.
In this article, Ill explain what a sales champion truly is, the importance of having one in your sales squad, and, most importantly, how to get one on your side. Theyre someone who takes initiative, inspires their fellow salespeople, and drives revenue growth through an innovative approach to prospecting and selling.
At least 25% of you are reading this article from your smartphone—on the go or from your home office. Now you can gather intel on a prospect or company of interest and grab direct-dial phone numbers and email addresses right from the palm of your hand. Check Key Tasks Off Your Prospecting List, On the Go. Why thank you—we agree.
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