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Social Media Marketing Plans for Mid-Sized Companies

BuzzBoard

Understanding the Need and Importance of Social Media Marketing Plans for Mid-Sized Companies Understanding the need and importance of social media marketing strategies for mid-sized companies is crucial in today’s digital age. The highly competitive landscape necessitates innovative marketing plans to attain sustainable growth.

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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

Being in the dark about the efficiency of your marketing strategy is not a good place to be. As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition.

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Beyond Likes & Follows: Measuring the Real Impact of Digital Marketing

BuzzBoard

Understanding the Importance of Measuring the Impact of Digital Marketing for Small Businesses For salespeople at digital marketing agencies catering to small businesses, understanding the need to measure the impact of digital marketing efforts is paramount. These are the components that propel data-driven marketing forward.

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How to Sell Online Marketing Services to Mid-Sized Companies

BuzzBoard

The Importance of Understanding a Mid-Sized Company’s Needs Before Proposing a Digital Marketing Solution As a sales representative in a digital marketing agency, understanding how to sell online marketing services to mid-sized companies is essential.

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Incentive Gift Cards Continue to Delight

Sales and Marketing Management

are increasingly using gift cards as a reward tool for multiple groups (channel, sales, employee and customer), and that investment in gift card rewards is both significant and growing. adds to their popularity, explains Theresa McEndree, vice president of marketing at Hawk Incentives, another leading gift card provider. businesses?—?fully

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“Why I’m So Interested In Selling,” Lori Richardson

Partners in Excellence

I also grew up in my grandmother, Mimi’s fine women’s apparel store. She also took me to Market Week each season, where she’d decide on the upcoming season’s fashions to sell in her stores. Lori Richardson is a sales strategist for mid-market companies at Score More Sales. In fact, I was her namesake. I love that.

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What Will Successful E-commerce Marketing Look Like in 2022

SMEI

E-commerce marketers are currently bracing themselves for another year of turbulence in the marketplace. There are five key trends that will determine what successful e-commerce marketing will look like in 2022. It is a matter of time for discretionary spending (such as apparel) to start to decline.