Zoominfo

JULY 23, 2024

Is that prospect ghosting you, or are they just on vacation? It’s a maddening feeling that every sales professional has to deal with a few times each year. According to our new analysis of millions of emails, it’s not just in your head. But watch out for absent prospects as March draws close.

Analysis 130

Analysis Trends Campaigns Outbound 130

Sales 2.0

JANUARY 14, 2025

George Santayana , American philosopher (1863-1952) Im working on a new sales project, and I need some quick wins. One instinct in this situation is to jump in and start prospecting without wasting any time. Sales history Ive been looking at some of the small healthcare accounts that my client serves.

Collateral 195

Collateral Account Territories Segment 195

Pipeliner

NOVEMBER 24, 2024

The conversation delved into the evolution of sales strategies in response to changing buyer behavior, particularly in the wake of the COVID-19 pandemic and the rise of artificial intelligence. This blog post will break down the key insights and actionable advice shared by Wes, focusing on his five proven steps to making every sale.

Video 116

Video Strategy Top of Funnel Direct Mail 116

Zoominfo

MARCH 12, 2025

Sales leaders need to make sure that every interaction counts and that means understanding which accounts are the best fit, when to reach out, and how to solve customer challenges. Sendoso turned to ZoomInfo as a single source of truth for: TAM analysis to prioritize the most valuable expansion opportunities, particularly in the UK.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Zoominfo

MARCH 21, 2025

Sales is no longer about dialing faster or pitching harder. Today, it all comes down to using smarter sales coaching techniques. Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. Sales teams need every advantage they can get.

Sales Coaching 130

Sales Coaching Software Software Coaching 130

Zoominfo

DECEMBER 20, 2024

Sales teams face constant pressure to close deals faster and more effectively. Sales acceleration platforms provide a powerful solution, helping businesses optimize workflows, engage prospects, and convert leads more efficiently. What Are Sales Acceleration Platforms?

Scale 130

Scale SalesForce Analytics Hubspot 130

Zoominfo

OCTOBER 25, 2024

Best Demo Days & Times: Here’s What the Numbers Say If you sell software, you know how persuasive product demos can be as a sales tool. We analyzed some 130,000 sales meetings to identify the specific times and days when salespeople complete the most product demos. So, what are the best days of the week for sales demos?

Software 130

Software Software Scale Cancellation 130

Membrain

JUNE 14, 2023

Data visualization is a powerful tool for sales leaders and professionals to improve analysis and decision-making.

Analysis 133

Analysis Data Pipeline Account 133

Cincom Smart Selling

APRIL 10, 2025

Sales teams must not only require meeting them but also personalize their experience at every step of the sales cycle. Sales teams today need relevant data and insights to meet the buyer expectations precisely. Sales teams today need relevant data and insights to meet the buyer expectations precisely.

Lead Generation 48

Lead Generation Lead Scoring Lead Rank Software 48

Allego

JANUARY 21, 2025

Sales prospecting has transformed from its traditional roots of cold calls and door-to-door pitches into a dynamic discipline that blends strategy, psychology, and technology. This shift has turned prospecting into a strategic effort. What Is Sales Prospecting? In addition, buyer behavior has changed.

Prospecting 62

Prospecting Ideal Customer Profile Handbook Decision Maker 62

Zoominfo

AUGUST 27, 2024

This not only maximizes ROI, but also minimizes wasted time and resources on low-potential prospects. These products and platforms are designed to help you identify, engage, and convert your most valuable prospects, ultimately driving growth and success for your organization.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.

Sales Enablement 130

Sales Enablement Strategy Hiring Scale 130

Understanding the Sales Force

JULY 21, 2021

In that article I shared a top/bottom analysis where the top performers were 100% more effective reaching decision makers than the bottoms. Below I've shared another top/bottom analysis with different findings. In an article last week we discussed how data can help you hire the ideal salespeople.

Decision Maker 314

Decision Maker Hiring Analysis Data 314

Hubspot Sales

AUGUST 7, 2024

After some initial discovery, the capable sales rep dove into the platform to give me a look at one of the functionalities I was most interested in. Table of Contents What Is a Sales Demo Environment? You can think of a sales demo environment in the same way. But during the live demo, disaster struck.

Closing 104

Closing How To Call-back Software 104

Sales Hacker

DECEMBER 5, 2022

How to Align Marketing and Sales with a Gap Analysis. Aligning marketing and sales is a lot like making out in junior high. The reason for that is that there’s no real guide for marketing, sales, and RevOps leaders at software companies as to how to do it… until now! What is a gap analysis? from Marketo.

Analysis 129

Analysis Top of Funnel Lead Rank Lead Scoring 129

Pipeliner

OCTOBER 30, 2024

In today’s digital landscape, businesses are increasingly turning to innovative strategies to enhance sales and build deeper relationships with their audience. One such strategy is leveraging AI in podcasting , creating a powerful synergy that transforms sales teams’ approaches.

Top of Funnel 105

Top of Funnel Strategy Lead Scoring Lead Rank 105

Zoominfo

JANUARY 29, 2025

The world of B2B sales and marketing is at an inflection point. And when outdated, incomplete, and unreliable data meets the rising complexity of modern buyer behaviors, the result is chaos bad data erodes the effectiveness of marketing campaigns, derails sales efforts, and creates inefficiencies across revenue operations.

B2B 130

B2B Intent Signal Scale Marketing 130

Zoominfo

AUGUST 18, 2020

If your goal is to increase sales productivity, start by asking yourself: “how much time do I waste on non-selling activities?”. Do you have your prospects’ email addresses and direct dial phone numbers on hand? How much do you know about each prospect’s professional background? Where Do Sales Reps Waste The Most Time?

Ideal Customer Profile 264

Ideal Customer Profile Decision Maker Analysis CRM 264

The Pipeline

OCTOBER 15, 2020

The challenge is that most salespeople and sales organizations tend to focus on one over the other. Learn to effectively balance the two this afternoon when I present “ How to Succeed in Sales through Execution and Messaging. Focus on the “Why,” not “What” or “How” of sales. Leading with an actionable definition of value.

Survey 235

Survey How To Analysis Lead Scoring 235

Zoominfo

JANUARY 16, 2025

But with the right symphony of supporting information, go-to-market teams can leverage intent data to deliver precise, tailored, and timely campaigns that surface truly interested prospects. Declared Intent : The most actionable form, where a prospect explicitly requests a demo or more information. The challenge?

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Zoominfo

JUNE 25, 2021

Unclear sales goals are costly. These are metrics that prioritize and improve sales performance and yield valuable specifics like percent of team meeting quota, average on-target earnings, and sales cycle length. KPIs should match the specific needs of your sales team. The Sales KPIs You Need to Know.

Sales Qualified Lead 227

Sales Qualified Lead Top of Funnel B2B Lead Rank 227

SBI Growth

AUGUST 6, 2020

As you continually work on fine-tuning your sales organization, how can you best ensure that every prospect interaction contributes to a cohesive customer narrative that, ultimately, maximizes your sales? Through our work helping leading companies grow their revenue year after.

Data 386

Data Maximizer How To Revenue 386

Zoominfo

NOVEMBER 1, 2024

In short, ABM treats individual high-value accounts or collections of good-fit prospect accounts as mini-campaigns, surrounding their buying committees and key influencers with targeted, value-driven marketing assets. Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Sales and Marketing Management

OCTOBER 10, 2018

But for business, AI is having an early transformative effect on sales and marketing by helping people make better decisions and serve customers more effectively. Why AI Is Poised to Transform Sales. The sales function is uniquely well-suited to be transformed by AI tools. It helps farmers safeguard crops from disease.

Case Study 319

Case Study Analytics CRM Study 319

Sales Hacker

OCTOBER 29, 2024

David Knight is the Co-founder and CEO of Avarra, an AI-powered platform that simulates human-to-human interactions to accelerate sales onboarding and training. Discussed in this Episode: The power of AI simulations in providing experiential learning for sales reps. The future of AI in sales training and enablement.

Scale 117

Scale Top of Funnel Funnel Report 117

Sales and Marketing Management

JUNE 3, 2019

Author: Lance Tyson In the hypercompetitive field of sales, escalating goals have become standard. This year we’d be fine with flat or declining sales.” Everyone wants to see that hockey stick curve of escalating sales performance that will take their organization to unprecedented levels of success.

Hiring 222

Hiring Lead Scoring Lead Rank Analysis 222

Understanding the Sales Force

JANUARY 27, 2024

Wouldn’t it be cool if, instead of the news that currently appears in your feed, or the sports analysis you just heard, you could read the news of your last few days of selling, or hear the play-by-play analysis of your sales call from earlier today? Example One: Dave had a tough few days on the sales trail.

Sports 188

Sports Analysis Outbound Examples 188

SalesFuel

MAY 9, 2024

Sellers who ask powerful sales questions position themselves for success. They can leverage the valuable knowledge gained from these questions to develop relationships, show value and close sales. Powerful Sales Questions Build the Bigger Picture Questions play a big role throughout the entire sales process.

Prospecting 116

Prospecting Hiring Remedy Face-to-face 116

Sales and Marketing Management

MAY 28, 2018

Author: Cristina Gomez The war for top-performing sales talent has begun. By 2026, the number of open sales positions is projected to grow by more than 3 percent , putting the pressure on sales leaders and HR teams to attract top talent. The lack of parity in sales is not only a fairness issue, it’s a business issue.

Face-to-face 250

Face-to-face How To Salary Quota 250

MTD Sales Training

OCTOBER 17, 2018

And that’s an important analogy when it comes to you building your value with a prospect or customer you’re dealing with. What do we tend to think of when we mention ‘sales currency’ today? Our experience tells us that the new currency in today’s sales world that will increase your value is ‘speed’. Technological advancements.

Salary 244

Salary Lead Scoring Lead Rank Banking 244

Sales and Marketing Management

JANUARY 7, 2019

Author: Rory Christian According to IDC , despite a "typical" $1 billion company spending a large amount of resources devoted to training for customer-facing people, poor sales enablement results in around $14 million of wasted sales and marketing expenses, and $100 million in lost sales opportunities. What would you include?

Hiring 233

Hiring Decision Maker Energy Face-to-face 233

Zoominfo

JANUARY 15, 2021

If you’re a sales manager, you’ve maybe been in the sales forecasting hot seat — of presenting numbers that look different from your prediction. What Is Sales Forecasting? Sales forecasting is how sales managers, directors, and VPs estimate upcoming revenue. Why Your Sales Forecasting Matters.

Sales Forecasts 207

Sales Forecasts Forecasting Hiring Pivotal 207

No More Cold Calling

MARCH 1, 2018

Which do you trust more—the lead generation data manufactured by sales technology tools and artificial intelligence, or your intuition, which is generated by years of experience and your emotional intelligence? There actually was a time before the internet, before social media, before apps, and before sales technology tools.

Lead Generation 249

Lead Generation Leads Marketing Qualified Lead Data 249

Pipeliner

NOVEMBER 8, 2024

The integration of artificial intelligence (AI) into business processes has been revolutionising industries across the world and inbound sales is no exception. According to a study by McKinsey, businesses that use AI to streamline sales processes report a 40% increase in productivity.

Inbound 98

Inbound Outsourcing Services Customer Service Inbound Sales Team 98

Zoominfo

OCTOBER 12, 2022

When Sarena Wing took on a new international sales territory, she was excited to get started. My life would be a nightmare without it,” says Wing, a ZoomInfo global sales manager who focuses on Europe, the Middle East, and Africa. Turn insights from prospect and customer communications into immediate action.

Analysis 130

Analysis Territories Scale SalesForce 130