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Book Review: The Gamification Revolution

SBI Growth

The concept of gamification is catching on in B2B sales and marketing. have brought software solutions to market recently. Their book does an excellent job of explaining what gamification is and how it can be applied to drive a sales result. There are six types of game approaches: Grand challenge- think sales contest.

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Have You Spoken With Your E-Quaintance Lately?

No More Cold Calling

Real-world sales may start online, but the real connection and success happens offline, in the real world. I love Southwest Airlines and I love reading Spirit Magazine. Here’s how to attract sales prospects in a tech-focused world.). Are they afraid of a sleazy sales pitch?). Don’t end the sale before it begins.

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Responding to the Digital Sales Shift

Sales and Marketing Management

In fact, Kavadellas, CEO of Georgia-based Orasi, a software developer, reseller and consulting firm, was scheduled to play a round with a client and a prospect the day after we spoke with him in November for this story. But Kavadellas recognizes the golf course doesn’t suit everyone as an effective setting for a sales meeting.

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What Is Optional Product Pricing?

Hubspot Sales

The model is relevant to all different types and sizes of businesses, from electronics retailers to car manufacturers to software companies. JetBlue is an American airline company that uses the optional product pricing model. Image Source.

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What Is Competitive Advantage? Its Nature & How to Find Yours

Hubspot Sales

Almost any airline can get you from point A to point B within a similar timeframe. European airline Ryanair sets itself apart from its competition via cost leadership. The company offers flight prices that consistently and significantly undercut what other airlines in the region are willing to charge. Image Source: Emirates.

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Airlines: The Ultimate Example of Gamification

The Brooks Group

When I say our "industry," I'm talking about the network of consultants, sales trainers, speakers, and software developers serving salespeople, sales managers, sales leadership, and sales departments. The airlines know it's not just about the benefits they provide to those with status. Sales Culture

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10+ Best Customer Data Platform Software Apps

LeadBoxer

With in-depth data, marketers can personalize interactions with customers, market to them at the right times, create a more enjoyable experience, and overall, close more sales. CDPs vs. CRMs CDP Benefits Customer Data Platform Software [ps2id id=’What is a Customer Data Platform’ target=”/]What is a Customer Data Platform?