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GTM in Germany: How to Create an Effective, Compliant Strategy

Zoominfo

The rules around telemarketing in a B2B context are more relaxed, making telemarketing a viable go-to-market channel in Germany. Other market participants” refers to any person or entity that is not acting as a consumer — in other words, B2B telemarketing can be acceptable.

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Go-to-Market in Canada: Key Privacy Regulations to Consider

Zoominfo

Here are some key channels our customers consider when going to marketing in Canada: Telemarketing As CASL does not govern B2B telemarketing, this becomes a viable route for outreach in Canada. Canada’s National Do Not Call List (NDCL) is a centrally held opt-out list for telemarketing in Canada.

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Don’t Miss This Event: The Gatekeeper Died

No More Cold Calling

They know it’s a pesky telemarketer calling. You might also get so-called leads from your website, special offers, email campaigns, direct mail, trade shows, advertising, and conferences. Even though you think you’ve avoided sounding like a telemarketer in these situations, your call is still cold. Why would they? Still cold!

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How outdated is your Marketing (and how to make it future-proof)?

MarketJoy

Print enabled mass distribution of messages, and by the 17th century, advertisements began appearing in newspapers. Direct mail emerged as a powerful approach, bringing advertisements straight into people’s homes. Introduced in the 1920s, radio advertising quickly became a strategic tool.

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4 Ways to Get Past the Gatekeeper (No Tricks Required)

No More Cold Calling

They know it’s a pesky telemarketer calling. You might also get so-called leads from your website, special offers, email campaigns, direct mail, trade shows, advertising, and conferences. Even though you think you’ve avoided sounding like a telemarketer in these situations, your call is still cold. Why would they?

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The Top Ten Changes In Sales Over The Past Ten Years

Bernadette McClelland

I remember when I first started out in sales some thirty years ago we had a small department of two women whose role was telemarketing. Remember the days where magazines, newspapers, flyers and print advertising were generating a ton of interest and incoming leads. Marketing has also impacted the sales landscape.

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Warm up Your Cold Calling with Hyper-personalization

BuzzBoard

Leverage technology to consume ecological signals from review sites, social media platforms, advertising data, foot traffic tools, market reports and firmographic data. To elaborate, the journey to creating persuasive sales pitches begins with understanding your client’s unique business scenario before the call.