Remove Advertising Remove Sales Remove Telemarketing
article thumbnail

GTM in Germany: How to Create an Effective, Compliant Strategy

Zoominfo

The rules around telemarketing in a B2B context are more relaxed, making telemarketing a viable go-to-market channel in Germany. Other market participants” refers to any person or entity that is not acting as a consumer — in other words, B2B telemarketing can be acceptable.

article thumbnail

Go-to-Market in Canada: Key Privacy Regulations to Consider

Zoominfo

There are two regulations that are most relevant to B2B sales and marketing teams: The Personal Information Protection and Electronic Documents Act ( PIPEDA ) Canada’s Anti-Spam Legislation ( CASL ) Here are some key factors to consider when crafting a compliant, responsible, scalable go-to-market strategy in Canada.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Don’t Miss This Event: The Gatekeeper Died

No More Cold Calling

Register for Back in The Black Sales TV—first episode on January 19. The Gatekeeper Died: Why That’s a Good Thing” is the topic for my new, monthly, live Sales TV Show on the Sales Experts Channel. Why am I doing a monthly Sales TV Show? We’ve all had to make calls from a script at some point in our sales career.

article thumbnail

How outdated is your Marketing (and how to make it future-proof)?

MarketJoy

Outbound marketing has been the backbone of businesses for centuries, serving as a key driver for generating leads, closing sales, and boosting revenue. Print enabled mass distribution of messages, and by the 17th century, advertisements began appearing in newspapers. In the 1950s, television transformed marketing once again.

article thumbnail

4 Ways to Get Past the Gatekeeper (No Tricks Required)

No More Cold Calling

These “gatekeeper” tactics are insincere, duplicitous, unprofessional, offensive, and a waste of sales time. Dump the Script We’ve all had to make calls from a script at some point in our sales career. They know it’s a pesky telemarketer calling. Consider the opposite sales approach. A waste of your time.

article thumbnail

The Top Ten Changes In Sales Over The Past Ten Years

Bernadette McClelland

Very much like the sales profession. On my return home, I was asked to prepare for an interview and one of the questions was whether I had seen any changes over the past few years in the B2B sales space and if so, what were those changes? Although I’m not sure selling, per se, has changed! But the drawer is empty today.

article thumbnail

Warm up Your Cold Calling with Hyper-personalization

BuzzBoard

The modern sales trends indicate, small business owners dismiss most sales calls as tone-deaf to their unique local challenges. The fact is sales reps have mere seconds to convey respect for prospects’ time before being dismissed as yet another spammy solicitor. Probe public mentions to learn timely hot buttons.