Alinean Translates Fight Frugalnomics Momentum into Strong Third Quarter 2011 Performance
The ROI Guy
NOVEMBER 17, 2011
Demand for Interactive White Papers, Diagnostic Assessments, ROI Calculators and TCO Comparison Tools Drives Growth. Savvy B2B solution providers recognize that new value-focused marketing content and sales tools are needed to connect, engage and sell to these more empowered, skeptical and frugal buyers."
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