Advertising Marketing Smart Company 
Eyeful Presentations
OCTOBER 27, 2020
Aaah, the power of those clever advertisers… Now a lot older, greyer and (at a stretch) wiser, advertising still plays an important part in parting me from my cash. Damn, those advertisers are good… Great advertising grabs hold of us, no matter how old we are. From advertising to presentations.
Partners in Excellence
APRIL 13, 2018
On top of all these tools I leverage, I have a number of Google Alerts set up to keep me updated with key things happening with industries, markets, or with people I’m tracking. I just got my first “SMART Company Brief” from DecisionLink. But the issue comes up, what do I do with all of this information?
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Crunchbase
NOVEMBER 17, 2022
In the outbound selling arena, your team will be making first contact with leads using techniques such as email marketing, social selling and cold calling. It typically consists of a broader marketing approach and prioritizes quantity over quality. However, smart companies know the value of each. What are inbound sales?
Your Sales Management Guru
OCTOBER 13, 2015
In recent years, organizations have gotten better at analyzing financial statements, refining manufacturing procedures, reengineering business systems and improving marketing effectiveness. Smart companies are scrutinizing their strategic sales management plans, taking a closer look at everything from their pipelines to their forecasts.
Sales Hacker
JUNE 23, 2020
Just like marketing, when you used to say “marketing” to someone, you would picture somebody doing advertising, right? And over time, marketing and advertising kind of separated, and marketing had more seats at the revenue table. And so, basically, that is the journey that most companies have.
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