Pipeliner

OCTOBER 16, 2021

In this Expert Insight Interview, Kevin Urrutia discusses social media advertising in a B2B context. Kevin Urrutia is the founder of Voy Media , a performance-based, full-service agency that does a lot of work in social media advertising. Corporate Identity on Social Media. Being Authentic.

Social Media 97

Social Media Advertising Advertising Media 97

Zoominfo

NOVEMBER 1, 2024

Personalization, precision and performance are the keys to modern B2B marketing. And account-based marketing software is what helps your team nail all three with perfection. Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

SocialSellinator

SEPTEMBER 14, 2023

Introduction Welcome to the digital era, where the social media landscape has transformed into a battlefield for visibility, engagement, and brand awareness. If you're a head of marketing or digital marketing in a small to midsize business, you undoubtedly understand the power of social media advertising.

Social Media 98

Social Media Advertising Advertising Media 98

SalesFuel

SEPTEMBER 4, 2024

The value of digital video can’t be beat, according to 50% of advertisers. Here are four digital video advertising tips to make the most effective ads possible. Creating the Best Digital Video Advertising Take Advantage of Trends According to TikTok , there’s a set of “universal truths” to mastering digital video advertising.

Advertising 105

Advertising Advertising Ideal Customer Profile Video 105

Nimble - Sales

MAY 28, 2024

In the dynamic world of digital marketing, social media advertising agencies play a crucial role in shaping the success of diverse businesses ranging from local bakeries to multinational corporations.

Social Media 52

Social Media Advertising Advertising Media 52

Smooth Sale

MAY 3, 2023

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Do You Want and Know How to Get Free Advertising? Advertising is a crucial component of any successful marketing strategy, but it can also be expensive, especially for small businesses and startups. Design shirts that catch the eyes of others will feature your logo.

Advertising 144

Advertising Advertising Social Media How To 144

SocialSellinator

OCTOBER 19, 2023

Looking for the best social media marketing agency? Discover top agencies in 2023, including NoGood, LYFE Marketing, Disruptive Advertising, and Sociallyin. Learn why SocialSellinator is the perfect choice for your digital marketing needs. Boost visibility and increase bottom line with award-winning solutions.

Social Media 110

Social Media Media Marketing Advertising 110

Smooth Sale

NOVEMBER 16, 2024

CC0 Licensed Image Courtesy of Pexels Attract the Right Job or Clientele: How to Promote a Startup without Social Media Engagement As we know, social media can be a powerful tool for a business. While it may sound strange, our collaborative blog offers quick and easy ways to promote a startup without social media engagement.

Social Media 91

Social Media Promotion Media How To 91

SalesFuel

JULY 15, 2024

Is your client taking advantage of all the emerging media channels in the digital space? Are Your Clients Optimizing Their Emerging Media Campaigns? Emerging Media Types According to a study by IAS , emerging media channels are skyrocketing in popularity. This doesn’t just mean poor quality visuals.

Campaigns 105

Campaigns Ideal Customer Profile Media Retail 105

SocialSellinator

JULY 7, 2023

Table of Content How social media services drive engagement for small businesses? What are some of the most useful social media marketing services for small businesses? How to Use social media advertising for small business How to choose the right social media marketing service for your business?

Social Media 98

Social Media Small Business Small Business Media 98

BuzzBoard

JULY 3, 2024

How to Leverage Organic Reach and Paid Advertising in Social Media Practices for Internet Marketing Agency Growth Leveraging organic reach paired with using paid advertising are crucial social media practices for the growth of an internet marketing agency.

Social Media 52

Social Media Media Marketing Advertising 52

Salesmate

SEPTEMBER 8, 2021

Having a strong brand presence is essential for every company and marketing plays a vital role in the process. Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels. . Is advertising the same as marketing?

Paid Content 110

Paid Content Advertising Advertising Marketing 110

SocialSellinator

AUGUST 29, 2023

Introduction Unleash the potential of social media advertising and catapult your business to new heights of success! In the ever-evolving digital landscape, social media marketing has emerged as a powerful tool for businesses to reach their target audience, increase brand visibility, and drive conversions. Stay tuned!

Social Media 98

Social Media Campaigns Media Advertising 98

SalesFuel

NOVEMBER 25, 2024

SMBs need to focus on local marketing tools to promote their offerings and sales to meet their sales goals. Local Marketing Tools are Critical for SMBs in 2025 The Competition Never Tires A study by Valpak says that SMBs shouldn’t decrease their ad efforts because of inflation and higher cost of living. They need help.

Direct Mail 93

Direct Mail Tools Marketing Ideal Customer Profile 93

SalesFuel

MAY 31, 2024

billion social media users. According to a report by Influencer Intelligence , nearly 60% of consumers across the globe are active on social media. Here’s what your client should keep in mind when crafting influencer marketing campaigns. And they’re also likely to be influenced by influencer marketing campaigns.

Influencer 52

Influencer Campaigns Advertising Advertising 52

Act!

NOVEMBER 5, 2024

Did you know that in 2025, the number of monthly users on social media channels in the US will surpass traditional television viewership ? The reach of social media is growing exponentially making it an ideal and prime way to engage your target audience , but to do so, you must have an active social media presence.

Social Media 52

Social Media Small Business Small Business Media 52

SalesFuel

MARCH 11, 2024

Digital ads may be making huge waves in the advertising industry, but TV broadcast advertising is still the king. TV Broadcast Advertising Drives 60% of Viewers to Research Online TV has the Furthest Reach According to a study by TVB , TV broadcast advertising has the highest reach of all ad types. Let’s discuss.

Advertising 98

Advertising Advertising Research Social Media 98

Zoominfo

JULY 1, 2019

In a recent blog post, A Corporate Guide to Pride— Companies Who’ve Gotten it Right (And Wrong) , we briefly touched on the importance of LGBTQ+ representation in advertising. Although more advertising campaigns feature members of the LGBTQ+ community during Pride Month, the numbers are still shockingly low.

Advertising 188

Advertising Advertising Survey Scale 188

SocialSellinator

NOVEMBER 18, 2021

Although big brands have a huge advertising budget, SMBs can still engage in meaningful social interactions with their consumers. Small businesses have an inherent social media advantage and can use this to build brand loyalty.

Social Media 145

Social Media Media Loyalty Advertising 145

BuzzBoard

JANUARY 2, 2024

In the rapidly evolving landscape of digital advertising, staying ahead of the curve is not just an advantage; it’s a necessity. In this article, we’ll explore the best examples of using hyper-personalization in the digital advertising realm. This is a classic example of hyper-personalization on digital media.

Advertising 98

Advertising Advertising Examples ROI 98

SalesFuel

AUGUST 7, 2024

According to a report by stirista , many B2B organizations are turning to paid social media ads. That means roughly half of B2B marketers have no defined processes or expansion plans. These numbers are concerning considering that marketing/sales alignment is the top contributor to the success of 47% of B2B marketers.

Social Media 105

Social Media Media Ideal Customer Profile Hiring 105

SalesFuel

AUGUST 21, 2024

Challenge: Create a competitive banking digital ad campaign Jacob Flaten, a media consultant from Sparklight Advertising and a multiple Sell Smarter Award winner, has been using AdMall for four years and knows if, and when, it can help him during a sales process. They accept deposits and make loans to both consumers and businesses.

Banking 102

Banking Campaigns Media Closing 102

Zoominfo

AUGUST 27, 2024

This is the value of marketing account intelligence software. By leveraging the power of data and advanced analytics, marketers are able to develop targeted lists of accounts that perfectly align with their ideal customer profiles. This not only maximizes ROI, but also minimizes wasted time and resources on low-potential prospects.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

AUGUST 12, 2021

Modern digital advertising can feel a lot like trying to speak to a stadium full of people from center field without a microphone. Many marketers have shifted their strategies toward programmatic advertising to improve their digital marketing performance. To understand this problem, we start with the data landscape.

Advertising 130

Advertising Advertising Ideal Customer Profile Demand Generation Agencies 130

Zoominfo

AUGUST 12, 2021

Modern digital advertising can feel a lot like trying to speak to a stadium full of people from center field without a microphone. No marketer wants to spend a single penny trying to reach somebody that’s never going to buy their product. Customer relationship management (CRM) platforms Subscription data Social media data.

Advertising 130

Advertising Advertising Ideal Customer Profile Demand Generation Agencies 130

Nutshell

JUNE 21, 2024

But what does Facebook advertising actually cost, and how do you know you’ll be able to afford it? In short, the cost of Facebook advertising depends on numerous factors, including your ad budget, industry, and promotional goals. The cost of running social media ads on Facebook depends heavily on the audience you decide to target.

Paid Content 71

Paid Content Cost Per Click Cost per Acquisition Cost Per Thousand 71

SalesFuel

OCTOBER 16, 2024

Challenge: Figuring out how to create a compelling home health care advertising campaign Linda Jones, a 20-year media sales vet from KRDO , has been using AdMall for over eight years, and knew the sales tools would assist her when she approached a potential client about a home health care advertising campaign to break through the local market. “[The

Health Care 59

Health Care Advertising Advertising Campaigns 59

Salesmate

SEPTEMBER 8, 2021

Having a strong brand presence is essential for every company and marketing plays a vital role in the process. Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels. Is advertising the same as marketing?

Paid Content 86

Paid Content Advertising Advertising Marketing 86

Zoominfo

MARCH 12, 2018

As with nearly every other aspect of business— automation, predictive learning, and artificial intelligence have drastically changed the advertising landscape. Programmatic advertising. Yet, B2B marketers have been slow to adopt programmatic advertising, especially compared to their B2C counterparts. The biggest change?

Advertising 185

Advertising Advertising B2B Scale 185

SocialSellinator

AUGUST 28, 2022

Did you know that social media personalization can increase your marketing ROI by up to 400% ? When customers feel like a business knows them personally, they are more likely to respond positively to marketing initiatives. What is Personalization in Marketing? Consider a sales presentation.

Social Media 138

Social Media Campaigns Media Strategy 138

Sales and Marketing Management

NOVEMBER 19, 2018

Author: Josh Carlyle Since you’re representing a brand, you need to market yourself to your audience and potential clients. A media kit is a promotional tool that contains useful information about your product or service, website, current partners, advertising, or marketing opportunities. How to sell your media kit.

Media 224

Media Advertising Advertising Ideal Customer Profile 224

BuzzBoard

SEPTEMBER 14, 2024

Overview of the Evolution of Social Media and Its Role in Shaping the Current Digital Marketing Landscape Specifically for Mid-Sized Companies In the not-too-distant past, traditional marketing methods were dominant. However, with the rise of social media, the marketing landscape has seen a significant shift.

Social Media 52

Social Media Media Company Marketing 52

SocialSellinator

AUGUST 24, 2022

A social media marketing funnel is an essential process that you can use to optimize your marketing efforts. This blog post will discuss the five stages and how you can improve your social media marketing strategy at every step! What are the Stages of a Social Media Marketing Funnel?

Paid Content 122

Paid Content Social Media Top of Funnel Funnel 122

SalesFuel

AUGUST 12, 2024

Consumers are once again changing how they use social media and you know what that means. Your client has to change their social media tactics to keep up with how consumers want to be interacted with. But which platforms your client should focus their social media tactics on depends on more than age.

Social Media 105

Social Media Consumer Media Journal 105

Sales and Marketing Management

MAY 23, 2018

Author: Kostas Chiotis Consumers are becoming increasingly swayed by social media posts when it comes to purchasing a product or service, making it a great platform for sales. Increasing sales via social media content, campaigns and outreach is really important part of a marketing strategy these days. Create interesting content.

Social Media 233

Social Media Channels Media Advertising 233

Sales and Marketing Management

JANUARY 25, 2022

Marketing agencies must seize every opportunity to scale advertising performance and maximize their value to clients in 2022 and beyond. The post How the Media Landscape Is Changing as the New Normal Approaches appeared first on Sales & Marketing Management. These three truths are important to keep in mind.

Media 136

Media Scale Advertising Advertising 136

Salesmate

SEPTEMBER 15, 2021

Social media is an integral part of every marketing strategy. However, there’s a myth that says B2B social media marketing isn’t effective. The sole reason is this myth that mentions the ineffectiveness of B2B social media marketing. So, how do you perfect your marketing strategy?

Social Media 98

Social Media Media B2B B2C 98