Remove Advertising Remove Incentives Remove Sales Process
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Do You Sell Using a “Push” or “Pull” Strategy?

The Sales Hunter

When we say “pull,” it refers to creating incentives at the customer level that encourage them to buy the product. “Push” marketing is focused around loading up the channel, advertising heavily and trying to convince the customer to buy. (Yes, I know the true marketing definitions of these are much more complex.

Strategy 241
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Top Sales KPIs for Your B2B Sales Reps

Zoominfo

Discounts benefit the buyer and have the potential to increase short-term sales. This KPI helps the rep understand which discounts are most effective, which can help reach sales objectives faster by attracting prospects with incentives that work. Read More: How to Shorten the Sales Cycle at Each Stage. Account Management.

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7 Critical Sales Leadership Challenges

Steven Rosen

Customer buying behaviours are constantly changing and the only way to stay successful is to adapt your sales operations to match them. Speak to your customers regularly and implement their insights into your team’s sales processes to ensure that your customer’s needs align with how your team is selling your company’s product or service.

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How to Upsell: 16 Best Upselling Techniques

Nutshell

Upselling vs. cross-selling Upselling and cross-selling may be used at similar points in the sales process and for similar purposes, there are significant differences. At its core, upselling is about increasing the value of a sale by upgrading the product or service being purchased.

How To 128
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The Beginner's Guide to Video Sales Letters

Hubspot Sales

But what does that mean for sales? Well, incorporating video into your sales process can help you build credibility and trust with your prospects. In this post, let's learn how to use video in sales with a video sales letter. In fact, a video sales letter can help speed up the sales process and close more deals.

Video 133
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8 TED Talks All Salespeople Should Watch

DiscoverOrg Sales

We can all agree that sales is a very competitive field. Every salesperson is focused on reaching quotas and goals, motivated by personal agendas and incentives. You could try to advertise every single possible service for every possible industry you sell to. Donald Doane: The Science of Sales. Simplicity sells.

Scale 120
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All the things marketers can (and should) be doing with a CRM

Nutshell

Customer acquisition cost Conversion rate Customer lifetime value Average sale price Effectiveness of sales and support activities. Related reading: How to build a sales process: the complete guide. 16 sales process templates for B2B pipelines. Who’s subscribing to which lists. FREE DOWNLOAD. It’s a win-win!