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Ways to Effectively Promote a New Product or ServiceĀ 

Smooth Sale

In today’s fast-paced, fiercely competitive market environment, the days of depending only on conventional advertising techniques are long gone. Instead, combining traditional advertising techniques with cutting-edge, contemporary marketing strategies is necessary to create a dynamic and successful promotional plan.

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Ad Extension Ideas for Local Search Ad Campaigns for Mid-Sized Companies

BuzzBoard

New Trends in Using Ad Extensions for Enhancing Local Search Ad Campaigns in Mid-Sized Companies Selling marketing services to small and mid-sized businesses often requires an in-depth understanding of current advertising strategies. Traditional print and broadcast methods no longer hold the same sway as they once did.

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Embrace These Seven Success Tips for Small Business Growth

Smooth Sale

Happy and loyal customers become repeat buyers and serve as brand advocates, spreading positive word-of-mouth and driving new business. Implement a loyalty program : Reward your loyal customers with exclusive offers, discounts, or incentives. Use this feedback to make necessary product, service, or process adjustments.

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5 Ways to Leverage Word-of-Mouth Marketing in a Digital Age

Zoominfo

Maybe an advertisement or commercial influenced your decision. In fact, customers are 92% more likely to trust their peers over advertising when it comes to making purchase decisions ( source ). But, marketers can take a more active approach to generate positive buzz. Here are a few tactics to consider. Encourage online reviews.

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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

Even when distributors offer pricing below the manufacturerā€™s advertised list price, some engineers and purchasing agents are willing to pay more for the item as a tradeoff for the time they save ordering it from the companyā€™s website any time of day without having to talk to someone (especially, perhaps, ā€œannoying sales repsā€).

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Use Personal Recruiting To Build Your Sales Team

MTD Sales Training

When sales people are doing well, making good money and happy in their position, it seems natural that they would tell their friends. Offer Personal Recruiting Incentives. Offer some incentives for those who refer other sales people for a position with your firm. Sales Help Wanted Advertising. Happy Selling!

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The Nature and Necessity of Uncapped Commission

Hubspot Sales

That's why uncapped commission can be a powerful incentive for sales reps to exceed expectations. If a sales rep's commission is capped at $50,000 for $500,000 worth of sales in a quarter, what incentive do they have to try to go beyond that? In a lot of cases, that could very well be a big-time red flag.