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Don't Miss Out on the Advantages of Audio Advertising

SalesFuel

Your clients are likely missing out on the advantages of audio advertising, and its time to set them straight. The State of Audio WARC and Audacy recently published a white paper on the state of audio advertising. Whether consumers are driving, working or exercising, audio content gets a big share of their ear. hours a day.

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Demand Generation Advice for the CEO

SBI Growth

These are PR firms, social media consultants, advertising agencies-you name it. They want to buy online advertisements. This is a reallocation exercise. Should they buy from you or the other vendor? They have become dependent on outsourcing. Instead of doing the job themselves, they hire agencies. Why CEOs should care?

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These Podcast Topics Draw Audiences

SalesFuel

Are your accounts curious about advertising on podcasts? How Big is the Podcast Advertising Market? podcast advertising amounted to $2.57 Analysts recommend that 5% of a marketers digital advertising spend should go to podcasts. In Q4 2024, 8.22% of the typical podcast time went to advertising. billion in 2024.

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Do CEOs Need ‘Doers’ or ‘Strategists’ Leading Marketing?

SBI Growth

They focused on things like branding exercises and awareness campaigns with PR firms. Implementing antiquated advertising campaigns. You went for “been there, done that” experience. Rather than focus on working with sales to drive revenue, they got caught up chasing shiny objects. Revenue got missed. Hiring PR and communications firms.

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Busting the myth! Advertising is the same as marketing 

Salesmate

Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels. . Since these two terms are closely connected, the myth was born – Advertising is the same as marketing. Is advertising the same as marketing? Advertising.

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How to Adapt to the Well-Educated Modern Buyer

Sales and Marketing Management

Creating in-depth buyer personas is a useful thought exercise designed to identify the content that customers need. CEA Marketing Group is a full-service advertising agency that focuses on digital marketing and building inbound marketing strategies for clients in numerous industries.

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3 Reasons to Market Your Small Business Like A Drug Dealer

Sales and Marketing Management

Skepticism is not uncommon, but people always find this exercise valuable because it is a simple way to learn the three most important factors in marketing their small business more effectively. Although drug dealers generally don’t spend a lot of money on marketing and advertising, they are still able to run a very profitable business.