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Integrating Your CRM With Social Media and Advertising Platforms

Nutshell

It can also integrate with different tools, including social media and advertising platforms. Table of Contents What is CRM social media and advertising integration? Integrating your CRM with other tools enables you to pull data from those tools into your CRM. But that’s not all a CRM can do.

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Will TikTok Work for B2B?

Sales and Marketing Management

There are two dovetailing arguments for using TikTok, the fastest-growing social media platform, as a B2B marketing tool: Its generous algorithm and its lack of polish. Third-party reports show that companies advertising on TikTok are getting significantly higher ROI than legacy social media advertising.

B2B 285
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3 Key Takeaways From Scott Brinker: The Man Behind the Martech Supergraphic

Zoominfo

If you’re in MarTech–or know someone who is–you’ve likely come across a somewhat dizzying supergraphic portraying the MarTech landscape through categories and logos (around 8,000 to be exact). The MarTech supergraphic and its 8,000+ tools shed light on how difficult it is for any business to stand out from the pack.

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Importance of Facebook Advertising in Today's Digital Marketing Landscape

SocialSellinator

So, when you advertise there, you're reaching a massive audience. Plus, Facebook's got all these cool tools to help you target exactly who you want to see your ads. So yeah, if you're looking to get noticed online, Facebook advertising is where it's at. Seriously, it's huge. It's like magic!

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How to Write a Compelling Media Kit That Sells

Sales and Marketing Management

A media kit is a promotional tool that contains useful information about your product or service, website, current partners, advertising, or marketing opportunities. As a promotional tool, it serves the function of increasing brand awareness and promoting partnerships and new products and services. Mind your target advertisers.

Media 224
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Marketers: Beware of These B2B Display Advertising Mistakes

Zoominfo

Although B2B display advertising isn’t an exact science, enough experimentation can teach you valuable tricks of the trade. Top Display Advertising Targeting Mistakes Getting your audience right is paramount to increasing conversion rates and spending efficiently. So, what makes B2B display advertising successful?

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Three Tips to Build Powerful Customer Connections

No More Cold Calling

A key component here is initiating contact at the exact right day and time. Social media, blogs, pay-per-click advertising, and SEO are all excellent strategies for attracting prospects when they’re still in the research stage, before a sales rep has gotten involved in their buying process. You should be as well.