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Using the Gig Model to Build a Sales Engine

Sales and Marketing Management

Most models for building a sales engine haven’t changed much, yet those traditional channel networks are costlier to develop. Build in regular interactions through social media, group conference calls, and training opportunities available to the entire network. Through a channel partnership network? Affiliate marketing?

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4 Marketing Trends to Expect for a Post-COVID-19 World

Sales and Marketing Management

Research by Influencer Marketing Hub indicates 69% of brands expect to spend less on marketing and advertising in 2020, through the COVID-19 phase and the weeks and months immediately afterward. Any B2B company that keeps its advertising budget the same (or even increases it) will reap multiple benefits. Marketing spends will be lower.

Trends 333
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The Ultimate List of Marketing Podcasts

Zoominfo

According to the show notes on iTunes, The eCommerce Marketing Podcast walks you through everything that goes into eCommerce marketing — from inbound marketing to paid advertising to conversions. Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media, and technology.

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A Quick Look Into Prospecting Using LinkedIn

MTD Sales Training

The way I view LinkedIn is as the biggest and best DECISION MAKER SEARCH ENGINE the world has ever seen! MTD Sales Training. If you would like more information about prospecting on LinkedIn and through other social media sites and internet based resources then the eselling® approach will be of real value to you. Happy Selling, Sean.

LinkedIn 223
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

The concept of using a search engine to learn about a certain topic or find an answer to a question isn’t new. Whether you’re an absolute beginner to search engine optimization or an industry leader, you’ll find helpful tutorials on keyword research, link building, content marketing, technical SEO, and much more.

Channels 220
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Embrace These Seven Success Tips for Small Business Growth

Smooth Sale

Optimize your website for search engines to improve your online visibility. Invest in search engine optimization (SEO) : Implementing SEO techniques can help your website rank higher in search engine results, driving organic traffic to your site. Exceeding customer expectations builds trust and loyalty.

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Want Better Lead Generation? Get Marketing & Sales in Line

DiscoverOrg Sales

I like Brainshark’s straightforward definition of sales enablement : Sales enablement: “A systematic approach to increasing sales productivity, by supporting reps with the content, training and analytics they need to have more successful sales conversations.”. Want to Build a Sales Engine? Get Started with Free Data.