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B2B Programmatic Advertising for Beginners

Zoominfo

As with nearly every other aspect of business— automation, predictive learning, and artificial intelligence have drastically changed the advertising landscape. Programmatic advertising. Yet, B2B marketers have been slow to adopt programmatic advertising, especially compared to their B2C counterparts. The biggest change?

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The Beginner’s Guide to Programmatic Advertising

Zoominfo

As with nearly every other aspect of business— automation, predictive learning, and artificial intelligence have drastically changed the advertising landscape. Programmatic advertising. Yet, B2B marketers have been slow to adopt programmatic advertising, especially compared to their B2C counterparts. The biggest change?

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time. How Lead Capture Pages Help Sales Teams 15 Lead Capture Page Software Options Tips for Creating an Optimized Lead Capture Page What is a Lead Capture Page? What is a Lead Capture Page?

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The top 9 sales management software tools of 2020

Nutshell

That means 1) providing sales reps with the guidance they need to continuously improve, 2) building a sales process that gives reps the best chance at closing each lead, and 3) understanding which efforts are moving the needle and which are a waste of energy. What is sales management software? Sales reporting. Sales forecasting.

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How To Make Money by Moving Your Office

Smooth Sale

Remember that software subscription everyone forgot they had? Design it for efficiency and energy savings. Investing in LED lighting, smart thermostats, and energy-efficient appliances can dramatically reduce utility bills. Advertise with Your Move Your move is news, so use it!

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The Future of B2B Sales

Sales and Marketing Management

Dedicating sales teams’ time and energy to managing direct, personal relationships with these customers is key to increasing sales. B2B companies are under pressure to make their offering more holistic and combine their product hardware with user-friendly software to create end-to-end solutions.

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How Does Weather Affect Small Businesses?

Smooth Sale

Appeal to local customers through targeted social media advertisements emphasizing your business’s unique selling points. Update your real-time inventory software to ensure accurate incoming and outgoing product tracking. Monitor your business’s energy consumption and adjust your operations accordingly to avoid wastage.