Advertising, Direct Sales Team and Training

Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

Openview

MARCH 15, 2019

For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Part of the appeal of this approach is that it’s a very effective way to scale revenue without having to go through the expense and effort of scaling your direct sales team. Garbage out.”

Channels

Channels Scale Hiring Lead Rank

What Is Enterprise OEM Software Licensing?

Sales Hacker

JANUARY 13, 2021

For example, Accenture sells a CRM system with a multimillion dollar engagement that provides customization, training, and implementation to its end-customer. For a small licensee working with a much larger company, this can be a game-changing form of advertising. This conflict does not exist when they license OEM software.

Licensing

Licensing Software Software Enterprise

Sales Pro Central

Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

What Is Enterprise OEM Software Licensing?

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