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How to Use Data to Power Your B2B Sales Strategy

Sales and Marketing Management

Whether you’re managing inside or field sales, gut instinct needs to take a back seat to data-driven insights. They need data. Lots of data. And they require the tools that allow them to leverage that data in ways that differentiate your business from the rest of the pack. Keep Data Clean and Current.

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Do You Want and Know How to Get Free Advertising?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Do You Want and Know How to Get Free Advertising? Advertising is a crucial component of any successful marketing strategy, but it can also be expensive, especially for small businesses and startups. Design shirts that catch the eyes of others will feature your logo.

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How to Manage Affiliates Effectively

Nutshell

This way, up front costs and risk of losing money are less compared to traditional advertisements. Valuable Insights: Affiliate management offers customer behavior and preferences data. Provide training and resources: Provide training on your products and tips on effective promotion for your affiliates.

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How to Reach Decision Makers Every Time

No More Cold Calling

Dave summarizes their findings in this post: Discovered: Data Reveals the Biggest Obstacle to Closing More Sales. However, this data shows that if they could fix just one thing today, the consistent ability to reach decision makers would make a huge difference.”. What’s Standing Between Sellers and B2B Decision Makers.

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Building GenAI for Business? Data Infrastructure Comes First

Zoominfo

As leaders across all sectors push to adopt generative AI tools like ChatGPT, it’s also becoming clear that most generative AI (GenAI) initiatives for business will quickly fall apart without a foundation of accurate, timely, and comprehensive data. The same surveys show that 55% of corporate leaders distrust their own data assets.

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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. My best tip for Facebook advertising campaigns for small businesses is to expand your reach with a page post engagement ad!

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5 Ways to Generate More Webinar Leads

Zoominfo

Use the data you know about the ideal buyer to determine: Who to invite. Instead, keep the webinar informative with tutorials, training, or workshops. Paid advertising: The amount of money you spend advertising your webinar will depend on your specific marketing budget and goals. Topic selection.

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