Remove Advertising Remove Customer Service Remove Inbound
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The Ultimate List of Marketing Podcasts

Zoominfo

According to the show notes on iTunes, The eCommerce Marketing Podcast walks you through everything that goes into eCommerce marketing — from inbound marketing to paid advertising to conversions. It focuses on content marketing, brand journalism, public relations, the media, and advertising. Listen here. Listen here.

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4 Essential Marketing Roles for the Modern Marketing Team

Zoominfo

However, only 23% of B2B marketers claim to have a customer-centric organizational structure ( source ). As brands strive to create a more customer-centric marketing strategy, they must build a team to reflect that goal. It’s not sufficient to simply hire customer service reps who answer questions and deal with problems.

Marketing 187
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The Straightforward Guide to Value Chain Analysis

Hubspot Sales

These are the key processes and systems a business uses to develop is product or service. Inbound Logistics. This is how materials and resources are gained from suppliers before the final product or service can be developed. Operations are how the materials and resources are produced, resulting in a final product or service.

Analysis 139
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The Definitive Guide to Conversational Marketing

Zoominfo

Think about it, when everything is available instantly, consumers begin to expect immediate service from every company they do business with. In fact, 73% of consumers say valuing their time is the most important thing a business can do to provide good, online customer service ( source ).

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How to Develop a Strategic Plan for Business Development [Free Template]

Hubspot Sales

Have you been unable to successfully build out a customer service team that can meet the demands of your customers? Don’t bloat client accounts with features or services they really don’t need -- that’s when turnover and churn start to happen. Sponsorship and advertising. Your business’ weaknesses are next.

Referrals 142
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The Best Free Call Tracking Software (+Tips for Picking the Right One)

Hubspot Sales

Building a successful inbound strategy relies on getting prospects to come to you. Knowledge is power — by uncovering the reasons why your phone’s ringing, you can better understand how your company’s inbound marketing or advertising campaigns lead to your sales team’s success. and “How can I meet them where they are?”

Software 104
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How Facebook Ads Can Boost Your Sales

Smooth Sale

As a business owner, you probably know how much boost Facebook advertisements can give your brand. The common mistake advertisers make that diminishes the effectiveness of the advertisement strategy, is hastily putting together a simple ad. Facebook advertising offers a wide variety of ad placement options.