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The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

Customer retention. Customer retention is tied closely to customer service. How many customers did you help? Be sure to factor in the costs of any analytics/social media management platforms you may be using. We suggest setting up “goals” in Google Analytics or a comparable website tracking platform.

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Demand Generation Marketing Strategies: Tips and Tricks

LeadBoxer

Some of the common ways partnerships develop include podcast interviews, link building, advertising on industry-related websites, and guest posting. Continue to analyze it after its completion through the use of tools like Google Analytics and Facebook Insights. Check out more about cost per lead on our blog.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. Featured Video: How Does Programmatic Advertising Work ? Google Analytics.

Channels 220
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. Featured Video: How Does Programmatic Advertising Work ?

Channels 100
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7 Ways You Can Earn Your Customers’ Loyalty

Pipeliner

It’s important to have loyal customers because they are the ones who will keep your revenue flowing by buying your products and recommending your business to their family and friends. In this article, I will share 7 tips that you can use to earn the loyalty of your customers. Offer multi-channel customer service.

Loyalty 97
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What is Intent Data & How Can You Use It?

LeadBoxer

If you sell advertising services but the target account is in the process of looking for a new marketing director, now might not be the best time to approach them. If an account makes the news for poor customer service, maybe now is the time to reach out and offer information about your CRM software.

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What you Need to Know to Start an Online Retail Business

Hubspot Sales

Use Facebook and Google advertising to target the traits of your "ideal customer" and advertise to those who meet your qualifications. Don’t forget to take into account where your potential customers spend their time. Utilize Google Analytics to determine what is working for your business and what isn’t.

Retail 102