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Five things you didn’t know you could do with Constant Contact

Nutshell

Nowadays, modern automation tools like Constant Contact —an email marketing tool which integrates seamlessly with Nutshell —make it easy to create engaging email marketing campaigns that will keep your business fresh in the minds of your customers. But Constant Contact is more than just a platform for managing your email list.

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How Timing Is Everything in Social Media Marketing

Increase Sales

Increase sales. Not only does timing in social media marketing matter, many engaged in this increase sales marketing activity continue to post and send emails during non-engagement times according to YesMail. Attract attention. Build relationships. The first 10 minutes account for 32.2% of total reach.

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HubSpot is too expensive: Saving money on software without losing features

Nutshell

If you’ve ever Googled any sales or marketing tips, you’ve more than likely seen its content. For our 20,000 contacts it is $600 per month alone. Then we pay an additional $800/month for marketing hub and $400 for sales hub … We have 5 users.”. Sales Manager, Saas Startup. How can it afford to do this?

Hubspot 126
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A farewell to the open rate

Nutshell

Ask a sales pro about next month’s pipeline and they’ll say “about $100,000, give or take.” Email campaigns aren’t advertising. How did it help sales bring leads to a webcast? Marketing earns an arts-and-crafts reputation , with no connection to sales. Email isn’t advertising: it’s communication. Faux accuracy.

Campaigns 118
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All the things marketers can (and should) be doing with a CRM

Nutshell

Powerful and versatile, CRMs are used to manage every aspect of the sales pipeline , from signing up newsletter subscribers to nurturing longtime customers, and literally everything in between. Furthermore, many marketers find themselves stuck in sales-heavy organizations, with fewer resources at their disposal than their sales colleagues.

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Expert advice: 10 ways to generate more SEO leads

Nutshell

Unlike PPC advertising , you’re not spending a dime to put this content in front of searchers—outside of what you pay your content team to produce it—which makes SEO an incredibly cost effective lead source. That’s why we sat down with 10 experts to get their tips on how to generate more B2B sales leads through SEO. INTEGRATION.

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Email tracking pixels 101: How do they work and why are they used?

Nutshell

These days, tracking pixels are used by nearly every sophisticated business (any small business that uses email automation software such as Constant Contact or Mailchimp has access to them) to help marketers measure their open and click rates, discover traffic sources, track conversions, and collect other useful data points.