Remove Advertising Remove Comparison Remove Incentives
article thumbnail

6 Ways to Re-Engage Inactive Email Subscribers

Zoominfo

Offer a unique discount code, an exclusive free trial, early access to a new product, or some other promising incentive. Advertise a specific prize within your email and subject line. Using your marketing automation platform, trigger an automated email to each subscriber that enters your “inactive user” list.

Campaigns 166
article thumbnail

Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

Data from Indeed, the recruitment platform, indicates that between July 2020 and July 2021, searches for vacancies advertising such incentives increased by 134 percent. These data points were then contextualized in comparison to levels of base compensation to determine their overall impact. and 4.5 %, respectively.

Quota 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

All the things marketers can (and should) be doing with a CRM

Nutshell

Tracking the effectiveness of landing pages, web forms, and the quality of their leads allows marketers to make budgetary decisions related to their advertising and marketing channels. A bit of content about product comparisons might be the perfect tool to turn an unengaged shopper into a buyer. It’s a win-win!

article thumbnail

What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

By comparison, appealing to students and a generally younger audience could be best achieved through branded pens, book bags, laptop covers, etc. Get merch right, and you might even find that it’s as much of an incentive for your niche to buy from you as your products, individually and collectively.

article thumbnail

Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

Openview

This eliminates the need to build and manage new offices, spend for local advertising, or hire additional on-the-ground personnel. Give them well-documented and easy-to-understand product specs, case studies, testimonials, competitor comparisons, call scripts and conversation guides to help them overcome buyer objections.

Channels 129
article thumbnail

7 Tips for Automating B2B Lead Generation

Sales Hacker

Or, go for a multi-channel marketing automation solution that can cover anything from your digital advertising to your social media accounts. Educational content such as comparison charts. Advertise it on industry platforms and online communities. Put your content to work. Newsletters. Industry-specific e-bBooks and guides.

article thumbnail

How to Upsell: 16 Best Upselling Techniques

Nutshell

Use visual cues like comparison tables and highlighting to reduce decision fatigue and showcase the benefits of your higher-priced options. Incentivize upselling Incentives can be a powerful way to encourage upselling. Offering incentives can help make it easier for customers to upgrade and even offer a good feeling when they do.

How To 78