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AdMall’s Digital Audit Helps Close 12-Month Home Health Care Advertising Campaign

SalesFuel

Challenge: Figuring out how to create a compelling home health care advertising campaign Linda Jones, a 20-year media sales vet from KRDO , has been using AdMall for over eight years, and knew the sales tools would assist her when she approached a potential client about a home health care advertising campaign to break through the local market. “[The

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AdMall’s Event Report Helps Close $250,000 Annual Ad Campaign

SalesFuel

Challenge: Crafting an effective annual ad campaign to keep drawing in customers Diane Kapinos, an account executive for WMAR , has been selling media for nearly 15 years but only started using AdMall in 2021. Kapinos’s annual ad campaign consisted of TV, targeted OTT Streaming, a local contest giveaway, and SEM.

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B2B Advertising KPIs: Tighter Alignment, Better Results

Zoominfo

Every marketing team looks to leverage advertising channels to their fullest. In order to drive awareness, MQLs, pipeline — and ultimately revenue — from B2B advertising, you need to track the best success factors and strike a balance between top, middle, and bottom of funnel metrics. The more important part is what happens next.

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AdMall Advertising Response Helps Close $40,000 Construction Ad Campaign

SalesFuel

Haley Johnson was new to her role as a multimedia account executive at KKTV , being on the job for only five months when she approached a local construction and restoration company that had never advertised before. The [construction and restoration] company had not advertised before so they were not quite sure where to start,” said Johnson.

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AdMall’s Business Category Reports Help to Close $20,000 Amusement Park Advertising Package

SalesFuel

Challenge: Attracting new clients without a comprehensive amusement park advertising package Callie Hughes, a 10-year media sales rep from WJCL , approached a local theme park looking to improve their current amusement park advertising package. It has been performing well since the addition in March.

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AdMall’s AudienceSCAN Helps Close $30,000 Trade School Ad Campaign

SalesFuel

Challenge: Create a compelling trade school ad campaign to draw in more students Haley Johnson, a multimedia account executive, has been selling media for less than a year. The platform helped her when she approached a local technical school looking to create a trade school ad campaign to bring in more students.

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Advertisers Stand Out with Pioneering Influencer Marketing Campaigns

SalesFuel

Here’s what your client should keep in mind when crafting influencer marketing campaigns. Advertisers Stand Out with Pioneering Influencer Marketing Campaigns Don’t Just Target Younger Generations It’s a common misconception that only Gen Zers and millennials are active on social media. But TikTok is quickly catching up.