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Sales Pipeline Dried Up? The #1 Way to Land Top Prospects Now

No More Cold Calling

Ram Charan, author of more than 20 books and consultant to CEOs, said in 2008 : “It’s counterintuitive but true that when the economy slows down, the pace of decision-making has to speed up, because you can’t put off the tough choices anymore. They cut advertising, travel, training, marketing, and discretionary expense line items.

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Book Notes: Bullseye Marketing

Sales 2.0

If you’re taking a new job in sales or marketing, read this book first. I love the “bullseye framework” developed by Louis Gudema and explained in his book Bullseye Marketing —just out this week in its second (updated) edition. Here are some of the tactics in the book to reach the rest of your market. Then buy the book !

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Mastering Sales Strategies (video)

Pipeliner

Attract The first step is to attract potential customers through various means, such as: Advertising: Utilize targeted ads to reach your ideal audience. Direct Mail: Send personalized mail to capture the attention of prospects. The goal is to make prospects aware of your existence and offerings.

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The 3 Top Industries for Social Selling with LinkedIn

No More Cold Calling

I’m always learning—even when I’m writing about How to Attract Sales Prospects in a Tech-Focused World. So, I was surprised when a top salesperson I know told me he did not use LinkedIn for prospecting. So, what industries are best suited to benefit from LinkedIn prospecting? What’s your best prospecting technique?

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3 Reasons to Market Your Small Business Like A Drug Dealer

Sales and Marketing Management

It must be an active strategy where the size is based on the amount of time, money, and resources that can be invested for marketing to prospects. By doing this, Tina not only reduces the scope of her marketing effort, she is also able to reach her prospects more effectively. Drug dealers don't pay for marketing.

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Thank You For #CASL Mr. Harper

The Pipeline

Maybe Canada Post should get into recycling the junk they deliver, charge it to the advertisers, and make up for some of their losses. Seems like a lot more bother than hitting the delete button, or better yet given that it is 2014, just have it go straight to junk. Ya baby, you have fewer choices now. The Renbor CASL RELIEF SPECIAL.

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Prospects Can Direct Us to A Better Path for Sales 

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Prospects Can Direct Us to A Better Path for Sales Long ago, salespeople were advised to generate many cold calls daily to find one or two interested parties. Its critical to realize that we are each unique individuals, prospects included, with varying thinking and abilities.