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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Marketing and Advertising: 25%. What is the average email open rate for biotechnology companies? What is the average email open rate for marketing and advertising companies?

Industry 143
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How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

Advertising: 0.34%. Drugs (Biotechnology): -0.94%. The concept of "a good profit margin" is pretty fluid and varies widely from industry to industry — so it's hard to pin down a one-size-fits-all optimal number. Aerospace and Defense: 2.49%. Air Transport: -25.03%. Apparel: -3.94%. Auto and Truck: 1.40%. Auto Parts: -4.45%.

Margin 112
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Sales Leads – How to Tame a Unicorn

Cience

Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. And if you add a pretty picture, you’ll get an appealing… advertisement. A business-to-business conversation should by no means look like an advertisement or your website content.

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The Magical High-Quality Sales Lead — How to Tame a Unicorn

Cience

Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. And if you add a pretty picture, you’ll get an appealing… advertisement. A business-to-business conversation should by no means look like an advertisement or your website content.