Advertising ROI Intent Signal Prospecting 
Lead411
NOVEMBER 7, 2024
Implement Intent Data for Timely Targeting Identify Buying Signals : Intent data provides insights into which companies are actively researching topics related to your product. Prioritize Leads with Intent : Focus on prospects showing high buying intent, as they are further along in the buying cycle.
Zoominfo
MAY 16, 2022
According to Forrester’s 2022 Predictions , 75% of these efforts won’t meet their return on investment goals. The root of that stunning shortfall, analysts say, is a lack of insight into the prospective buyer. It’s why marketers don’t see ROI on personalization efforts,” AlMukhtar says.
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Zoominfo
MAY 11, 2021
Trick #1: Target (and reach) key decision-makers After you’ve defined your ideal customer , pull together a comprehensive list of prospective accounts that meet your criteria. Match rate indicates the percentage of people from your exported list of contacts that can be correctly identified on your digital ad platform.
Zoominfo
MAY 11, 2021
After you’ve defined your ideal customer , pull together a comprehensive list of prospective accounts that meet your criteria. A high match rate means you’re reaching the right people and positioning yourself for a healthy digital advertising ROI. (At Our match rate is consistently up to 2x the industry average!).
Zoominfo
JANUARY 4, 2022
We expect to see B2B companies investing more money into fewer, but better tools in order to streamline their systems, improve workflows, increase productivity, and ultimately see stronger return on investment. For example, maybe a sales rep has a meeting with a decision-maker at a prospective account.
Zoominfo
JULY 12, 2021
When layers of data are tightly integrated with software, sales reps and marketers have the most effective way to successfully engage with prospects and find their next buyers. Many parts of the sales tech stack have applications beyond just reaching prospects and closing deals. This problem can be pervasive. Data Drives Engagement.
Zoominfo
JULY 20, 2021
When layers of data are tightly integrated with software, sales reps and marketers have the most effective way to successfully engage with prospects and find their next buyers. Many parts of the sales tech stack have applications beyond just reaching prospects and closing deals. This problem can be pervasive.
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