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Account-Based Marketing Software: Top Tools to Target Your Accounts

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Personalization, precision and performance are the keys to modern B2B marketing. And account-based marketing software is what helps your team nail all three with perfection. Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving.

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Unlocking the Power of Marketing Account Intelligence Software

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This is the value of marketing account intelligence software. By leveraging the power of data and advanced analytics, marketers are able to develop targeted lists of accounts that perfectly align with their ideal customer profiles.

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AI Sales Assistants: The Next Great Sales Software Tools

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With just about every sales software tool now offering AI-assisted features, it’s hard to tell which ones are real, and which are window dressing. What is AI Sales Assistant Software? The downside? We’ve compiled this list of top tools to help you navigate your drive for AI-assisted sales satisfaction.

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What Sales Enablement Teams Need to Know About the EU AI Act

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Last month, European Union lawmakers voted overwhelmingly in favor of the Artificial Intelligence Act (AI Act). The AI Act aims to regulate AI systems’ use within the EU. Like with the EU’s General Data Protection Regulation (GDPR), the AI Act is expected to guide other governments grappling with how to regulate AI.

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Act! Channel Partner Spotlight – TendenZ

Act!

TendenZ has been a trusted Act! Certified Consultant for over 25 years, not only delivering CRM solutions; but striving to be a long-term partner for Act! With certified Act! A: For over 25 years, TendenZ has been the permanent point of contact for many thousands of Act! CRM & Act! We have certified Act!

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Act! Leadership Spotlight | Patrick Curley, CPO

Act!

Q: Can you share some details about your professional journey and how your past experiences have equipped you for your current role as the Chief Product Officer (CPO) at Act!? I’ve never in my career seen an instance where we could accurately predict the competitive landscape, market conditions, or customer preferences, two years in advance.

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Introducing RevOS: The Future of Modern Go-to-Market Software

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To thrive in this era, business leaders need actionable insights into new opportunities and emerging markets. However, while early CRMs gave sales and marketing professionals a system of record, today’s go-to-market teams need a system of insight. Businesses expect more, and so do their customers.

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