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Dramarama: Coach Your Customer Experience Team From Surface Acting to Deep Acting

Miller Heiman Group

In a world where what matters most to customers is the emotional impact of their interactions with front-line employees, authentic emotional connections are essential. Faking it till you make it is a recipe for subpar customer experience. Customer service reps often don’t feel an emotion that matches how their customers feel.

ACT 86
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What is the State of Marketing in 2013

Score More Sales

Top marketers act on insights and create a system of engagement. They conduct analysis of customer insights. Finally, they take a broader view of the customer experience , beyond just marketing. The study identified five areas marketers need to be thinking about: Understanding and engaging with customers.

Marketing 241
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How a Multi-Channel Approach to Prospecting Influenced 73% of our Sales Pipeline

Hubspot Sales

It also explores how social media fits into a true multi-channel approach. But that work has paid off in terms of developing valuable content we can share with prospects and customers. Our strategy is to understand what today's sales professionals find valuable and consistently share that high-value content through multiple channels.

Channels 108
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The 33 Best Sales Training Video Channels on YouTube

Hubspot Sales

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 112
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3 Keys to Effective Sales Teams in the Age of the Informed Buyer

Sales and Marketing Management

Let’s take a look at several ways you can make sure your sales teams are providing effective customer service in the internet age. With today’s hyper-educated public, it’s more important than ever for salespeople to approach customers and clients with information and a healthy passion for the solutions they offer.

Buyer 209
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Your Golden Ticket is Within Your Grasp. You May Already Have It.

Jeffrey Gitomer

Who is acting on your words? Customers that are loyal and give repeat business without a bid or quote. How many of your customers fit into that category? Customers who give referrals without you asking for them. Customers who post positive things on your business Facebook page. Visit my YouTube channel: [link].

Referrals 165
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Crisis management in sales: How to act before, during & after a crisis

Salesmate

How to act when then the crisis is coming. Communication channels. These businesses have realized that investing in new software or service is not the priority of their prospects at the moment, but survival is. For a business facing a Coronavirus crisis at the moment, new customer acquisition is NOT the factor in control.

ACT 101