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CROs: Stop Chasing Clicks—Start Building Connections

No More Cold Calling

A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems. Digital isnt a sales strategy. Hope isnt a strategy.

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The Best Sales Coaching Software Tools in 2025

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Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. From refining your teams techniques to reinforcing best practices, coaching tools are essential to how modern teams train, grow, and win. Today, it all comes down to using smarter sales coaching techniques.

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Lead Capture Software: Top Tools for Converting Sales Prospects

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Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels. Integration : Most lead capture tools seamlessly integrate with CRM systems and other marketing automation platforms, creating a cohesive ecosystem for lead management.

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"We Need Training." Posted on March, 2025

Partners in Excellence

The email came in, “We need training. We’ve seen your programs before, can you talk to us about a training program?” ” I quickly arranged a discussion, “What kind of training do you need?” ” “We need sales training,” came the response. “We provide sales training!

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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2 Reasons Your Account Based Sales Reps Leave

No More Cold Calling

We used to hire account based sales reps, indoctrinate them with product knowledge and a smattering of business culture, and give them a few lead generation tools. Clients tell me not much has changed, except that companies now give account based sales reps a desk, a computer, and a password. Sales leaders must take the rap.

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Best B2B Sales Tools for 2025: The Essential Toolkit for Sales Success

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Theres certainly no shortage of sales tools available to help your team master every step in the modern sales process. There are way too many of these tools, and their competing claims and different overlapping use cases make it challenging to assemble an effective GTM tech stack. The bad news?

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.