Zoominfo

NOVEMBER 18, 2024

Visitor identification software offers a powerful solution, helping your go-to-market team transform anonymous website visitors into qualified prospects, leads, and revenue. provides account intelligence and analytics for B2B companies, using multi-channel intent signals to identify in-market buyers.

Sales Qualified Lead 130

Sales Qualified Lead Lead Scoring Lead Rank Software 130

Zoominfo

MARCH 7, 2023

Building a technology stack to support your account-based marketing (ABM) strategy is no easy feat. Whether you’re new to ABM or want to give your existing strategy an edge, evaluating the strength of your tech stack is essential. When it comes to ABM strategies , that’s a common question.

Account Based Marketing 130

Account Based Marketing Ideal Customer Profile Lead Rank Marketing Qualified Lead 130

Zoominfo

APRIL 17, 2025

Even the most driven sales teams require the right resources to effectively target prospects, nurture relationships, and close deals. Built-In Tools to Power Sales Execution From prospecting to closing, ZoomInfo includes an integrated toolkit to enhance every stage of the sales cycle. The bad news? Seamless.AI

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Lead411

NOVEMBER 7, 2024

Implement Intent Data for Timely Targeting Identify Buying Signals : Intent data provides insights into which companies are actively researching topics related to your product. Use this data to identify companies likely in-market for your solution. Automating this process saves time and prioritizes leads more accurately.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Sales Process B2B 52

Zoominfo

JANUARY 26, 2021

Enterprise prospects are what salespeople and marketers like to refer to as “the whale” of all leads. The name of the game when it comes to developing an enterprise lead generation strategy is account based marketing (ABM). ABM For Targeted Outreach. What Is Enterprise Lead Generation?

Lead Generation 189

Lead Generation Lead Scoring Lead Rank Enterprise 189

Zoominfo

JANUARY 4, 2022

Trend #2: Intent-first, account-based targeting By now, most marketers are well acquainted with account-based marketing (ABM ). In fact, 70% of marketers reported using account-based marketing (ABM) in 2021, and we expect that number to grow in 2022.

Account Based Marketing 130

Account Based Marketing Trends B2B Marketing 130

Zoominfo

AUGUST 30, 2023

Modern go-to-market teams have the tools, data, and tactics that would make their predecessors wildly jealous. Prospects who love your product may not be ready to buy. Buyers who are in the market today probably haven’t asked for a meeting. How is Buyer Intent Data Collected?

Intent Data 147

Intent Data Intent Intent Signal Lead Rank 147

Zoominfo

MAY 5, 2021

In 2021, digital marketers are segmenting audiences and focusing on quality over quantity. You’re better off getting your advertisement in front of 100 people in a single row of that stadium—as long as they’re good-fit prospects. Historically for intent signals, most of the data usually came at a one week delay.

Segment 246

Segment Lead Rank Trends Marketing Qualified Lead 246

Zoominfo

JANUARY 26, 2021

Enterprise prospects are what salespeople and marketers like to refer to as “the whale” of all leads. You need to target large organizations as a whole entity, which is precisely where ABM comes in. Your typical lead gen strategy may not be enough when targeting the biggest fish. What Is Enterprise Lead Generation?

Lead Generation 130

Lead Generation Enterprise Enterprise Lead Scoring 130

Zoominfo

AUGUST 1, 2023

What if you could see opportunities arise with your prospects before they go public? Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. Ready to capitalize on your next big prospect?

Intent Data 130

Intent Data Intent Intent Signal Data 130

Zoominfo

MAY 16, 2022

The root of that stunning shortfall, analysts say, is a lack of insight into the prospective buyer. So while B2B marketers will try to get more tech-savvy, they’ll continue to waste money and fall into the same old trap if their data is not up to par. ZoomInfo MarketingOS Finally, ABM with data you can trust. Get a Demo

Account Based Marketing 130

Account Based Marketing Intent Signal Scale ROI 130

Emissary

JULY 1, 2022

[Updated in July 2022] With so many ABM companies out there, it can be hard to keep track of each platform’s features, benefits, and shortcomings. There are many companies that offer a full stack of features covering all aspects of account-based marketing. Today’s ABM market leaders. Demandbase.

Account Based Marketing 52

Account Based Marketing Lead Rank Company Ideal Customer Profile 52

Zoominfo

SEPTEMBER 22, 2023

News and trend cycles change so frequently that an intent spike from a week ago can be stale. Yet many intent data providers don’t offer real-time uploads. ZoomInfo knows that even minutes can matter when you’re looking for prospects. ZoomInfo MarketingOS Finally, ABM with data you can trust. Want to see for yourself?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Zoominfo

MAY 21, 2021

Your prospects are out there right now, hunting for a solution to a problem you can solve. That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch. Of course, it’s hard to act on raw data.

Intent Data 130

Intent Data Intent Lead Rank Data 130

Zoominfo

FEBRUARY 5, 2024

Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more. Outbound lead generation is the process of identifying, qualifying, and proactively engaging with prospective customers.

Lead Generation 130

Lead Generation Outbound Lead Rank Sales Qualified Lead 130

Zoominfo

JANUARY 11, 2021

Customer pain points are abundant, and it is up to marketers and salespeople to both identify and address them when reaching out to prospects. Ultimately, your sales and marketing strategies depend on it. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Intent Signal 100

Intent Signal B2B Customer How To 100

Zoominfo

MAY 5, 2021

In 2022, digital marketers are segmenting audiences and focusing on quality over quantity. You’re better off getting your advertisement in front of 100 people in a single row of that stadium—as long as they’re good-fit prospects. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Segment 130

Segment Lead Rank Trends Marketing Qualified Lead 130

Zoominfo

MAY 11, 2021

Implement these three tips to get the most bang for your buck and elevate your marketing program to the next level. Trick #1: Target (and reach) key decision-makers After you’ve defined your ideal customer , pull together a comprehensive list of prospective accounts that meet your criteria. That’s where intent data comes in.

Top of Funnel 130

Top of Funnel ROI Campaigns Maximizer 130

Sales Hacker

JANUARY 20, 2021

In fact, a study by Terminus showed that in 2019, 23% of respondents had no active ABM program. of respondents, currently say they have an ABM program. Also, 66% of all organizations engaging in ABM do not have a blended strategy. Feel free to jump ahead: What is account-based sales and marketing?

Account Based Marketing 80

Account Based Marketing Top of Funnel Account Lead Rank 80

Zoominfo

JUNE 10, 2024

For teams relying primarily on inbound leads from traditional sources, such as website form-fills, this means prospects have been reading your articles, comparing customer reviews, and evaluating your pricing — and they already have some well-formed opinions about your solutions, your competition, and the likelihood of winning their business.

Buyer 100

Buyer Opportunity Closing Intent Signal 100

Zoominfo

OCTOBER 28, 2020

The answers to the above questions (in order): 1) Yes; 2) Because data innovation relies on iteration, and ZoomInfo puts customer value above all; 3) Well, glad you asked — let’s dive deeper below… ZoomInfo MarketingOS Finally, ABM with data you can trust. In other words, there was too much data , which led to too many intent signals.

Intent Data 100

Intent Data Buyer Intent Intent Ideal Customer Profile 100

Sales Hacker

FEBRUARY 16, 2024

If you’ve used big-name prospecting tools before, you know that they all share one, massive problem: Bad data. If you’re struggling with inaccurate data from clunky database tools, try Wiza for free today and see why 300,000+ sales, marketing, and recruiting professionals trust it in their daily prospecting. Let’s get into it.

Strategy 125

Strategy Lead Rank Intent Signal Ideal Customer Profile 125

Sales Hacker

AUGUST 16, 2019

Sales and Marketing alignment is hard when we are all fumbling around in the dark with data that we don’t even trust. . With these insights, we know the keywords prospects care about, so we incorporate those words and phrases in our subject line, confident our emails will get opened … . It’s a bit of a stack-show. .

Top of Funnel 79

Top of Funnel Intent Signal Account Based Marketing Marketing 79

Zoominfo

JULY 25, 2023

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Layer intent data on top of this view to find prospects in your ICP that are actively searching for your product or a similar solution.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

SendBuzz

MAY 1, 2023

As a result, marketers preferred personalized email marketing to satisfy prospects’ needs in email marketing. If you are new to B2B personalized email marketing, then this blog will help you understand the concept of email personalization so that you can reach out to your prospects with a sales cadence.

Email Marketing 52

Email Marketing Account Based Marketing B2B Marketing 52

SendBuzz

MAY 1, 2023

As a result, marketers preferred personalized email marketing to satisfy prospects’ needs in email marketing. If you are new to B2B personalized email marketing, then this blog will help you understand the concept of email personalization so that you can reach out to your prospects with a sales cadence.

Email Marketing 52

Email Marketing Account Based Marketing B2B Marketing 52

Janek Performance Group

APRIL 10, 2024

In the competitive landscape of B2B sales, effectively qualifying prospects is paramount. It involves assessing the fit and readiness of potential leads based on various criteria. There, we looked at key indicators to assess before passing prospects to sales. And, if so, is the prospect worth your time and effort?

Lead Rank 62

Lead Rank B2B Ideal Customer Profile Prospecting 62

Zoominfo

MARCH 31, 2024

In a hyper-competitive market, B2B sellers are constantly looking for an edge with their ideal prospects. As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals.

Top of Funnel 130

Top of Funnel Decision Maker Ideal Customer Profile Scale 130

Zoominfo

MARCH 15, 2023

To maximize the potential impact of marketing and sales alignment, make sure to focus on aligned metrics and goals, a consistent “data-backed view” of your target market, and coordinated go-to-market motions. Aligned metrics and goals Marketing and sales are jointly responsible for driving revenue.

Top of Funnel 130

Top of Funnel Lead Rank Ideal Customer Profile Scale 130

Nutshell

FEBRUARY 28, 2024

Provides data for ABM marketing Account-based marketing (ABM) is a form of marketing that, instead of targeting a general customer profile based on demographics, targets a specific account or organization. It’s an excellent feature to boost your B2B sales and marketing opportunities.

Ideal Customer Profile 71

Ideal Customer Profile B2B Top of Funnel Tools 71

SugarCRM

JANUARY 18, 2024

Accessible: Time sensitivity is crucial, requiring quick action on intent signals to align with the buyer’s decision stage. On average, companies emit 32 intent signals before they buy, so having this data helps your teams follow their activity without bothering or reaching out to that curious but hesitant prospect.

Intent Data 26

Intent Data Intent SugarCRM Data 26

Sales Hacker Training

MARCH 14, 2023

Features : Integrations with Salesforce and LinkedIn Automated Salesforce updates Alerts about prospect activity Interactive reporting Price : Freemium up to $69 per user, per month. It’s a cloud-based software that integrates with Gmail, Zoom, Asana and the rest of your tech stack. 24) Seamless.ai

Lead Rank 52

Lead Rank Lead Scoring Lead Generation Sales Qualified Lead 52