Trending Articles

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Finding leads: Look in your CRM

Sales 2.0

I am working on a new sales project and I am sharing what is happening, hoping that it may help you in your selling. Ive gotten to the point in this project where I need to start building a list of prospects. I need some quick wins in this project, so Im looking for ways to leverage companies my client has spoken to before. To find these types of companies Ive been fishing around in my clients CRM.

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CROs: Stop Chasing Clicks—Start Building Connections

No More Cold Calling

Revenue leaders must prioritize relationships over digital shortcuts to drive real revenue growth. Digital isnt a sales strategy. Hope isnt a strategy. Marketing isnt a strategy. A sales strategy isnt about tools or trendsits about how your company attracts and serves customers. Yet, too many sales leaders fall into the trap of believing the latest digital sales tools or automation platforms will solve their sales prospecting problems.

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New Data: The Top 5 Unacceptable Sales Performance Findings

Understanding the Sales Force

I read the majority of the reports, studies, white papers, and books related to sales development because others in the field might stumble onto a trend, an insight or a statistic of which I was not aware. That’s why I downloaded Xactly’s 2025 Sales Compensation Survey. I was hoping to see statistics about actual compensation but there wasn’t much substance in the area of compensation.

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Top 10 Sales Skills for Finding & Building Relationships

Anthony Cole Training

Todays buyer is more sophisticated and has access to all the information they need at their fingertips, so how do your salespeople differentiate? They must have the skills to ask the right questions, listen to understand, position their value, and help a prospect self-discover the solution that makes sense. This is very different than selling in the past when the seller controlled the information and buying process.

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Best Outbound Call Tracking Software for Sales Teams

Zoominfo

Sales teams thrive on the energy of effective outreach, but managing outbound calls at scale requires a lot more than just smiling and dialing. Outbound sales call tracking software enhances your sales team’s efficiency by automating call logging, providing real-time analytics, and integrating with customer relationship management (CRM) systems.

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Gaming The Numbers

Partners in Excellence

Some years ago, the leader of an outbound SDR team had set very aggressive call goals. This leader held the people accountable for making their goals, but they struggled. But one person consistently beat the goals. The leader held this individual up as a high performer. But when I started looking at the performance, I realized, despite consistently meeting the goals, the number of qualified leads this person was developing was about the same as his peers.

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Turning Uncertainty into Predictability: Driving Consistency and Growth

SBI Growth

In the fast paced world of private equity, predictability is one of the most critical attributes a CRO can cultivate. In this episode of the GTM Value Creation Corner Podcast , JD Miller, author of The CROs Guide to Winning in Private Equity , joins Tony Erickson, SBI Managing Partner, to explain that predictability is vital to hit revenue targets and guide stakeholders through the journey.

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Closed Vs. Open AI: Understanding the Difference for Sales Teams with Stephanie Downs

The Center for Sales Strategy

In this episode, were discussing the key differences between closed and open AI tools. Well also break down how Sales Accelerator AI, CSS own closed AI system, is designed to address the unique challenges salespeople regularly face.

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The New Go-to-Market Strategy for Sales Teams

Zoominfo

Sales teams are drowning in tools. Its time to make them intelligent. For too long, sellers have been forced to juggle a grab bag of tools that claim to make selling easier. In reality, each of these tools tends to work independently and the gaps between these tools can swallow even the best go-to-market strategy. Your sales engagement platform might tell reps when to send an email, but it has no idea if a prospect is actually in a buying cycle.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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5 Questions Every CMO Needs to Ask (and Answer) In 2025

Sales and Marketing Management

Chief marketing officers are increasingly accountable for revenue, both direct and indirect. Here are five important questions they need to ask. The post 5 Questions Every CMO Needs to Ask (and Answer) In 2025 appeared first on Sales & Marketing Management.

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Buyers Are Getting Better, Are Sellers?

Partners in Excellence

I’ve been a huge fan of Hank Barne’s research on buying and buyer regret. Over years, he showed increasing frustration in buying teams, resulting in regret. The primary observations had been frustration over the buying process, less with solution selection. In Hank’s latest research he reports that buyers are getting better in navigating their buying process.

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Navigating a Successful Teaching or Business Career: Tips and Strategies

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Navigating a Successful Teaching or Business Career: Tips and Strategies All careers and business endeavors require the commitment to learning, testing, revision, and trying again. Upon realizing some success mid-career, its wise for most of us to teach those entering our profession the better methods for proceeding so they may also witness growth ahead.

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How Do I Earn Respect When Selling to People Who are Older Than Me? (Ask Jeb)

Sales Gravy

Ellie in Galveston, Texas, faces a scenario that many young sales professionals know all too well: How do you earn respect and project confidence when youre selling to people who are older and more experienced than you? Ellies question highlights a universal issue in sales. Whether youre dealing with age differences or expertise gaps, its easy to feel anxious if your buyer is decades older or has been in the industry for a long time.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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B2B Event Marketing Strategy: How to Build a Winning Go-to-Market Plan 

Zoominfo

Alright, lets get one thing straight: events are back. After spending several years on the digital hamster wheel, professional audiences are once again embracing in-person events. But just because were all back in the conference halls doesnt mean we should forget the hard-earned lessons from our COVID-era virtual transformation. After 18 years in B2B marketing, Ive seen this song and dance before.

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Why GenAI for Sales Training Is a Game Changer for Enablement

Allego

Sales training has never been more criticalor more challenging. Markets shift overnight, competitors launch new products in a flash, and buyer expectations evolve at breakneck speed. Without the right knowledge and messaging, your sales team wont just struggletheyll lose deals before they even begin. To keep up, sales enablement teams need a faster, more agile approach to trainingone that ensures reps are always equipped with the latest insights, strategies, and skills.

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Podcast - Sales Trends and Strategies for 2025 with Mike Stokes

Membrain

In today's episode of The Art & Science of Complex Sales, we're thrilled to welcome Mike Stokes the Founder of Indicator. With a strong connection to sales leaders in New Zealand and Australia, Mike will share insights from the 10th annual Mood of the Sales Leader Survey, offering practical advice and real-world examples to navigate economic shifts and technological advancements.

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Can Today’s Leadership Crisis Be Fixed With Better Training?

SalesFuel

Are you about to be confronted by a leadership crisis? Too many business owners havent planned sufficiently for who will fill key positions in the next few years. To avoid operational interruption because of staffing changes, business owners must plan ahead. Hiring great people who can eventually move into leadership roles is a huge concern. Both large and small companies struggle with this issue.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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How To Fundraise in The Toughest Market in Two Decades (i.e., Relationship Selling 101).

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

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Why This Co-founder Took Back Sales—and Grew Revenue by 40% with Russ Macumber (Ep151)

Alice Heiman

After struggling to hire the right sales team, Russ Macumber made a bold decisionhe returned to founder-led sales. The result? A 40% increase in revenue. In this episode, he shares the hard lessons learned from scaling a startup, hiring salespeople, and building a high-retention client base. Tune in for real-world insights on what it takes to grow a sales-driven company.

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B2B Sales Training That Works: 10 Best Practices to Boost Performance

Allego

B2B sales isnt what it used to be. Gone are the days when a well-rehearsed pitch and a firm handshake could close deals. Todays buyers are more informed, more skeptical, and more independent than ever before. They conduct extensive research, engage with sales reps late in the process, andperhaps most challenging of allrarely make decisions alone. The average B2B buying group now includes 11 active stakeholders , each with their own priorities, concerns, and influence on the final decision.

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Win Rates 101

Membrain

There is so much conversation about win rates. But in those conversations, theres a lot of misunderstanding. What we measure, how we measure it, varies tremendously. Some measure win rate from very first contact. Some measure it from the moment of qualification. Some measure it on a $ basis, some on a deal basis. Some measure win rates within live deals, some look at past deals.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How Does A Simple Checklist Boost Your Sales Outreach?

SalesFuel

Getting your sales outreach to cut through the constant stream of messages is a challenge. Buyers are faced with emails and calls and DMs constantly. To stand out, businesses need to refine their approach to outreach. It goes beyond just picking up the phone or hitting send on an email. Effective outreach is all about building and nurturing meaningful connections.

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Before You Write That Email

Predictable Revenue

Most cold emails dont fail because of bad writing. They fail before theyre even created. Wrong audience. Weak timing. Poor deliverability. The post Before You Write That Email appeared first on Predictable Revenue.

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How Do I Earn Respect When Selling to People Older Than Me? (Ask Jeb)

Sales Gravy

Ellie in Galveston, Texas, faces a scenario that many young sales professionals know all too well: How do you earn respect and project confidence in selling when youre dealing with people who are older and more experienced than you? Ellies question highlights a universal issue in sales. Whether youre dealing with age differences or expertise gaps, its easy to feel anxious if your buyer is decades older or has been in the industry for a long time.

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How I Booked 10 Sales Meetings in My 3rd Month as an SDR (and How You Can Too)

Allego

Three months into my new role as a sales development representative (SDR), I hit a milestone: 10 booked sales meetings in a single month. For a new SDR, thats huge. Its the difference between struggling to find your rhythm and finally feeling like you belong in the role. But heres the truth: It didnt happen by accident. It wasnt luck. And it definitely wasnt easy.

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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The Greatest Advantages of Building an In-House Marketing Team

Pipeliner

In the latest episode of the Expert Insight Interview, host John Golden engages in a thought-provoking conversation with Kasper , a marketing visionary based in Copenhagen, Denmark. Kasper is the founder of a company that helps brands build in-house marketing capabilities and the author of the bestselling book “Moving In-House.” This episode delves into the transformative potential of in-house marketing and its numerous advantages over traditional agency reliance.

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Social Interactions Improve with Teamwork for Growth

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Social Interactions Improve with Teamwork for Growth We learn the most from poor experiences as they guide us toward better behaviors and strategies for moving forward. But sadly, not everyone learns the lesson. With Valentine’s Day upon us and possible parties ahead, our blog offers ideas on ‘Social interactions improve with teamwork for growth.’ Social Interactions Improve with Teamwork Image by Deeezy, Pixabay T

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GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Joe DiMento is the Head of Go-To-Market & Industry Partnerships at Bain Capital Ventures. Previously, he was an operating partner at Fractal Software, helping launch vertical software companies and find product-market fit. Before that, he was the first non-founder seller at three startups, turning early traction into a repeatable sales motion.

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