Sales and Marketing Management

JANUARY 14, 2025

In 2025, data intelligence has moved from being a competitive advantage to an operational necessity. The post The Direct Link Between Data Intelligence and Positive Customer Experience appeared first on Sales & Marketing Management.

Positioning 296

Positioning Data Customer Loyalty 296

Zoominfo

FEBRUARY 20, 2025

But data-driven, AI-powered intelligence is rewriting the rules and ZoomInfos Customer Impact Report 2025 proves it. We surveyed over 11,000 revenue professionals to uncover exactly how GTM teams use ZoomInfo to expand markets, accelerate sales cycles, and drive revenue. The results? Higher engagement translates into higher win rates.

Report 130

Report Account Based Marketing Sales Qualified Lead Customer 130

Force Management

NOVEMBER 7, 2024

In the past month, the Revenue Builders Podcast has hosted some insightful conversations with experienced sales leaders. They discussed their sales journeys, critical career moves, management advice and emerging technologies. Tune in below to hear 2025 sales best practices from a variety of established minds in the sales world.

Revenue 111

Revenue Sales Conversion 111

Zoominfo

FEBRUARY 19, 2025

Here are their actionable takeaways that can equip RevOps leaders with tools to streamline operations, foster collaboration, and unlock growth in 2025: Proactive Planning: Start early, align with top priorities, and establish a clear workback plan. This approach ensures a unified strategy across sales, marketing, and customer success teams.

Revenue 130

Revenue Strategy Maximizer Ideal Customer Profile 130

Salesfolks

NOVEMBER 3, 2024

As 2025 approaches, sales leaders are reflecting on past performance while building their strategies for the future. A well-crafted sales plan serves as your roadmap, guiding your team toward your revenue and growth goals while adapting to a changing market.

Account 96

Account Revenue Sales Strategy 96

Sales Gravy

DECEMBER 25, 2024

In this episode of The Sales Gravy Podcast, take a look back at the best insights from the year. These moments arent just memorable, theyre actionable advice that sales professionals can take into 2025 to thrive in an ever-evolving landscape. Success in 2025 will be about maintaining that focus, even when motivation dips.

Conversion 96

Conversion Call-back Exercises Energy 96

Sales Hacker

JANUARY 20, 2025

Whats actually working to drive growth: Stay ahead in 2025 There’s a ton of talk about what isn’t working today in go-to-market. Guy Yalif has seen significant success with executive dinners small, curated gatherings designed to foster peer connections rather than push a sales agenda. More on their motion here.

Scale 106

Scale Sales Qualified Lead Revenue Intent 106

Pipeliner

MARCH 20, 2025

In a recent episode, host John Golden sat down with e-commerce expert Sabir Semerkant to discuss the impending challenges e-commerce brands will likely face in 2025. Conclusion In this insightful episode, John and Sabir provide valuable guidance for e-commerce entrepreneurs preparing for the challenges of 2025.

Video 103

Video Lead Rank Lead Scoring Scale 103

Zoominfo

APRIL 17, 2025

Even the most driven sales teams require the right resources to effectively target prospects, nurture relationships, and close deals. Theres certainly no shortage of sales tools available to help your team master every step in the modern sales process. These represent the key software platforms for your sales team to evaluate.

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Sales and Marketing Management

FEBRUARY 10, 2025

Fragmentation of sales tech stacks is causing more harm than good. The post In 2025, You Need Streamlined Sales Tools for AI Success appeared first on Sales & Marketing Management. Strategic integrations and tool consolidation are crucial for making that happen.

Sales Tools 245

Sales Tools Tools Sales Marketing 245

Partners in Excellence

MARCH 20, 2025

” “We need sales training,” came the response. “What kind of sales training do you need?” “Sales training, our people aren’t performing the way we expect,” came the response. “We just need sales training, our people need to sell better, how much does your training cost?”

Training 121

Training Real Estate Insurance Insurance 121

Understanding the Sales Force

JANUARY 3, 2025

Last January, my first article included the introduction of my new Sales Grid. Check it out if you’re not familiar with it because it is a blueprint for quota-busting sales success. What will you do in 2025? The post The Requirements for Achieving Sales Excellence appeared first on Kurlan & Associates, Inc.

Video 173

Video Engineering Quota Sales 173

Zoominfo

FEBRUARY 27, 2025

Its why were thrilled to be named a leader in both The Forrester Wave: Intent Data Providers For B2B, Q1 2025 and The Forrester Wave: Marketing And Sales Data Providers For B2B, Q1 2024. ZoomInfo also enables customers to unify both sales and marketing teams around shared, real-time signals. We process over 1.5

Intent 130

Intent Intent Signal Data Ideal Customer Profile 130

Vengreso

JANUARY 17, 2025

Entering this 2025, to embrace a virtual sales program, like our own FlyMSG Sales Pro Plan , could be pivotal for achieving unprecedented business success. The Rise of Virtual Sales Programs As we enter 2025, the landscape of sales training programs is undergoing a revolutionary transformation.

Webinar Metrics 98

Webinar Metrics Selling Skills Sales Cycle Coaching 98

Zoominfo

MARCH 21, 2025

Sales is no longer about dialing faster or pitching harder. Today, it all comes down to using smarter sales coaching techniques. Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. Sales teams need every advantage they can get.

Sales Coaching 130

Sales Coaching Software Software Coaching 130

Sales and Marketing Management

FEBRUARY 17, 2025

The post What 5 Million Cold Calls Reveal About Selling in 2025 appeared first on Sales & Marketing Management. Organizations that build cultures around meaningful conversations supported by smart automation will thrive.

Cold Calling 240

Cold Calling Conversion Marketing Sales 240

Membrain

FEBRUARY 2, 2025

In the fast-paced world of tech sales, staying ahead of the curve is crucial. As we step into 2025, sales strategies are being reshaped by shifting economic conditions, expanding buying committees, and the integration of new technologies.

Strategy 96

Strategy Cold Calling B2B Resources 96

Zoominfo

JANUARY 16, 2025

Sales and Marketing Alignment: The Real ROI of Intent Data One of the most significant benefits of intent data is fostering alignment between sales and marketing. Its not just a tool for marketing its the connective tissue between sales and marketing, Depelteau says. Intent data should be seen as go-to-market intelligence.

Intent 130

Intent Intent Data Intent Signal Account Based Marketing 130

Zoominfo

APRIL 15, 2025

ZoomInfos State of AI in Sales and Marketing survey, which gathered insights from more than 1,000 GTM professionals, reveals just how quickly AI is transforming sales teams and the roadblocks for further AI innovation. Power users on sales teams are saving time, closing deals faster, and seeing real, measurable business results.

Survey 130

Survey Forecasting Lead Rank Lead Scoring 130

Allego

DECEMBER 3, 2024

Sales enablement professionals, get ready—2025 is shaping up to be an exciting year for sales enablement conferences. For attendees, the top sales enablement conferences in 2025 promise to provide value-packed and personalized experiences. Ready to take your sales enablement game to the next level?

Conference 62

Conference Sales Enablement Biotechnology Hiring 62

Nutshell

FEBRUARY 20, 2025

Today, Nutshell earned a spot in G2s 2025 Best Software Awards , ranking #32 on the Sales Software list out of 180,000 software contenders. Receiving this Best Software Award recognition validates Nutshell’s mission to provide Sales, Marketing, and Engagement software that helps businesses grow.

Software 96

Software Software Vendor CRM 96

Allego

DECEMBER 18, 2024

The sales enablement landscape in 2025 is evolving faster than ever, driven by advancements in technology, shifts in buyer and seller expectations, and the increasing demand for seamless, data-driven solutions. This transformation is reflected in the surging sales enablement platform market. Valued at $5.23 Valued at $5.23

Sales Enablement 62

Sales Enablement Hiring Face-to-face Lead Rank 62

Lead411

APRIL 10, 2025

Top 5 Sales Strategy Books for 2025 Top 5 Sales Strategy Books for 2025 to Skyrocket Your Success Stay ahead in the sales game with these must-read books that are defining the art of selling in 2025. The Challenger Sale by Matthew Dixon & Brent Adamson Authors Matthew Dixon and Brent Adamson.

Strategy 52

Strategy Negotiation Cold Calling Social Media 52

Vengreso

JANUARY 7, 2025

As the digital landscape evolves, video sales mastery has emerged as a pivotal element in modern sales strategies. By 2025, mastering video selling techniques will be imperative for professionals aiming to enhance their digital communication skills and drive conversions, ensuring a consistent source of income.

Video 74

Video Tools Top of Funnel Analytics 74

Sales and Marketing Management

FEBRUARY 5, 2025

The post Choosing the Right Sales Incentive Program for 2025 appeared first on Sales & Marketing Management. By tailoring incentive program strategies to the specific needs of an industry and using data to drive continuous improvement, businesses can build strong, sustainable growth.

Incentives 177

Incentives Incentive Industry Data 177

Partners in Excellence

JANUARY 24, 2025

For example, the manager for one of the highest performing sales teams I know only tracks about 5 metrics, YTD performance against plan. ” Customer service will have their 5, marketing theirs, rev op/enablement theirs, inside sales/BDRs theirs, field sales theirs, account managers theirs.

Forecasting 112

Forecasting Fashion Conversion Call-back 112

Hubspot Sales

APRIL 7, 2025

Im not sure theres any activity more closely associated with sales than cold calling. It can be the trial by fire that preps SDRs for a career in the field, the day-to-day responsibility that keeps reps diligent and engaged, and the basis for a ton of sales org's prospecting infrastructures. But where does it stand in 2025?

Cold Calling 64

Cold Calling Hubspot Report Data 64

Sales and Marketing Management

MARCH 31, 2025

The entrepreneurs who thrive in 2025 will be those who stick to sound business fundamentals, keep refining their marketing approach, and embrace new tools and technologies to stay ahead. Technology isnt just a nice-to-have; its a survival tool for small businesses one thats essential for growth.

Marketing 156

Marketing Customer Small Business Small Business 156

SBI Growth

AUGUST 15, 2024

Moving into the latter half of 2024, growth leaders should consider start ing the annual planning process for 2025 today. In this blog post, we take a closer look at the findings of our recent CEO survey to uncover insights to help you achieve commercial success in 2025.

Report 177

Report Strategy Survey Influencer 177

Membrain

JANUARY 19, 2025

Do you know the key strategies that effective CEOs use to empower their sales teams for success? Join us with guests Sean O'Shaughnessey CEO of New Sales Expert and Kevin Lawson , President of Lighthouse Sales Advisors as we explore the victories and challenges facing sales teams as we head into 2025.

Ideal Customer Profile 129

Ideal Customer Profile Top of Funnel Face-to-face Funnel 129

Understanding the Sales Force

FEBRUARY 14, 2025

I read the majority of the reports, studies, white papers, and books related to sales development because others in the field might stumble onto a trend, an insight or a statistic of which I was not aware. That’s why I downloaded Xactly’s 2025 Sales Compensation Survey. The next finding explains the previous finding.

Data 220

Data Hiring Compensation Quota 220