Sales and Marketing Management
SEPTEMBER 25, 2023
Let's explore the top marketing trends for 2024. The post Marketing Trends for 2024: A Glimpse into the Future appeared first on Sales & Marketing Management. It's been a transformative journey from the internet's early days to today's discussions on the metaverse and AI.
No More Cold Calling
JULY 25, 2024
Rusty sales skills won’t win the gold. It’s the same for your sales team. If you want this to be a game-changing year, it’s up to the CRO to make skills-building and practice a requirement, an integral part of your culture, and a major component of your sales strategy. What sales lessons can we learn from them?
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SBI Growth
FEBRUARY 8, 2024
For sales leaders seeking to escalate growth projections in 2024, it’s time to rethink how sales enablement should be done. A survey from SBI in Q3 2023 shows that commercial leaders are feeling the effects, with a staggering 69% of CEOs seeing lower seller productivity.
Sales and Marketing Management
FEBRUARY 1, 2024
After several years of instability in customer acquisition and retention, and with all the efforts focused on getting the most out of the shrinking pipelines, 2024 looks like it’s going to be a return to normal. This “normal” means steady growth, which is something the investors are really happy about.
Speaker: Brendan Sweeney, VP of Sales at Allego
Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. 📆 September 19th, 2024 at 11:00 AM PT, 2:00 PM ET, 7:00 PM BST Register today to save your seat!
Sales and Marketing Management
FEBRUARY 1, 2024
After several years of instability in customer acquisition and retention, and with all the efforts focused on getting the most out of the shrinking pipelines, 2024 looks like it's going to be a return to normal. The post Navigating the 2024 Martech Trends Landscape appeared first on Sales & Marketing Management.
SBI Growth
MARCH 18, 2024
2023 presented a unique set of challenges for sales managers. Economic uncertainty, cautious buyers, and reliance on existing customers contributed to longer sales cycles and pipeline woes. However, 2024 brings new opportunities, and with these five lessons, sales organizations can get on track for a fast start in 2024.
Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker
Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! 📆 November 13th, 2024 at 11:00 AM PST, 2:00 PM EST, 6:00 PM GMT
Speaker: Steven Bryerton, SVP of Sales at ZoomInfo & Robin Izsak-Tseng, VP of Revenue Marketing at G2
Join Steven Bryerton, SVP of Sales at ZoomInfo, and Robin Izsak-Tseng, VP of Revenue Marketing at G2 in this webinar where you're guaranteed to walk away with a fresh understanding of and a new perspective on intent data! 📈 📆 June 27th, 2024 at 9:30 AM PDT, 12:30 PM EDT, 5:30 PM BST
Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester
Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
📆 December 11th, 2024 at 11:00 AM PST, 2:00 PM EST, 7:00 PM GMT Secure your seat and register today!
Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology
Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).
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For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms. While buyers clamor for a seller-free experience, sales teams are left in the dark, bereft of crucial insights to their buyers’ progression.
Speaker: David Nisbet, Everett Zufelt, and Michaela Weber
🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer.
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