The Spiff Blog

JANUARY 9, 2024

If you’re responsible for reaching demanding sales targets, you must be more dynamic and strategic in 2024. But, if cost-efficiency is a top priority, then extensive sales hiring is an expensive last resort– not a dependable solution. B2B sales has an average turnover rate of 35% ( source ). Let’s get into it!

Banking 84

Banking Hiring Churn Scale 84

Zoominfo

FEBRUARY 12, 2024

However, there are a handful of solution categories that any sales ops team needs to focus on for success. Not only that, CRMs enhance sales forecasting accuracy by aggregating historical data and current trends, allowing teams to plan more strategically based on engagement insights. The results?

Sales Operations 130

Sales Operations Tools Scale Lead Rank 130

Pipeliner

JUNE 9, 2024

David is a seasoned sales consultant and author of “The Sales Management Survival Guide: Lessons from Sales Frontlines.” ” We discussed the pressing challenges sales professionals face today. online sales magazine & YouTube Channel and for audio podcast channels where Sales POP!

Video 52

Video Face-to-face Channels Intent 52

Sales Management Plus -- SMP

JUNE 13, 2024

SMP solutions, known for their comprehensive reporting, analytics, self-serve data visualizations, dashboards, and integrated marketing capabilities, will now be supported by White Cup. About White Cup White Cup helps distributors win more deals, customer loyalty, and market share. To learn more, visit whitecupsolutions.com.

Distribution 52

Distribution Industry Sales Management Loyalty 52

SMEI

JANUARY 12, 2024

On the morning of January 6, 2024, SMEI Vietnam, representative of Sales & Marketing Executives International (SMEI), organized the ceremony to award the Certificate of Sales Professional (SCPS – SMEI Certified Professional Salesperson ) and the Certificate of Professional Marketing Specialist.

Marketing 102

Marketing Course Sales Account 102

SalesFuel

JULY 1, 2024

Here’s who they are, what they want and how to craft a market research plan to knock their socks off. Optimize Client Results with a Top Market Research Plan What are High-Growth Firms? Additionally, according to a study by Hinge Marketing , they’re generally associated with faster growth and higher profits.

Research 52

Research Marketing Social Media Hiring 52

Crunchbase

APRIL 12, 2024

Likewise, AI-powered sales enablement tools can quickly suggest helpful content reps can use for engaging and converting buyers. How to use AI for sales Now that you know the benefits of AI in sales, how do you apply it to you and your team’s day-to-day work?

Lead Rank 64

Lead Rank Lead Scoring Top of Funnel Ideal Customer Profile 64

SalesFuel

AUGUST 9, 2024

The 2024 election season’s advertising spend is going to be nearly $8 billion more than 2016’s, according to AdImpact. 2024’s is expected to reach $10.2 billion That means that broadcast television ads account for nearly half of all 2024 political spending all by themselves. What will it be spent on? billion Cable TV: $2.1

Advertising 104

Advertising Advertising Ideal Customer Profile Hiring 104

Sales Hacker

SEPTEMBER 18, 2024

This is a special edition of The GTM Newsletter by GTMnow – read by over 52,000 revenue professionals weekly to stay up-to-date on go-to-market and scale their companies and careers. The TL;DR: Sales role hiring is rebounding in 2024 after a difficult 2023. to 2 years). We’ll see how this sticks through to 2025.

Hiring 87

Hiring Scale Sage Trends 87

Crunchbase

SEPTEMBER 27, 2023

It also integrates with several key CRMs, allowing for easy lead management and interaction tracking. HubSpot The HubSpot Sales Hub is a feature-rich sales intelligence tool that is integrated with HubSpot’s inbound marketing and sales platform.

Tools 52

Tools Ideal Customer Profile Sales Qualified Lead Hubspot 52

Alice Heiman

JANUARY 30, 2024

Alice Heiman’s latest guest, Gretchen Gordon, author of “Happy Sales Manager” and President of Braveheart Sales Performance, shares her profound insights on empowering sales teams to excel in any economic climate. With over 14 years of experience, she helps salespeople and leaders excel in any economy.

Sales Leadership 77

Sales Leadership Referrals Retention Lead Rank 77

Mindtickle

JANUARY 18, 2024

First off, what is sales analytics? According to Gartner , sales analytics is “used in identifying, modeling, understanding and predicting sales trends and outcomes while aiding sales management in understanding where salespeople can improve.” For example, a marketing campaign may generate a high volume of leads.

Analytics 52

Analytics Tools Churn Sales Cycle 52

SalesFuel

JUNE 28, 2024

Here’s what you can do to help them increase their marketing websites’ appeal to maximize sales. Great Strategies for Marketing Websites to Maximize Revenue Online Shopping in 2024 According to a report by Wunderkind , 27% of consumers are shopping online more than they used to. Your clients can achieve this a few ways.

Maximizer 52

Maximizer Revenue Strategy Marketing 52

SalesFuel

APRIL 19, 2024

This data loss needs to be made up for, and brands are updating their content marketing objectives to do so. New Content Marketing Objectives: First-Party Data Collection Cookie-Based Third-Party Data Isn’t Recovering If your client thinks data privacy is just a fad they can wait out, they’re sorely mistaken.

Objections 52

Objections Data Ideal Customer Profile Marketing 52

SalesFuel

JUNE 14, 2024

2024 is a big year for digital video (CTV, social video and online video). Fantastic Video Content Strategy Tips to Share with Clients Digital Video in 2024 Digital video has been gaining on linear TV for years now. 2024 is the year that’s expected to change. of all media spend in 2024. billion CTV: $22.7

Ideal Customer Profile 52

Ideal Customer Profile Webinar Metrics Video Strategy 52

PandaDoc

JANUARY 29, 2024

Hopefully, the start of the new year has you super jazzed about what your sales organization will achieve in 2024. We know we’re excited about the potential our sales team has at PandaDoc. A sales team is the powerhouse behind any thriving software company. And let’s remember data analysis.

Closing 52

Closing Proposal Incentive Incentives 52

SalesFuel

MARCH 4, 2024

According to a report by 5WPR , more consumers are ready to spend more on electronics/technology, health and wellness, travel and experiences, dining out, beauty, and personal care in 2024 compared to 2023. And your client should utilize digital marketing content to help drive sales for their own brand.

Ideal Customer Profile 59

Ideal Customer Profile Marketing Hiring Consumer 59

SalesFuel

APRIL 2, 2024

In 2024, 39.3% To maintain team dynamics and deal flow, managers must actively help BDRs succeed in the new B2B marketplace. Managers can help sales reps who are waiting for great leads to be passed along by the BDR team. On a weekly basis, managers should touch base with each BDR to learn where they face challenges.

Maximizer 116

Maximizer Face-to-face Social Media Outbound 116

SalesFuel

JULY 29, 2024

Even though marketing budgets continue to shrink, marketers are being told to do more with less. Achieve Unparalleled Local Reach with Ads and Personalization Doing More with Less According to a study by Gartner , between 2023 and 2024, marketing budgets have dropped from 9.1% of company revenue to 7.7%. They need help.

Ideal Customer Profile 105

Ideal Customer Profile SalesForce Hiring Loyalty 105

SalesFuel

JUNE 21, 2024

The average marketing budget has fallen to a post-pandemic low, according to Gartner. How can marketers continue to deliver with a dwindling budget? Paid Media + AI = Doing More with Less Budget Paid Media Rises Like a Phoenix In 2024, marketing budgets took a dive from an average of 9.1% of company revenue to only 7.7%.

Media 52

Media Ideal Customer Profile Hiring Research 52

SalesFuel

AUGUST 2, 2024

Marketing budgets plummet, yet marketers are expected to do the same if not more with less. Many marketers are turning to SEM paid search to get results. Between 2023 and 2024, the average marketing budget has decreased from 9.1% of its revenue dedicated to marketing. of its revenue dedicated to marketing.

Paid Content 96

Paid Content Advertising Advertising Media 96

SalesFuel

APRIL 26, 2024

2024 is finally the year that the auto industry is expected to make a full recovery from the COVID-19 pandemic. Auto Dealers Invest in These Digital Strategies to Boost Revenue Advertising Opportunities for 2024 According to a report from Insideradio , auto dealerships spent $8.9 Search Engine Marketing: 19.9% TV: 10% Radio: 9.5%

Revenue 52

Revenue Strategy Advertising Advertising 52

SalesFuel

AUGUST 14, 2024

Providing information on concert attendees to a concert promoter lofted me from an account executive interested in a quick [sales] to a trusted marketing consultant. Thanks to AdMall, an initial $2,000 placement in one market in one month turned into over $11,000 in five markets in two months,” said Nally. for 2024 is $9.9

Promotion 104

Promotion Campaigns Ideal Customer Profile Closing 104

Hubspot Sales

AUGUST 29, 2024

For decades, salespeople across all industries struggled to effectively manage administrative tasks like documenting their sales activities and writing customer correspondence like proposals, contracts, and personalized messages. P ro tip : Handraisers (sales call requestors) are usually the easiest leads to connect with.

Lead Rank 64

Lead Rank Lead Scoring Top of Funnel Ideal Customer Profile 64

PandaDoc

MAY 13, 2024

This article will focus on the sales enablement process, what it means for your organization, and how you can benefit from the approach. Key takeaways Sales enablement equips sales and marketing teams with everything they need to succeed. Take a look at your sales and marketing teams.

Sales Enablement 52

Sales Enablement Examples Face-to-face Hiring 52

Mindtickle

MAY 16, 2024

Central to this mission is our product offering: Call AI , a conversation intelligence tool enablement and sales teams leverage to access customer conversations in one central repository while enabling them to analyze seller interactions and track deal progression effortlessly. User-friendly interface for easy adoption and utilization.

Webinar Metrics 52

Webinar Metrics Scale Call-back Coaching 52

SalesFuel

JUNE 18, 2024

In 2024, about 37% of workers are experiencing burnout. A new Invoca report focuses on alignment and communication between sales and marketing teams. One startling finding is that 36% “of marketing and sales leaders have limited or no control over revenue outcomes.” this year is 3.5%.

Survey 105

Survey Hiring B2C Research 105

SalesFuel

APRIL 24, 2024

The dealership was wanting to make sure that he was placed best for growth going into 2024.” “I Their goal is to keep their market sales volume as is and try to garner more share from a direct competitor down the road, as [my area in North Carolina] is an incredibly saturated market for automotive.”

Automotive 52

Automotive Closing Hiring Ideal Customer Profile 52

Highspot

FEBRUARY 29, 2024

Go to market launches are critical for most companies. of 30,000 new products are released into the market for customers to use. Why do so many products entering a new market fail? By putting together an all-star go-to-market team, you can ensure that you are set up for success. What is a Go-to-Market Strategy?

Marketing Qualified Lead 52

Marketing Qualified Lead Lead Rank Sales Qualified Lead Marketing 52

SalesFuel

AUGUST 30, 2024

In 2024, consumers aren’t willing to spend more than an average of $87 per month on subscriptions. Photo by: Adrian Swancar SalesFuel - Sales Credibility | Sales Research | Sales Hiring | Sales Management | Sales Enablement But they’re actually spending less than that: an average of $82.

Consumer 105

Consumer Hiring Cancellation Sports 105

Highspot

OCTOBER 23, 2024

Highspot also announced new capabilities for its generative artificial intelligence (AI) digital assistant, Highspot Copilot, which help sellers and sales managers successfully execute GTM initiatives through personalized coaching recommendations, skill and competency assessments, and learning reinforcement at every stage in the revenue lifecycle.

Microsoft 52

Microsoft SalesForce Scale Analytics 52

Mindtickle

MAY 29, 2024

Increasingly, revenue organizations are turning to sales enablement to ensure their sales reps have the skills needed to be successful in the field. According to the 2024-2025 Chief Revenue Officer + Sales Leader Outlook Report , 84% of C-suite executives invest in a sales enablement team.

Sales Enablement 52

Sales Enablement Quota Sales Cycle Software 52

Hubspot Sales

SEPTEMBER 4, 2024

But if I had had access to the AI sales, marketing, and workflow optimization tools we’ll explore in this article? Well, those sales experiences would have produced far better results for all involved. Providing high-quality information for sales management regarding sales representative coaching requirements.

Tools 92

Tools Lead Rank Strategy Ideal Customer Profile 92

Sales Hacker

DECEMBER 29, 2023

Just like last week, we’ve got something special for you: a compilation of perspectives from some of the best go-to-market (GTM) leaders out there. I think that some people obsess with measuring everything in marketing. Being transparent with a prospect is somehow diminishing our ability to move a sales cycle forward.

Hiring 76

Hiring Call-back Cold Calling Scale 76

SalesFuel

JUNE 17, 2024

Thanks to the leak of thousands of Google Docs in March 2024, we have a better understanding of search rankings. Influencers of all popularity levels have this effect, according to 54% of marketers. Use these three tips to help your client boost their search rankings and sales for the rest of the year. Here’s what they are.

Ideal Customer Profile 52

Ideal Customer Profile Hiring Google Influencer 52

Pipeliner

FEBRUARY 18, 2024

“A sales process playbook captures and codifies what your top performers say, ask, do and use at each stage of the sales process to guide all salespeople on how to most effectively initiate, assess, advance, close and grow sales opportunities and enable sales managers to systematically coach their reps to do the same”.

Guidelines 59

Guidelines Course Sales Sales Cycle 59

Janek Performance Group

MARCH 12, 2024

Sales executives and sales managers would agree that their sales teams need ongoing training, coaching and support to get to the top of the game and stay there. In a fiercely-competitive market, your sales reps should challenge themselves to learn more, achieve greater results and embrace new strategies.

Outsourcing Services 62

Outsourcing Services Training Hiring Workbooks 62