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SEM Paid Search Leads in Advertisers Media Spend

SalesFuel

SEM Paid Search Leads in Advertisers Media Spend Marketing Budgets are Taking a Dive According to an article from Multichannel Marketer , Chief Marketing Officers from around the country say their budgets have dropped. Between 2023 and 2024, the average marketing budget has decreased from 9.1% of company revenue to 7.1%.

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Out-of-Home Advertisements Unlock Access to Strong ROI for Marketers

SalesFuel

94% of marketers agree that out-of-home advertisements surprise and delight consumers more than other ad types, according to onescreen.ai. A recent report from OAAA says that “65% of the top 100 OOH advertisers increased their OOH spend from 2022.” And 20% of those advertisers doubled their spending. billion in 2023, a 2.1%

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How to Help Clients Create Custom Content Marketing for the Summer

SalesFuel

Between June and August, these categories make these percentages of their yearly sales: General Contractors: 27.2% They could be losing out on sales. Or if they’ve never advertised in the summer before, they could be in for a record-breaking sales year. Restaurants: 26% Power Sports: 25.9% Furniture: 25.6%

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Digital Marketing Investments to Fuel 2024 Business Growth

SalesFuel

Digital Marketing Investments to Fuel 2024 Business Growth Digital Video According to a report by IAB , the digital media format that saw the strongest growth in 2023 was digital video. billion in revenue in 2023. IAB says that in 2023, search made up 39.5% of digital ad revenue in 2023 ($66.1 of all digital ad revenue.

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AdMall’s AudienceSCAN Assists in Closing $11,000 Event Promoter Ad Campaign

SalesFuel

Result: Trust and credibility developed, along with an annual sale According to Nally, the AudienceSCAN profile was all it took to close the event promoter ad campaign that consisted of traditional cable advertising, along with OTT. Event promoters are estimated to have generated $35 billion in revenue in 2023. for 2024 is $9.9

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Auto Dealers Invest in These Digital Strategies to Boost Revenue

SalesFuel

But that doesn’t mean auto dealers are comfortable spending as much on advertising as they did pre-pandemic just yet. Auto Dealers Invest in These Digital Strategies to Boost Revenue Advertising Opportunities for 2024 According to a report from Insideradio , auto dealerships spent $8.9 billion on advertising in 2023.

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How to be a Credible Law Firm

SalesFuel

In 2023, industry revenue climbed about 3% to reach $381 billion. The Bates case changed opinions about legal marketing and led to a shift in the legal profession's approach to advertising. The emergence of digital marketing has further transformed legal advertising, making it a crucial part of business development.