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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If one of your goals in 2021 is to grow your online sales, you’re not alone. Choose a primary content channel (like a blog, social media platforms, or a podcast), and focus on creating content that is: High-quality. Author: Jo Barnes 2020 was a year of turbulence in almost every aspect of life (understatement of the century?),

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2021 Challenge:  Put a Little Beatles Into Your Selling!

Understanding the Sales Force

During the holiday break I was listening to the Beatles channel (18) on SiriusXM radio and it helped me to realize just how similar the Beatles are to selling! Most of you probably know dozens of Beatles tunes! Their songs were timeless. In the last decade alone, Beatles songs were covered by 186 artists!

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Navigating the Digital Disruption to Your Sales Channel Strategy

SBI Growth

If you are reading this article and you work in the B2B space, you have most likely been inundated with buzzwords surrounding Digital and how it is disrupting your industry: Digital strategy, digital transformation, eCommerce, big data, IoT, AI, and.

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Referral Selling Insights: Q1 Roundup

No More Cold Calling

Now that we’re moving into the second quarter of 2021, the economy is beginning to improve, and vaccinations are helping us slowly approach herd immunity. Same old, same old in 2021? Get over your sales slump with referral selling insights in my 2021 blog posts: The Phrase of the Year Is Seller Access. How about you?

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How to Improve Demand Generation with Empathy

Speaker: Brian Carroll, CEO & Founder of markempa

Here’s the thing: we have more channels, content, and technology to reach potential customers. December 14th, 2021 at 11:00 am PST, 2:00 pm EST, 6:00 pm GMT However, we can get so caught up in our ABM strategies, systems, tools, and investments that we lose sight of building deep empathy for the people in the accounts.

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B2B Sales Trends 2021

Vainu

However, looking ahead with renewed optimism, we're continuing tradition and predicting the most important sales trends in 2021. As a result, companies will refine their strategies with a focus on a new digital customer journey with multiple touchpoints and channels across various channels.

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5 Successful Lead Generation Strategies

Zoominfo

After a year like no other, here we are in 2021 still standing. At the beginning of the year, we found that conference activity is down 57% in early 2021 compared to the same time period in 2020. link] — ZoomInfo (@ZoomInfo) January 12, 2021. Attending virtual conferences is one way to gain exposure within your industry.

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Best Practices for Engaging Your Go-To-Market Sales Teams

Speaker: Ruth Stevens, President of eMarketing Strategy

Success tips for improving the effectiveness of your engagement channels. September 23, 2021 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm BST. The key metrics to drive your thinking and declare success (Hint: it’s not revenue!). You don't want to miss out on this amazing webinar!

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5 Conversion Rate Optimization Mistakes to Avoid and How to Fix Them to Get More Leads

Speaker: Jen Dewar, CEO of Jalydew

October 20th, 2021 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm BST In this session you will learn: How to turn brand awareness into tangible market value. What are the most common CRO mistakes. How to get out of your own way so the leads can flow in.

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Your Playbook to B2B Conversational Marketing

Speaker: Tyler Pleiss, AMB Manager - Strategic & Kristen Rauch, ABM Manager - Expansion

Join expert ABM managers Tyler Pleiss and Kristen Rauch to learn real chat strategies you can put into action, as well as how chat can fit into a multi-channel engagement strategy. How chat fits into your larger omni-channel engagement strategy. November 17th, 2021 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT

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A Pragmatic Guide to ABM Success

Speaker: Howard J. Sewell, President of Spear Marketing Group

These steps encompass setting the right goals with selecting the appropriate tactics and channels however, what is the best way to get started? In this webinar you will learn how to: Determine the appropriate ABM channels and tactics for different stages in the buyer cycle. June 23, 2021 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm BST