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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If one of your goals in 2021 is to grow your online sales, you’re not alone. Content marketing generates more than 3x the leads as advertising and costs 62% less. As a small businessperson, this means you can dramatically increase the eyes on your brand without having to spend millions on traditional advertising campaigns.

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How to Reach Decision Makers Every Time

No More Cold Calling

There are two parts to the sales process: Part One: Getting meetings with decision makers. The biggest challenge for sales teams is seller access , according to Gartner’s recent report, The Chief Sales Officer’s Leadership Vision for 2021. A referral is the best way to get a meeting with the decision maker.

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5 Successful Lead Generation Strategies

Zoominfo

After a year like no other, here we are in 2021 still standing. At the beginning of the year, we found that conference activity is down 57% in early 2021 compared to the same time period in 2020. link] — ZoomInfo (@ZoomInfo) January 12, 2021. Once qualified , these leads are then passed on to sales for purchase conversion.

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Weekly Roundup: 2021's Top Growth Categories, Improving Culture & Attracting Talent + More

The Center for Sales Strategy

billion in 2021 with radio right in line with a forecasted 6.9% But the latest outlook from Borrell Associates points to “new trajectories” for local advertising this year with some ad categories upping their spend with radio far more than others. >>> Local businesses will boost their ad spending by 7.3%

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Top B2B Lead Generation Statistics for 2021

Zoominfo

For B2B software marketers, however, the top sources of new business are organic search, SEM/PPC advertising, and word of mouth referrals ( source ). The average cost of a B2B sales lead varies by industry. Verifying business leads before passing it to the sales team is conducted by only 56% of B2B companies ( source ).

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How Effective is Facebook Advertising (Complete Guide)

SocialSellinator

There is a lot of debate about the effectiveness of Facebook ads and how they stack up compared to other types of advertising, such as Google Ads. Some claim that businesses should not be advertising on Facebook at all. With a number of users that big, it is no wonder why so many people are advertising on Facebook. In the U.S.

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Why Third-Party Reviews Should Be Part of Your Go-To-Market Strategy

Sales and Marketing Management

Let’s explore the reasons why product reviews should be part of your go-to-market strategy for 2021 and beyond. Over time, advertising has become flashier and exaggerated. More Trusted Than Advertising. Contact the sales team to learn more about advertising options and understand what outcomes are associated with each program.

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