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3 Audience Segmentation Trends Shaping Digital Marketing in 2021

Zoominfo

Imagine showing your advertisement to a stadium of 50,000 people. In 2021, digital marketers are segmenting audiences and focusing on quality over quantity. You’re better off getting your advertisement in front of 100 people in a single row of that stadium—as long as they’re good-fit prospects. But times have changed.

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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

If one of your goals in 2021 is to grow your online sales, you’re not alone. Content marketing generates more than 3x the leads as advertising and costs 62% less. As a small businessperson, this means you can dramatically increase the eyes on your brand without having to spend millions on traditional advertising campaigns.

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Sales on the Rocks feat. Patrick “Pops” Garrett

Sales Gravy

In a world filled with automated emails, digital advertising, and competing messages, it’s easy for outreach to get lost in the noise. Founded in early 2021, DrinkCurious uses virtual and in-person bourbon tastings to help sales teams engage with clients in a memorable, personal way.

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Netflix Ordered To Stop Advertising. Will They?

Grant Cardone

But they’ve been facing some trouble in paradise, thanks to their advertising practices… Specifically in Vietnam. Vietnamese Government Orders Netflix To Halt Advertising Practices Back in 2021, Netflix added an original roster of […] The post Netflix Ordered To Stop Advertising. Here’s what you need to know.

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Advertising Outlook: Opportunities for Agencies and Sellers

SalesFuel

Is the advertising glass half empty or half full? The 2025 advertising outlook includes a spending increase of 5% more than 2024 for a total ad spend of $384.6 When considering the advertising outlook, remember that some B2C sectors are doing better than others. NFIB analysts noted , This is the highest reading since June 2021.

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How to Advertise On Facebook In 2021 – What’s Your Facebook Advertising Strategy?

SocialSellinator

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One in Six Companies Plans on Investing in IT Security Initiatives

Zoominfo

The effects of the pandemic wield lingering influence on 2021 budgets. Privacy, regulatory compliance, and employee safeguards are among the leading reasons that companies will put big money towards strengthening IT security in 2021. In fact, one in six companies plans on investing in security initiatives.

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