Zoominfo

JANUARY 15, 2019

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. So, allow us to indulge.

Cold Calling 185

Cold Calling Social Selling Social Media B2B 185

SBI

APRIL 16, 2018

Give it up for our 2018 Top Sales Tools of the Year recipients! With more than 500 sales technologies on our most recent 2018 SalesTech Landscape , there’s no question but that that the impact of digital technologies will be far reaching. AccountPlan by Outside in Sales Simplifies account planning in Salesforce.

Lead Rank 27

Lead Rank Sales Tools Lead Scoring Tools 27

SBI

OCTOBER 11, 2018

Because it is perfectly timed with our annual Top Marketing Tools Guide. Our Top Marketing Tools Guide has just 17. We wanted to find a good mix of solutions that are at the intersection of marketing and sales. The MarTech landscape has 6,829 solutions – waaaay too many to sink one’s teeth into. Of course not!

Tools 139

Tools Marketing Collateral Conference 139

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. This next tool is a no-brainer. It’s free!

Research 233

Research B2B Tools Company 233

Zoominfo

JANUARY 21, 2019

Although the first month of 2019 is nearly over, we’re not quite done reflecting on 2018. For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Thus far, we’ve covered the most-read articles for sales professionals and recruiters. Keep reading.

Marketing 164

Marketing B2B Lead Generation Social Media 164

SBI Growth

FEBRUARY 15, 2019

(..)

Sales Enablement 260

Sales Enablement Tools Sales Territories 260

DiscoverOrg Sales

SEPTEMBER 14, 2018

The cultural phenomenon that is Dreamforce – the Burning Man of the sales world – is a testament to the influence wielded by today’s sales and marketing professionals. If you’re a B2B sales, marketing, or business development, we’ve got a hand-picked don’t-miss Dreamforce session for you. Get off the beaten trail.

Account Based Marketing 202

Account Based Marketing SalesForce Top of Funnel Hotels 202

Hubspot Sales

NOVEMBER 1, 2017

What are the sales trends of 2018? Sales automation. 2018 is just around the corner. And if history repeats itself, just like 2017 we’ll see major developments in the sales world. To find out what’s coming, I asked sales leaders, experts, and reps to predict the top sales trends of 2018.

Top of Funnel 145

Top of Funnel Trends Funnel Decision Maker 145

SBI

JUNE 5, 2018

Fast forward to today and that number has increased by 25% to over 500 discreet sales solutions, crazy right? Download a PDF version of the 2018 SalesTech Landscape. The segment titles in red follow our sales hierarchy model which ranks the over-all abilities required for sales success. Start there.

SAP 129

SAP Vendor Top of Funnel Sales Tools 129

SBI

DECEMBER 6, 2017

Just in time to get ready for a record-breaking 2018! The Top Sales Tools of 2017 Guide: Final Cut is where you’ll find the best sales tech for growing revenue. You’ll find detailed information on top selling tools for: Account-Based Selling. Sales Enablement & Engagement. Closing Deals.

PipelineDeals 139

PipelineDeals Sales Tools Hoovers Tools 139

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. Tracking target accounts with these buying signals can streamline the selling process for your sales teams with data-driven efficiency. How to use Buyer Intent Data Tools.

Intent Data 182

Intent Data Buyer Intent Intent Data 182

Sales and Marketing Management

JUNE 14, 2020

Sales managers who are nervous about their team working outside of the office can take heart in a recent study that ranks sales representative as the No. In fact, the study from MagnifyMoney shows that 13% of sales representatives already worked from a home office prior to the COVID-19 outbreak. The office as a recruitment tool.

Salary 207

Salary Study Travel Report 207

DiscoverOrg Sales

DECEMBER 20, 2017

There’s a lot of buzz around Sales and Marketing AI, but what is real and what is hype? What can we actually expect from AI in the sales and marketing technology in 2018? AI for Sales and Marketing Tech: High Expectations Meet Reality. And how do AI and human-driven processes work together?

B2B 150

B2B Marketing Data System 150

Hubspot Sales

DECEMBER 19, 2017

Selling Skills 2018. Your job title hasn’t changed -- you’re still a salesperson, sales manager, sales director, etc. -- but of course, everything else has. Sales tools are different; they’re basically the phone book and your business card. 2018 is going to be even bigger. 2018 is going to be even bigger.

Scale 145

Scale Analysis Film Video 145

Hubspot Sales

DECEMBER 26, 2017

SDR/BDR Skills for 2018. We’re about to turn the corner into 2018. And from where I stand -- as the manager of an inside sales team -- one thing is clear. To be successful next year and beyond, sales development reps need to think outside the box. Video prospecting. Highly customized outreach. Active listening.

Hubspot 145

Hubspot Lead Rank Call-back Sales Qualified Lead 145

Steven Rosen

JANUARY 22, 2018

Effective sales manager coaching is one of the key levers that leading sales organizations utilize to achieve their revenue targets. Sales manager coaching is the #1 sales management activity that impacts performance. Study after study has shown that sales manager coaching has a significant impact on performance.

Sales Coaching 273

Sales Coaching Coaching Sales Management Study 273

Pointclear

JANUARY 2, 2018

Yet, according to CSO Insights , despite the new tools, the mobile devices, the potential of social, and so on, many salespeople are working harder than ever just to achieve the same old results or worse. 02 is that technology has made it possible for marketing to get more poor-quality leads to sales faster than ever before.

Lead Rank 180

Lead Rank Lead Scoring Sales Qualified Lead Leads 180

SBI Growth

AUGUST 20, 2018

Are you going to hit your 2018 number? Only a handful of Sales Ops leaders can. It’s Crunch Time – the Beginning of Q4. What’s your forecast for 2019? Do you have the heads, processes, and funding to ensure a successful 2019?

Analytics 253

Analytics Forecasting CRM How To 253

Zoominfo

APRIL 23, 2018

Sales professionals are under constant pressure to achieve higher quotas and deliver value to their clients in an increasingly competitive landscape. To gain a better understanding of the specific challenges facing sales professionals in 2018, Richardson Sales Training surveyed more than 350 sales professionals.

Face-to-face 133

Face-to-face How To Negotiation Vendor 133

Zoominfo

JUNE 3, 2018

If you worked in sales or marketing in the past year—you’ve already heard the news: Account-Based Marketing (ABM) is an incredibly effective way to target qualified prospects and close more deals. The Guide to Developing a Successful Sales Development Technology Stack. You don’t want to overwhelm your SDRs with “tool confetti”.

Account Based Marketing 154

Account Based Marketing B2B Campaigns Video 154

Steven Rosen

JANUARY 22, 2018

Effective sales manager coaching is one of the key levers that leading sales organizations utilize to achieve their revenue targets. Sales manager coaching is the #1 sales management activity that impacts performance. Study after study has shown that sales manager coaching has a significant impact on performance.

Sales Coaching 261

Sales Coaching Coaching Sales Management Study 261

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. But, what if we told you a quick reading break might actually increase your sales productivity? Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor.

Top of Funnel 206

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 206

DiscoverOrg Sales

FEBRUARY 19, 2018

We’ve seen lists with a 40% bounce rate ( yes, really ), and many others around 15% … but few people in sales and marketing rely on lists alone. Our partners at Tellwise were able to take a peek under the hood of their tool and give us insight on email accuracy from real campaigns, which can be hard to quantify. How is this possible?

Data 254

Data Lead Scoring Lead Rank Leads 254

Hubspot Sales

JUNE 14, 2018

Here are the ten best eSignature solutions in 2018. Its eSignature solution is offered as part of a larger document management tool that includes drag-and-drop form integration, automated workflows, and full audit histories. The software is intuitive and easy-to-use and integrates with a wide range of third-party tools.

Ideal Customer Profile 145

Ideal Customer Profile Enterprise Enterprise Software 145

Zoominfo

SEPTEMBER 11, 2018

When a customer gives you their money, they need to trust that your product or service will deliver on the promises made during the sales process. For this reason, today’s blog post looks at some of the top tradeshow marketing trends in 2018. The post September 2018 B2B Blog Post Round-Up appeared first on ZoomInfo Blog.

B2B 140

B2B Trade Show InsideSales Lead Rank 140

Score More Sales

JUNE 6, 2018

Do you ever feel confused over sales technology tools?

Sales Technology 145

Sales Technology Tools Sales Sales Enablement 145

DiscoverOrg Sales

JANUARY 22, 2018

On Mon, Nov 27, 2018 at 12:08 PM, Josh Sutton wrote: Subject: IT or HR? On Mon, Nov 27, 2018 at 2:23 PM, Jack wrote: Hey, Josh. Opportunity data helps inform the timing for sales outreach. Your former sales teams used our data to get ahold of the decision makers in their target accounts. Longhorns Basketball).

Prospecting 258

Prospecting Decision Maker Ideal Customer Profile Data 258

Hubspot Sales

AUGUST 1, 2018

Here are a few of the top business coaching services available in 2018. Leadership & Sales Academy. Best for: Sales leaders, managers, executives. About: Find coaching for sales management, leadership coaching, and management consulting. Best for: Small business owners, entrepreneurs, sales leaders, managers.

Coaching 143

Coaching Small Business Small Business Hotels 143

Zoominfo

OCTOBER 24, 2018

This month’s round-up covers a variety of topics including email marketing, sales reporting, storytelling and so much more. Three Considerations for More Accurate Sales Reports. If you’ve worked in sales for any length of time, you’ve likely heard the phrase, “Sales is a numbers game.”

B2B 140

B2B Buyer Persona Email Marketing Ideal Customer Profile 140

John Barrows

OCTOBER 3, 2018

Sales engagement platforms on the rise. Something very notable was the rise of sales engagement platforms like SalesLoft and Outreach. Something very notable was the rise of sales engagement platforms like SalesLoft and Outreach. The post Our Dreamforce 2018 Recap appeared first on JBarrows. Increasing of B2B Commerce.

Face-to-face 117

Face-to-face SalesForce Decision Maker Meeting 117

Sales and Marketing Management

NOVEMBER 25, 2019

But this staple tactic of the poker table can be a valuable and valid tool in sales negotiations. In a sales situation, bluffing can help you maximize your revenue outcomes. Integrating artful bluffing into your sales strategy can also empower sales representatives to achieve their potential.

Negotiation 248

Negotiation Maximizer Sales Cycle Call-back 248

SBI

MARCH 6, 2018

I’ve been to many conferences over the years, but lately they’ve been centered around Sales. Naturally that makes sense since we provide Sales Leaders with free resources on how to navigate the Sales Technology landscape, so when I had the opportunity to join the B2B Marketing Exchange conference this past week in Scottsdale, I was excited.

B2B 139

B2B Top of Funnel Marketing Conference 139

SBI Growth

OCTOBER 23, 2018

How can we finish 2018 stronger? It’s Q4. If your company is behind on the revenue goal, it’s likely all hands-on deck. And how can we prevent lagging numbers again in 2019? The CEO has come to you to figure.

Closing 223

Closing Revenue Scale Company 223

Hubspot Sales

OCTOBER 25, 2018

This brand keeps growing -- its franchise owners saw the average gross sales-by-store increase from $1,072,000 in 2012 to $1,252,000 in 2017. This music business was started in 2007 and is still growing -- between 2014 and 2018, it added 70 units to its franchise system. Franchise details : Sonic Drive-In. Great Clips. Planet Fitness.

Opportunity 143

Opportunity Real Estate Sports Loyalty 143

Zoominfo

MAY 25, 2021

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. . But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. Why has automation failed to gain traction despite its obvious promise?

Marketing 252

Marketing Decision Maker Telecommunications Lead Rank 252