Managers Who Call the Shots On B2B Gift Card Use Love Their Flexibility and Ease of Administration
Sales and Marketing Management
OCTOBER 3, 2018
Author: SMM Staff Suppliers of incentive gift cards tout their flexibility, the ease with which gift card programs can be administered, and their versatility in terms of use. That’s the takeaway from a new survey of incentive gift card users by Sales & Marketing Management magazine. What are those respondents’ roles?
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