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A Winning Game Plan for Writing Cold Prospecting Emails That Sell

DiscoverOrg Sales

As DiscoverOrg’s Manager of Strategic Accounts, I’m always looking for ways to use personal touchpoints to engage prospects via email. I start with a thoughtful, well-researched cold email that shows just how well I knows my prospect – both the pain points they experience in their job, as well as their personal interests.

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2017’s Top 4 Sales Trends

Sales and Marketing Management

Surely you heard some variation of that directive during 2017 sales kickoff season. While it certainly doesn’t work for every industry, the enterprise approach, aka “partnership selling,” is a trend that will continue to grow in 2017 and beyond. There’s a huge opportunity to increase efficiency for the sales organization in 2017.

Trends 166
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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Before we dive in, let’s take a quick look at the most-prospected-to industries. FinancialServices. Insurance. ITServices.

Company 156
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5,000 Marketing Technology Tools (and Sales Execs Still Need to Find Over Half of Their Own Leads)

Pointclear

A 2017 MARTECH TODAY infographic lists the almost 5,000 companies that are part of the marketing technology landscape, up from just 150 in 2011. A 2017 list of marketing statistics from HubSpot included the following: Only 8% of salespeople said leads they received from marketing were very high quality.

Lead Rank 180
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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The Top Sales Tools of the Year – The Final Cut

SBI

The Top Sales Tools of 2017 Guide: Final Cut is where you’ll find the best sales tech for growing revenue. You’ll find detailed information on top selling tools for: Account-Based Selling. Sales Prospecting & Communication. Just in time to get ready for a record-breaking 2018! Closing Deals.

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5 Ways to Supercharge Your Sales Enablement Efforts

DiscoverOrg Sales

Prospect research doesn’t generate revenue, and historically it accounts for half of all sales time. From digging through LinkedIn for org charts, guessing at email addresses, and scouring the internet for news about a prospective company or contact, salespeople spend a significant amount of time on research.