A Winning Game Plan for Writing Cold Prospecting Emails That Sell
DiscoverOrg Sales
JANUARY 22, 2018
As DiscoverOrg’s Manager of Strategic Accounts, I’m always looking for ways to use personal touchpoints to engage prospects via email. I start with a thoughtful, well-researched cold email that shows just how well I knows my prospect – both the pain points they experience in their job, as well as their personal interests.
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