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6 Questions to Ask When Creating Your Email Marketing Budget

Zoominfo

In 2017, email marketing turned half a century old. Yet, B2B marketing professionals continue to rank the channel high on their list of preferred marketing tactics. However, if your overall marketing goal is brand awareness, your budget might be better spent on software that automates emails focused on driving customer reviews.

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16 Top Sales Conferences You Should Attend in 2017 & 2018

Hubspot Sales

So we’ve compiled a list (in chronological order) of the top sales conferences you should attend in 2017 and 2018. Sales Conferences 2017. SaaStr is a conference for -- you guessed it -- people working at SaaS (Software as a Service) companies. The Best Sales Conferences. Dreamforce. Digital Sales Engine. Conference.

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B2B Programmatic Advertising for Beginners

Zoominfo

Defined, programmatic advertising is the use of data-driven software to automate the buying and placement of digital ads, including online desktop display, mobile, video, etc. billion in 2017. It’s rare for any software to work in a vacuum these days. The biggest change? Programmatic advertising. Check for integrations.

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Responding to the Digital Sales Shift

Sales and Marketing Management

In fact, Kavadellas, CEO of Georgia-based Orasi, a software developer, reseller and consulting firm, was scheduled to play a round with a client and a prospect the day after we spoke with him in November for this story. As customers increasingly learn and buy digitally, sales reps become just one of many possible sales channels.

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6 Predictions for Sales Software in 2017

SalesLoft

Sales software changes as rapidly as the sales landscape , which is to say at light-speed. While no one knows exactly what 2017 will bring, we predict that the future of sales software will introduce more customization and the power of big data analysis to all industries. What’s new with this data for 2017? Automation.

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Just Out! Our Top 20 Sales Tech Vendors to Follow at Dreamforce #DF17

SBI

Dreamforce 2017 is just around the corner. ModelN @ModelN Model N is a global leader in Revenue Management, maximizing revenue with quoting, contracting, pricing, rebating, channel and compliance solutions. 6-9 in gorgeous San Francisco. CallidusCloud @Calliduscloud Their goal is simple—to help you make more money.

Vendor 140
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4 Trends Putting the “Value” Back in Value-Added Resellers

Hubspot Sales

Value-added resellers often specialize in software, hardware, and other technologies. Front-office SaaS development is booming, software is getting cheaper and more intuitive, and CEOs are concerned more about growth than point solutions. Four Software Trends IT Resellers, VARs, and Channel Partners Should Watch.

Lead Rank 111