DiscoverOrg Sales

DECEMBER 4, 2017

Attempts to get sales enablement right are on the rise , as organizations grapple with the idea that shorter product life cycles, a more informed customer base, and global competition make the way they sell just as important as what they are selling. Streamlining the sales process. Create relevant sales content. Two things.

Sales Enablement 295

Sales Enablement Collateral Decision Maker Study 295

DiscoverOrg Sales

AUGUST 7, 2018

Your prospects are out there right now, hunting for a solution to a problem you can solve. But they’re not asking for help from your sales team. 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep. Demand Gen Report, 2016). Unfortunately, sales does not reward second or third place.

Intent Data 313

Intent Data Intent Data Lead Rank 313

Mr. Inside Sales

DECEMBER 24, 2016

It’s not surprise, then, that the most popular article I wrote in 2016 is one that gives you, the front line sales rep, a proven way to overcome some of the resistance you face each and every time you pick up the phone to make a cold call. Again, “We’re all set” is not an objection, just sales resistance.

Cold Calling 120

Cold Calling Decision Maker Vendor Objections 120

Sales 2.0

MAY 2, 2016

As I’ve said before , I think time management is one of the top 3 most important skills in sales. I love the work “Uncle Paul” does so I signed up for his upcoming webinar on using your sales time effectively. (I’m How To Prospect Consistently Even When You’re Completely Swamped.

Prospecting 150

Prospecting Webinar Metrics Industry How To 150

Zoominfo

FEBRUARY 3, 2021

The decision to fold Bizo was made in early 2016. A sales enablement software company can now create an audience consisting solely of sales employees at companies with 20+ people in sales. Since then, no solutions have been able to offer business audiences like Bizo did. There’s a reason I’m talking about Bizo so much.

Data 246

Data Advertising Advertising Lead Rank 246

The Sales Hunter

DECEMBER 15, 2015

There is a way you can get 2016 off to a great start and then build on the momentum going forward. Here are 10 ways to close faster for more sales in 2016: 1. Quit spending time with prospects who don’t fit your customer profile. If you want to be seen as a high-value […].

Closing 100

Closing Ideal Customer Profile Sales Prospecting 100

No More Cold Calling

FEBRUARY 15, 2018

At most companies, the sales process is a balancing act that doesn’t always work so well. Layered on top of these activities are a myriad of sales enablement and social selling tools—all of which are intended to help salespeople with effective prospecting and, in turn, generating qualified sales leads. In 2016, it was 53.3

Gatekeeper 306

Gatekeeper Webinar Metrics Sales Qualified Lead Decision Maker 306

Sales and Marketing Management

APRIL 21, 2016

Issue Date: 2016-03-01. Teaser: Once you know the key influencers at your prospect companies, it's important to execute a strategy that will allow you to turn a dialogue into a into a relationship and a relationship into deals and referrals. Author: Stu Heinecke. read more

Meeting 226

Meeting Referrals Marketing Influencer 226

No More Cold Calling

JULY 13, 2017

Can sales managers influence the buying process? If sales close, you win. Calls with their sales managers become about justifying why prospects should be in their pipelines in the first place, and discussing ways these account based sales reps can accelerate the buying process. You can’t manage revenue.

Account 287

Account Referrals Cold Calling Ideal Customer Profile 287

Sales and Marketing Management

JULY 24, 2020

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives among this demographic like travel, sales leaders can improve their incentives programs for younger employees by embedding a sense of purpose into their sales outreach. . Boost Sales Enablement with a Meaningful Prospecting Gift.

Incentive 227

Incentive Incentives Motivation Demographics 227

Sales and Marketing Management

JUNE 8, 2020

Perhaps especially while the COVID-19 pandemic has placed a temporary hold on popular incentives like travel among this demographic, sales leaders can improve their incentive programs for younger employees by embedding a sense of purpose into their sales outreach. Boost Sales Enablement with a Meaningful Prospecting Gift.

Incentive 227

Incentive Incentives Motivation Demographics 227

Sales and Marketing Management

MAY 26, 2016

Issue Date: 2016-05-26. Author: Scott Benedetti, VP of Sales, The Pedowitz Group. Teaser: Lead scoring is a methodology to rank prospects against a scale that represents the perceived value each lead represents to an organization. Here are five best practices. Here are five best practices. read more

Lead Rank 200

Lead Rank Lead Scoring Scale Revenue 200

DiscoverOrg Sales

JUNE 14, 2017

Anthony Johnson wasn’t the first Sales Development Representative (SDR) to learn this lesson the hard way. In the fall of 2015, the young sales rep was burned out, disheartened, failing to meet his quota, and on the verge of losing his job. Sales is hard. How effective is your sales team? An SDR team in transition.

Inbound 227

Inbound Outbound Ideal Customer Profile Outbound Sales Team 227

The Sales Hunter

JANUARY 5, 2016

Your 2016 will be better for it! What did I change in my sales process this past year and what do I need to change going forward? Now — not later — is the time to sit down with pen and paper and thoroughly answer the below questions honestly. Do I know how […].

Sales Process 100

Sales Process Negotiation Selling Skills Motivation 100

The Pipeline

OCTOBER 20, 2016

It seems prospecting is back in style, we’re talking proactive, resource and process based methodical approach to professionally engaging with potential buyers, by leveraging all the tools and techniques available to them. That’s what makes the book a must read for anyone looking to succeed in prospecting.

Prospecting 120

Prospecting Face-to-face Call-back Cold Calling 120

DiscoverOrg Sales

JANUARY 1, 2018

In Q3 2016, 42% of respondents identified this difficulty, while in Q3 2017, 45% said it was a pain point. Three areas continued to see a high average of new spend in both 2016 and 2017: Digital advertising solutions. This is a great opportunity if your target prospects are in the Marketing department! Marketing CRM solutions.

Trends 184

Trends Advertising Advertising Survey 184

DiscoverOrg Sales

OCTOBER 30, 2017

Sales is the great equalize r: It’s a meritocracy. October is Women in Sales month. For me, that means celebrating how sales really is the great equalizer. She WAS our first woman in the sales department. I graduated from college in 2016, which means I haven’t been in this industry very long. Do you like sales?

eBook 122

eBook Travel Exercises Sales 122

The Pipeline

NOVEMBER 9, 2021

Many will remember the 2016 buzzer beater Kris Jenkins of Villanova scored to win the championship. Winning salespeople and sales managers know the game is won early, not last minute. Year end should be a time for where you can add extra value by helping prospects plan. By Tibor Shanto. But was it?

Energy 201

Energy Video Account Prospecting 201

The Pipeline

NOVEMBER 12, 2015

As we head to the finish line 0f 2015, there is a tendency among many in sales to maximize their “closing” activities. Spurred on by their managers to close business, sales people get distracted from executing on the entire cycle, and focus on the here and now, and sacrifice future opportunities.

Maximizer 120

Maximizer Closing Opportunity Marketing 120

The Sales Hunter

SEPTEMBER 2, 2016

This week I had another discussion with a sales executive where he went off on saying how his sales team was terrible and the reason the company was going to miss its 2016 numbers. Specifically, he was saying how the team spends too little time prospecting and too much time taking care of existing business.

Sales 122

Sales Prospecting Company Selling Skills 122

Increase Sales

DECEMBER 28, 2015

With the New Year of 2016 just 5 days away, now is the time to begin to increase sales. Actually much of this probably should have been started 30 to 90 days ago, but there is still time to make 2016 far better than 2015. Here are some steps to ensure your path to a better 2016 sales year. Step 5 – Hone Your Tools.

Top of Funnel 70

Top of Funnel Ideal Customer Profile Funnel Decision Maker 70

Sales and Marketing Management

JUNE 16, 2016

Issue Date: 2016-06-17. Author: Judd Marcello, vice president of marketing at Smartling. Teaser: Incorporating the following four key elements to personalize global content will ensure your messages and brand resonate in any language, all cultures and every market. read more

Prospecting 120

Prospecting Customer Marketing 120

Sales Hacker

JUNE 16, 2020

What if I told you there was a simple, 3-step strategy that takes the guesswork out of your sales cadence and accelerates prospect responses? We caught onto this in about 2016 and haven’t looked back since. We’re going to look at each step in-depth, so you can take your prospecting to the next level today.

Ideal Customer Profile 119

Ideal Customer Profile Prospecting How To Face-to-face 119

Sales 2.0

APRIL 8, 2016

Do Your Sales People Understand The Objective Of Your Content? It was entitled, 2016, The State Of Marketing. The problem with much of our prospecting or follow up on “leads,” is that it is completely disconnected from the content that generated the lead. The other day, I downloaded an outstanding market research study.

Follow-up 150

Follow-up How To eBook Study 150

Sales and Marketing Management

MARCH 27, 2016

Issue Date: 2016-03-28. Author: Judd Marcello, vice president of marketing at Smartling. Teaser: Considering that 95 percent of the world’s consumers and 80 percent of the world’s purchasing power live outside of the U.S.,

Scale 120

Scale Prospecting Customer Consumer 120

No More Cold Calling

AUGUST 24, 2017

Are sales managers really at fault? You don’t hear that phrase very often anymore, but account based sales reps still carry a bag. percent of sales reps made quota in 2016. The problem is that many sales managers were raised in Sales 1.0 They don’t have the skills or tools for success in a Sales 3.0

Hiring 214

Hiring Account SalesForce Quota 214

DiscoverOrg Sales

AUGUST 19, 2016

Here are the 5 key ways that recruiting teams can leverage sales and marketing tactics to maximize hiring success: 1. Learn How to Message and Motivate Like Sales and Marketing. Recruiters have a tough task to act as both a marketer and sales rep- attracting candidates and closing the deal! Cold calls.

Hiring 222

Hiring Marketing Top of Funnel Cold Calling 222

DiscoverOrg Sales

NOVEMBER 15, 2017

Sales professionals know it better as renewal season. December 2016: A troubled client account initially said they would renew their DiscoverOrg contract. Read AJ’s Story – and the Split of Inbound and Outbound Sales Development. A new role was born: a Sales Development Rep for existing accounts.

Retention 227

Retention Travel Customer ROI 227

Understanding the Sales Force

DECEMBER 16, 2016

I reviewed the 88 articles I wrote in 2016 (nearly 1,600 articles on the Blog) and was surprised to discover what I wrote about the most. It wasn't about sales force evaluations, sales candidate assessments or attacks on the Harvard Business Review. I listed the reader favorite and finally, my 4 favorite articles of 2016.

Trends 120

Trends Pipeline Sales Conversion 120

Pointclear

JANUARY 2, 2018

Quota attainment averaged across all geographies, industries and company sizes has dropped from 63% of salespeople in 2012 to 53% in 2016 – and 2017 will likely be down again – for the fifth year in a row. 02 is that technology has made it possible for marketing to get more poor-quality leads to sales faster than ever before.

Lead Rank 180

Lead Rank Lead Scoring Sales Qualified Lead Leads 180

Sales and Marketing Management

DECEMBER 6, 2016

Issue Date: 2016-12-07. Teaser: The Three Vs of sales tools - voice, video and virtual reality - will only continue to strengthen the buying experience for your prospects and further enable your sales team. Author: Sean Alpert. Here's why it's important to embrace them. read more

Video 120

Video Sales Tools Tools Prospecting 120

Sales and Marketing Management

SEPTEMBER 30, 2018

For most business owners, the good old days (think 2016) are a distant memory. Prospects and customers are more demanding than ever before. Prospects and customers expect everyone at your company to know who they are, where they are in the buying cycle, and what they need. Do you have a strategy to compete?

Inbound 209

Inbound Buyer Persona Company Strategy 209

Sales and Marketing Management

MAY 23, 2016

Issue Date: 2016-05-01. Teaser: If you’re only challenging your prospect’s status quo with surprising information and data points, you could be falling short of creating the urgency you need to convince prospects to change. Author: Tim Riesterer. read more

Data 149

Data Prospecting 149

Sales and Marketing Management

JUNE 10, 2019

Author: Tim Riesterer Have you ever had a service problem with a customer and worried about the damage it could do to your relationship and long-term revenue prospects? And, worse, maybe they will spread the word throughout their network and negatively influence other prospect or customer decisions. Maybe they won’t renew.

Loyalty 234

Loyalty Remedy Journal Study 234

Sales and Marketing Management

MAY 3, 2018

Author: David Sill, DiscoverOrg As sales and marketing professionals try to navigate a world increasingly crowded by new technology, which can admittedly automate and streamline many aspects of our work, sometimes there is simply no replacement for making a human connection. According to a 2016 Reuters article, an online survey of 400 U.S.

Cold Calling 220

Cold Calling Survey Education Research 220

Zoominfo

FEBRUARY 26, 2018

As a busy sales rep, you don’t have a ton of time to spend perusing blog posts. But, what if we told you a quick reading break might actually increase your sales productivity? Here are 25 of our favorite sales blogs. Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor.

Top of Funnel 206

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 206

The Pipeline

JANUARY 14, 2020

In 2016, approximately 854,000 Canadian car commuters spent at least 60 minutes traveling to work. Versus the common practice of starting with the product, then shoehorning in the prospect. Absent the product; the only thing left to talk about is what does the prospect wants to do? Sales cannot do it alone,” says Shanto. “It

Lead Rank 250

Lead Rank Lead Scoring Buyer Objections 250