Zoominfo

AUGUST 31, 2020

Technology : Market intelligence and sales intelligence platforms, software that analyzes sales calls, and tools that track how customers use a product. Go-to-market plays : Cross-sell campaigns, account-based marketing campaigns, and demand generation campaigns.

Ideal Customer Profile 264

Ideal Customer Profile Lead Rank Marketing Loyalty 264

Zoominfo

AUGUST 31, 2020

Technology : Market intelligence and sales intelligence platforms, software that analyzes sales calls, and tools that track how customers use a product. Go-to-market plays : Cross-sell campaigns, account-based marketing campaigns, and demand generation campaigns.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Marketing Loyalty 130

Zoominfo

FEBRUARY 26, 2018

Although Hubspot specializes in sales, marketing, and CRM tools, they’re best known for coining the phrase inbound marketing. SalesLoft offers a suite of sales engagement tools to help reps form better connections with their prospects, analyze their sales process, and much more. Watch a recording of the webinar here. Check it out!

Top of Funnel 206

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 206

Zoominfo

FEBRUARY 26, 2018

Although Hubspot specializes in sales, marketing, and CRM tools, they’re best known for coining the phrase inbound marketing. SalesLoft offers a suite of sales engagement tools to help reps form better connections with their prospects, analyze their sales process, and much more. Watch a recording of the webinar here. Check it out!

Top of Funnel 170

Top of Funnel Lead Rank Lead Scoring Webinar Metrics 170

Partners in Excellence

OCTOBER 27, 2014

Systems/Processes/Tools. Sales Automation/Tools. Marketing Automation/Tools. Demand Generation/Lead Gen/Content Marketing/Nurturing. This is my prognostication, these will be the critical issues facing sales and marketing professionals in 2016. Sales Process/Methodology. Recruiting/Onboarding.

Fashion 91

Fashion Face-to-face Social Media Analytics 91

Highspot

AUGUST 18, 2020

Since demand generation resides at the top of the sales funnel (in which prospects first become conscious of a product or service), they know that visibility is improved when buyers are enticed into taking that first step toward brand awareness. Use the right tools. Great interactive content is compelling, attractive, and fun.

Top of Funnel 69

Top of Funnel Revenue Buyer Persona How To 69

Mindtickle

MAY 25, 2016

This session at SiriusDecision Summit 2016, titled “Sales Effectiveness: Enablement,” was part of their ‘foundations’ series at the event and so far one of the best I attended. A key learning from this section of the presentation was that companies need to approach the job of attracting quality reps from a demand generation process.

Sales Enablement 52

Sales Enablement Sales Talent Face-to-face Lead Rank 52