SBI

DECEMBER 29, 2014

2015 looks to be the most exciting year yet for sales and marketing solutions and for those who seek to improve their revenue. 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14. Read more… Top Marketing Tools. You’ll find them and more in our new Top Marketing Tools of 2014 guide.

InsideView 127

InsideView Tools Decision Maker Twitter 127

Pointclear

MARCH 26, 2015

In the 2015 Virtual Sales Kickoff earlier this year, I had the pleasure of hearing for the first time, Mike Weinberg—sales coach, consultant, and author of the book New Sales. The Essential Handbook for Prospecting and New Business Development. Don’t be like every other sales call your prospect receives. Simplified.: Simplified.:

Handbook 100

Handbook Prospecting Sales Coaching Twitter 100

No More Cold Calling

FEBRUARY 15, 2018

It starts with inbound leads: responding to leads from marketing, answering website inquiries, and following up with podcast and webinar attendees. What does that say about your team’s prospecting prowess? This does, however, explain why prospecting is so challenging for most sales teams. In 2015, 43.6 This time, 85.53

Gatekeeper 306

Gatekeeper Webinar Metrics Sales Qualified Lead Decision Maker 306

No More Cold Calling

OCTOBER 6, 2016

Are your sales reps wasting time prospecting? If you’ve beaten the odds and have held your role for more than 18 months, you’ve already gotten your team lined up, your prospecting strategy in place, and your goals set. In 2015, 43.6 Arrive pre-sold: Prospects know the business reason for meeting. This year, it was 53.3

Referrals 279

Referrals Lead Rank Sales Qualified Lead Lead Scoring 279

DiscoverOrg Sales

DECEMBER 4, 2017

What this means is that sales, marketing, and service processes need to be based on the needs, wants, and expectations of customers. “Changing the perspective within your organization is key … it’s not about aligning sales and marketing to each other, but aligning and integrating them both with the customer’s journey.”

Sales Enablement 295

Sales Enablement Collateral Decision Maker Study 295

Zoominfo

JULY 22, 2018

The world of B2B marketing underwent a dramatic transformation in recent years—and unfortunately for us marketers, we no longer have such rigid control of the buyer’s journey. But, how can marketers comply with the varying preferences of their individual buyer? Enter: Multichannel marketing. And the best part?

Marketing 189

Marketing Retail Channels Social Media 189

The Pipeline

SEPTEMBER 15, 2014

In the discussions leading up to the event we wanted to deliver something of substance, people can put into practice right away in almost every market segment, and something that would have impact now, before the end of the year. We each presented three things you can do to close the year strong. What’s in Your Pipeline?

Outsourcing Services 306

Outsourcing Services Closing Hiring Social Selling 306

Sales 2.0

NOVEMBER 12, 2014

At Sales Hacker last week, we listened and spoke with successful entrepreneurs that are finding ways to improve all parts of their sales pipeline by: providing salespeople with tools to become their own personal marketers. testing inbound marketing strategies that can be implemented by non-techies. Prospecting Social selling'

GoldMine 150

GoldMine Strategy Conference Inbound 150

No More Cold Calling

DECEMBER 30, 2014

And which tactics will help us keep our pipelines full in 2015 and beyond? Here’s a hint: Any sales tactics, activities, or systems that help you build relationships with clients and prospects are worth the time and effort. Think you’re getting away with cold calling and pretending you’re best buddies with your prospect?

Referrals 260

Referrals Gatekeeper Cold Calling Networking 260

Customer Centric Selling

OCTOBER 20, 2014

Sales Tips: How to Setup Your 2015 for Success. It''s the fourth quarter and if you''re like most salespeople, you''re examining your pipeline trying to determine which opportunities have a chance of closing this quarter; what needs to be done and when in order for them to close; and, which ones will have to be carried over into 2015.

Hoovers 94

Hoovers Jigsaw Webinar Metrics InsideView 94

Pointclear

APRIL 1, 2015

Saturn will backpedal to Scorpio again from June 14 until September 17 in 2015, but after that he''ll be in Sagittarius until December 19, 2017. Here’s how I, Danmac the Magnificent, read the stars for your sign in 2015: Taurus (April 21 - May 21): You are working close to full-time trying to beat your quota in the first half of the year.

Lead Rank 100

Lead Rank Lead Scoring Quota Sales Qualified Lead 100

The Pipeline

AUGUST 2, 2013

As you’ll read below, she boldly predicts that by 2015 inside sales will overtake field sales, as that unfolds, she will be in greater demand. TS: You say that inside sales is going to overtake field sales by 2015. But in your book, you introduce the concept of potent prospecting. Potent prospecting works more holistically.

Sales Management 257

Sales Management Hiring Inside Sales Cold Calling 257

Score More Sales

OCTOBER 30, 2014

Heading into 2015, there is no excuse for a poor company presence online because you simply cannot afford to ignore it. So you pay your sales reps money to prospect and find buyers – it makes sense that you also invest in having the best representation of your company when they find it online. Inbound Marketing.

Trade Show 215

Trade Show Company Engineering Compensation 215

Sales and Marketing Management

MAY 28, 2015

Issue Date: 2015-05-29. Teaser: Reducing the rate of unsubscribes can pay substantial long-term benefits by converting more prospects into customers and encouraging repeat buying. Here are several best practices companies should be using to reduce unsubscribes and improve their email marketing. Author: Fayez Mohamood.

Email Marketing 120

Email Marketing Marketing Benefit Prospecting 120

Partners in Excellence

OCTOBER 27, 2014

It’s the time where you start seeing various pundits dusting off their crystal balls guessing what the big issues facing sales and marketing professionals in 2015. Marketing/Sales Integration. Marketing Automation/Tools. Demand Generation/Lead Gen/Content Marketing/Nurturing. Sales Process/Methodology.

Fashion 108

Fashion Face-to-face Social Media Analytics 108

Customer Centric Selling

DECEMBER 12, 2014

Sales Tips: How to Take Control of Your 2015. The Happy Camper - Through a combination of proper planning and consistency of execution, the year is already “done” from a revenue attainment perspective, and now it’s time to relax and charge the batteries so you can rocket out of the gate in 2015.

How To 90

How To Sales Qualified Lead Lead Rank Lead Scoring 90

Sales and Marketing Management

JANUARY 20, 2020

Forrester analyst Andy Hoar didn’t mince words when he spoke at the 2015 Forrester Sales Enablement Forum. Before B2B customers and prospects contact you, they will do their research, seeking out content they can download and watch at their convenience. Share links to your company’s latest case study with your prospects.

Sales Goal 312

Sales Goal Meeting Trade Show Ideal Customer Profile 312

Sales and Marketing Management

JUNE 22, 2015

Issue Date: 2015-06-22. Teaser: Salespeople have a necessarily low tolerance for anything that interrupts their rhythm or ability to speak to prospects and close deals. In marketing, there is a need to focus on six, nine and 12 months out, to build sustainable process and strategy. Author: Andrew Davies. read more

Closing 120

Closing Marketing Strategy Prospecting 120

The ROI Guy

JANUARY 7, 2015

The research is in and it shows some significant changes are in store for Marketing in 2015 – trends you need to be aware of to succeed: Trend 1: More Leads = Same Revenue? Trend 2: Marketing Overload According to research by SiriusDecisions, your prospects now receive 32% more marketing campaigns than just 2 years ago.

Trends 74

Trends Marketing Campaigns Lead Rank 74

Sales and Marketing Management

APRIL 30, 2015

Issue Date: 2015-05-01. Author: Victoria Godfrey, chief marketing officer, Avention. Teaser: An increasing number of B2B prospects are building walls around themselves to filter out irrelevant and spammy messages. read more

Outbound 120

Outbound Data Marketing B2B 120

Pipeliner

DECEMBER 5, 2024

This blog post delves into the key themes discussed during the interview, offering actionable advice and detailed explanations to help sales and marketing professionals leverage gifting and direct mail effectively. The market was saturated with similar strategies, leading to diminishing returns. .”

Top of Funnel 84

Top of Funnel Direct Mail Video Lead Rank 84

DiscoverOrg Sales

SEPTEMBER 6, 2017

And what could Chipotle, its partners, and prospective partners have done to get in front of the attack in the first place? 2/9/2015: Just four months later, a hacker gained access to the company’s Twitter page and wreaked havoc. 4/22/2015). (10/26/2015) Empower Your Sales Team Get Intel on Your Top Prospect Accounts.

Ideal Customer Profile 186

Ideal Customer Profile Banking Consumer Vendor 186

Zoominfo

APRIL 20, 2022

Marketers have spent years making sure they get credit for the leads generated by their hardworking teams. Instead, B2B marketers are turning their attention to key performance indicators that showcase how full-funnel marketing efforts can deliver increased performance. In 2020, that figure was down to 47%.

Account Based Marketing 130

Account Based Marketing Marketing Lead Rank Top of Funnel 130

Hubspot Sales

SEPTEMBER 30, 2020

This is especially true when it comes to sales and marketing. In an ideal world, sales and marketing processes would be built with the other team in mind. Here are some numbers that just might convince you of the value of Sales and Marketing alignment: Sales and Marketing Alignment Stats to Know. LinkedIn, 2020 ).

InsideView 138

InsideView Lead Rank Lead Scoring Account Based Marketing 138

Sales and Marketing Management

JANUARY 16, 2019

It’s crucial that these silos communicate and operate from the same information – if your salesperson assures a prospect that their request is in stock, the website needs to reflect that. In 2015, Google reported that mobile searches eclipsed desktop searches for the first time.

Channels 259

Channels Social Media Consumer Lead Rank 259

Score More Sales

OCTOBER 15, 2014

A mid-sized, mid-market company has some great advantages over a giant, slow-to-change organization when it comes to shifting to a more social approach to learn about your buyers and reach those buyers. Listen for Prospective Buyers. Some are even looking for you socially. At first, watch and learn about what they are asking.

Social Selling 223

Social Selling Company Ideal Customer Profile Twitter 223

The ROI Guy

JULY 15, 2015

If you’re marketing or selling technology, this decline could have a significant impact, stiffer competition, and even more headwinds to meeting your ambitious revenue growth goals. Prospects will choose to stick with the status quo unless you can proactively and provocatively quantify that they have a pain worth addressing.

Decision Maker 80

Decision Maker Forecasting Lead Rank ROI 80

Sales Hacker

MARCH 30, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. One theme was clear: AI is touching every part of go-to-market. Example opener: Hey [Prospect], I just finished reading your latest report on [specific topic]. But one unassuming topic that kept coming up? Perfect your opener.

Cold Calling 71

Cold Calling Scale Microsoft Ideal Customer Profile 71

Sales 2.0

JULY 25, 2016

Nice post today on the Pipeliner CRM blog from that smart man Dan McDade of Pointclear about how you should not buy into the proposition that waiting for your prospects is the right sales strategy. The idea that sales people are helpless to go outbound and speak to prospects is very dangerous to your business.

PointClear 150

PointClear Inbound Outbound Study 150

The Pipeline

FEBRUARY 4, 2020

The piece pointed to a prediction by Forrester around 2015 about the size and nature of B2B sales in 2020. And honestly, some are set up for them with the scrubbing leads get from Marketing before they reach the SDR. It like others prophesied that the size of the B2B sales population in North America would shrink by 25%.

Revenue 370

Revenue Top of Funnel Sales Qualified Lead Lead Rank 370

Your Sales Management Guru

SEPTEMBER 29, 2014

Should Salespeople Prospect Anymore? Last week during a client’s sales meeting we got into a discussion regarding pipeline values, needless to say the number of prospects and dollar values were insufficient to achieve the overall corporate revenue objectives. First, it depends. What is your sales process? Care to share?

Prospecting 92

Prospecting Lead Rank Lead Scoring Real Estate 92

SBI

OCTOBER 22, 2014

Analyst for Smart Selling Tools and advises executives in SaaS MarTech companies and interactive marketing agencies who seek a competitive advantage in meeting the needs of marketers. -. I’ll separate the Snickers from the Candy Corn, or in this case, the really yummy tools that will energize your 2015 Marketing Journey!

Outsourcing Services 122

Outsourcing Services Lead Rank B2B Lead Scoring 122

Hubspot Sales

JULY 22, 2024

I'm always saying, “Sound, well-structured business email templates are central to effective sales communication, initiating productive sales conversations, and sustaining relationships with prospects and customers.” It's relatively self-explanatory. Let's get a little more perspective on the various kinds of business emails you can send.

Ideal Customer Profile 111

Ideal Customer Profile Proposal Lead Rank Referrals 111

Hubspot Sales

OCTOBER 28, 2020

Here are four prospecting tips, backed by data. With those odds, it’s going to take a lot to make an impact on a prospect. The data says: The best times to email prospects are 8 am and 5 pm, according to Get Response. As a content marketer, I’m a little biased here. If so, it’s your lucky day. 1) Timing is everything.

Data 104

Data Prospecting Top of Funnel Lead Rank 104

DiscoverOrg Sales

JUNE 24, 2016

As part of the sales and marketing engine, you put in serious effort to connect with your prospects. Nowadays, you’re trying to reach prospects on the move who are more tech savvy – and therefore, more demanding than ever. In other words, every digital interaction you have with a prospect needs to be optimized for mobile.

Retail 133

Retail Travel Call-back Engineering 133

DiscoverOrg Sales

SEPTEMBER 2, 2016

At the end of 2015, we realized to grow the way we had forecasted to our Board of Directors, we needed better data on our prospects and customers. Unfortunately for us, there was nobody in the marketplace who was providing a solution for OUR target market. Aligning Sales & Marketing. Here are the top five: 1.

Data 181

Data Engineering Call-back Forecasting 181

DiscoverOrg Sales

JUNE 14, 2017

In the fall of 2015, the young sales rep was burned out, disheartened, failing to meet his quota, and on the verge of losing his job. After extended research, Johnson and Chris Hays, DiscoverOrg’s head of sales operations, identified two areas where the team was losing prospects: booking demos, and responding quickly to web leads.

Inbound 227

Inbound Outbound Ideal Customer Profile Outbound Sales Team 227