Partners in Excellence

OCTOBER 27, 2014

It’s the time where you start seeing various pundits dusting off their crystal balls guessing what the big issues facing sales and marketing professionals in 2015. Demand Generation/Lead Gen/Content Marketing/Nurturing. Go To Customer/Sales Deployment Models/Inside/Outside/Channel/Web/Hybrid. Recruiting/Onboarding.

Fashion 112

Fashion Face-to-face Social Media Analytics 112

Pointclear

AUGUST 18, 2015

Instead, they embrace trendy marketing and sales concepts, ever-evolving marketing channels and the promise of technology to deliver the revenue results they need to grow. Think about all you’ve done in 2015 to improve sales and grow revenue: Launched a new website. Increased spending on lead generation. Data quality.

Lead Rank 100

Lead Rank Lead Scoring Revenue Leads 100

Pointclear

OCTOBER 1, 2015

That’s what I set out to find when I presented this question to fellow industry experts: According to a report by SiriusDecisions, 2015 State of Account-Based Marketing (ABM), more than 60 percent of companies plan to invest in technology for ABM to better align sales and marketing over the next twelve months. I could not agree more!].

Account Based Marketing 100

Account Based Marketing Lead Generation Account Sales Qualified Lead 100

Pointclear

OCTOBER 6, 2015

First, here’s the question we’ve been asking our experts: According to a report by SiriusDecisions, 2015 State of Account-Based Marketing (ABM), more than 60 percent of companies plan to invest in technology for ABM to better align sales and marketing over the next twelve months. It's not a distraction.

Account Based Marketing 100

Account Based Marketing Lead Generation Lead Rank Account 100

Tenfold

AUGUST 30, 2017

This share spans across a variety of channels. The Salesforce’s Pardot survey, 2013 State of Demand Generation Report, claims that 71.7 This is a generation who grew up at a time when mobile phones and the internet were readily available. The Multiple-Channel B2B Buyer. percent of buyers start with a Google search.

Outsourcing Services 79

Outsourcing Services Buyer B2B Lead Rank 79

Tony Hughes

MARCH 13, 2018

To win in 2015 you're going to have to go so old school and new school at the same time, applying a dizzying array of multi-disciplinary principles that will give you an invincible edge. Build out a YouTube channel of customer testimonials. There's never been more data on your customers readily available in social channels.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

SugarCRM

FEBRUARY 11, 2020

Social media ads represented 14% of digital ad spend in 2015 according to Hootsuite , and that number is on the rise. million in 2015 to well over $35 million by 2017. Twitter, for example, already demonstrates this increase, with ad revenue increasing 60% year-over-year from Q3 2014 to Q3 2015.

Social Media 26

Social Media Advertising Advertising Media 26