Remove 2014 Remove Demand Generation Remove Training
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The CMO’s Guide to Driving Impact in Year 1

SBI Growth

Generates meetings with decision makers inside of your target prospects. Role of Marketing: Training and quick reference guidance on social selling best practices. First and foremost is your team’s ability to drive effective Demand Generation results. Frees sales from day-to-day dependence on marketing for leads.

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What the Fortune 500 List Teaches the Sales SVP

SBI Growth

Your 2014 revenue number is already on the line. Sales Process/Sales Training. Demand Generation and Lead Management. For many of our clients, the average sales cycle exceeds 6 months. In this situation, the sales leader better be evaluating net new leads NOW. Time you will not have if you start in the fall.

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The Ultimate Guide to Sales Strategy

Hubspot Sales

The next step is to develop a training and onboarding program that will prepare them to start selling effectively and efficiently, followed by a compensation and rewards plan that will motivate them to continue performing. Demand Generation. With an IPO in 2014, HubSpot is now valued at over $6.5 Work ethic. Creativity.

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Prognostications And Wild Ass Guesses For 2015

Partners in Excellence

While there’s some variance, I tend to see the following: Sales Training. Demand Generation/Lead Gen/Content Marketing/Nurturing. Those were the issues I saw a year ago, talking about the key issues for 2014. The lists are all interesting, but not, at the same time. Sales Process/Methodology. Recruiting/Onboarding.

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How B2B Buyers Search for Tech Solutions

Tenfold

And, according to The Digital Evolution in B2B Marketing, a 2014 research conducted by the Marketing Leadership Council of CEB (now known as Gartner) in partnership with Google, this person will not face a sales rep until 57 percent of their buyer’s journey is done. This is further broken down to the top go-to sites.

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How to Drive Sales in 2014 with Content Marketing

SBI Growth

When trained and armed with the battle-tested tools, an Internal Content Marketing team can produce high quality demand generation content consistently. This is happening because part of the content production training includes mapping persona content to the Buyer’s Journey. It’s in a sense, a new capability in your team.

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The Rise of the Agile Performance Review

SBI Growth

Converting to Agile Performance Reviews will help you Make the Number in 2014. Meanwhile, Agile is spreading everywhere in Sales - to onboarding , sales management, and sales training. Content creation & demand generation. Training classes and workshops won''t get it done. Who Killed the Annual Review?